{"id":479769,"date":"2026-09-29T22:06:07","date_gmt":"2026-09-29T22:06:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/479769\/"},"modified":"2026-09-29T22:06:07","modified_gmt":"2026-09-29T22:06:07","slug":"fuerza-regida-books-two-nights-at-save-mart-center","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/479769\/","title":{"rendered":"Fuerza Regida books two nights at Save Mart Center"},"content":{"rendered":"

In mid-September, Fuerza Regida<\/a> announced it would add a second Fresno date on the upcoming leg of its This is Our Dream tour.<\/p>\n

It was a case of \u201coverwhelming demand,\u201d according to the media alert.<\/p>\n

The news went under the radar a bit, considering this was just the third time a musical act had booked consecutive nights at the arena and the first for a Spanish-language act.<\/p>\n

The Regional Mexican superstars finished off a national stadium tour<\/a> in early August, selling out nine venues including LA\u2019s Dodger Stadium, Allegiant Stadium is Las Vegas and Citi Field in New York. They are embarking on a run of concerts at smaller arenas and amphitheaters in 10 cities through October. That includes a two-night run, Oct. 27 and 28 at the Save Mart Center.<\/a><\/p>\n

It\u2019s not uncommon for an event to run multiple days of programming at the arena; think the Monster Jam or Professional Bull Riders league or Ringling Bros. and Barnum and Bailey circus<\/a>. But among the decades worth of A-list musicians who\u2019ve played Save Mart Center, it\u2019s a rare few (just two, really) who have booked multi-night runs.<\/p>\n

Not since Madonna, Garth Brooks<\/p>\n

Madonna did it first, with a pair of shows in 2006; the same year she made her debut at Coachella. The shows sold out in minutes, back when people waited in actual lines and not a Ticketmaster cue. They had what was, at the time, the arena\u2019s most-expensive ticket prices ($56.75 for the cheap seats).<\/p>\n

Of course, Garth Brooks had already set a kind of precedent, having played five nights at the Selland Arena in 1997. He did four-shows at Save Mart Center 2016<\/a>, on a back-to-back-to-back run that included two Saturday night performances. The draw was reported at \u201cconsiderably in excess of 50,000,\u201d by Brook\u2019s publicity team at the time.<\/p>\n

Fuerza Regida could draw around 21,000 with two sold-out shows, according the arena\u2019s marketing manager David Abenojar.<\/p>\n

A movement of Regional Mexican music<\/p>\n

That kind of draw should come as no surprise.<\/p>\n

Regional Mexican music in all its genre configurations (Tejano, Norte\u00f1o, banda and the corridos tumbados<\/a> that are currently all the rage) has seen a massive surge in popularity, post-pandemic. That echoes a trend for Spanish language and Latin music more broadly that\u2019s been happening since at least 2017 (and the release of the global hit \u201cDespacito\u201d).<\/p>\n

Fresno has a history of supporting regional Mexican and Latin artists that goes back decades to bailes hosted at the Fresno Convention Center and Rainbow Ballroom. It\u2019s one of the reasons<\/a> the city got added to Shakira\u2019s record-breaking stadium tour<\/a> last year.<\/p>\n

And while Fuerza Regida is the first in its genre to book consecutive nights at the arena, others came close.<\/p>\n

Colombia singer Karol G did so well with ticket sales on the announcement of her Strip Love tour in 2022<\/a> that promoters considered extending her run at the arena. \u201cWe were one of four markets in the country that they were considering rolling to a second show,\u201d a former director of booking told The Fresno Bee last year.<\/a><\/p>\n

Same, same with the Mexican pop group RBD, whose Soy Rebelde reunion tour<\/a> stopped at the Save Mart Center in 2023. The arena didn\u2019t have a second-date available, \u201cso we couldn\u2019t get that one done,\u201d he told The Bee.<\/p>\n

Tickets for both<\/a> nights<\/a> of Fuerza Regida\u2019s This is Our Dream tour are on sale now and a quick look at Ticketmaster.com shows seats are still readily available throughout the arena.<\/p>\n

Other concert announcements in Fresno<\/p>\n

Here is a non-comprehensive list of other recent concerts announced at Fresno area venues.<\/p>\n

Gym Class Heroes and Lupe Fiasco, Back to Basics tour, 8 p.m. Oct. 2, Tachi Palace, Lemoore. Tickets are: $34.96-$107.20.<\/a>Handsome Dick Manitoba, 7:30 p.m., Oct. 9, Fulton 55. Tickets are: $26.95.<\/a>Souls of Mischief, 8 p.m., Oct. 21, Fulton 55. Tickets are: $26, plus fees.<\/a>KC and the Sunshine Band, 8 p.m. Nov. 14, Table Mountain Casino. Tickets are $51-$61.<\/a>The Acordeones Y Corridos tour, 7 p.m. Nov. 21, Save Mart Center. Tickets are: $64-$136.<\/a>Deap Valley, celebrating 10 Years of FEMEJISM, 7:30 p.m. Dec. 1, Strummer\u2019s. Tickets are: $20, plus fees.<\/a>Circle Jerks + \u201cRepo Man\u201d screening ans QnA, 7 p.m. Dec. 8, Tower Theatre. Tickets are: $26-$55.<\/a>Tom Segura, 8 p.m., Feb. 11, Saroyan Theatre. Tickets are on sale 10 a.m. Friday.<\/a>
\n Related Stories from Fresno Bee<\/p>\n

Joshua Tehee<\/a><\/p>\n

The Fresno Bee<\/p>\n

Joshua Tehee covers breaking news for The Fresno Bee, writing on a wide range of topics from police, politics and weather, to arts and entertainment in the Central Valley.\n <\/p>\n","protected":false},"excerpt":{"rendered":"In mid-September, Fuerza Regida announced it would add a second Fresno date on the upcoming leg of its…\n","protected":false},"author":2,"featured_media":479770,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[112,114,113],"class_list":["post-479769","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fresno","tag-fresno","tag-fresno-headlines","tag-fresno-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/479769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=479769"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/479769\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/479770"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=479769"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=479769"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=479769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}