{"id":483443,"date":"2026-10-03T02:58:26","date_gmt":"2026-10-03T02:58:26","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/483443\/"},"modified":"2026-10-03T02:58:26","modified_gmt":"2026-10-03T02:58:26","slug":"a-grocery-store-in-fresno-is-expanding-it-serves-latino-and-asian-customers","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/483443\/","title":{"rendered":"A grocery store in Fresno is expanding. It serves Latino and Asian customers"},"content":{"rendered":"<p class=\"mb-4 text-lg md:leading-8 break-words\"><a data-ylk=\"slk:FreshCo Food Center;elm:context_link;itc:0;sec:content-canvas;\" data-yga=\"{&quot;yLinkElement&quot;:&quot;link&quot;,&quot;yLinkElementType&quot;:&quot;article_link&quot;}\" href=\"https:\/\/www.freshcofoodcenter.com\/\" rel=\"noopener nofollow\" target=\"_blank\">FreshCo Food Center<\/a> plans to open its third grocery store in Fresno.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The locally owned supermarket is taking over a former Dollar General at the southeast corner of Ashlan Avenue and Fresno Street.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">That store was home to a Gong&#8217;s Market years ago and a Foodplus, among other stores over the years. It&#8217;s been empty for a while.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The new FreshCo is expected to open in the spot by the end of the year or early next year, said AK Mohsin, the owner&#8217;s son.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">FreshCo has two other locations in town. One is at Shields and Brawley avenues in a former Save Mart. It serves Latino and Indian customers. The other store, at First Street and Olive Avenue, serves Latino and Asian customers.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The stores opened with the intention of serving Latin American foods, but found the people in the neighborhood wanted a more diverse assortment, Mohsin said.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">&#8220;Once you&#8217;re open, you learn who your community is, and you adjust,&#8221; he said. &#8220;FreshCo will serve the community around it, whatever that community is.&#8221;<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The Ashlan location will serve Hispanic customers and whoever else in the neighborhood becomes part of its customer base, he said.<\/p>\n<p>The former Golden Bowl<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">The Olive Avenue store recently expanded its offerings too.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">It used to be Golden Bowl Super Market before the current family bought the store in 2021. It has a huge produce department with a wide selection of Asian vegetables and an outdoor plants section.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">FreshCo recently opened its meat department and kitchen. In addition to chorizo and steaks, it sells beef tongue, oxtails and more.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">A prepared foods section now sells hot chow mein, fried rice, chicken legs and more.<\/p>\n<p class=\"mb-4 text-lg md:leading-8 break-words\">Even though the store has been operating under the FreshCo name for five years, it&#8217;s planning a grand opening now that the new sections are open. It will likely happen later this year, Mohsin said.<\/p>\n<p><img alt=\"FreshCo Food Center is a supermarket catering to Asian, Latino and Indian customers, located at the corner of First Street and Olive Avenue. Photographed Thursday, Oct. 1, 2026 in Fresno.\" loading=\"lazy\" width=\"960\" height=\"568\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/10\/https:\/\/media.zenfs.com\/en\/fresno_bee_mcclatchy_articles_660\/6b1bb6b849243ae2f4aa816a4ae9bfb4.jpg\"\/><\/p>\n<p>FreshCo Food Center is a supermarket catering to Asian, Latino and Indian customers, located at the corner of First Street and Olive Avenue. Photographed Thursday, Oct. 1, 2026 in Fresno.<\/p>\n<p><img alt=\"Asian vegetables are seen for sale at FreshCo Food Center Thursday, Oct. 1, 2026. The supermarket specializes in Asian and Latino food.\" loading=\"lazy\" width=\"960\" height=\"617\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/10\/https:\/\/media.zenfs.com\/en\/fresno_bee_mcclatchy_articles_660\/92b803173295584479a11c590e75776d.jpg\"\/><\/p>\n<p>Asian vegetables are seen for sale at FreshCo Food Center Thursday, Oct. 1, 2026. The supermarket specializes in Asian and Latino food.<\/p>\n<p><img alt=\"Plants are watered in the nursery at FoodsCo Food Center at First Street and Olive Avenue Thursday, Oct. 1, 2026 in Fresno.\" loading=\"lazy\" width=\"960\" height=\"617\" decoding=\"async\" data-nimg=\"1\" class=\"rounded-lg\" style=\"color:transparent\" src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/10\/https:\/\/media.zenfs.com\/en\/fresno_bee_mcclatchy_articles_660\/87951a1438e5590dd5e11b66e0389f13.jpg\"\/><\/p>\n<p>Plants are watered in the nursery at FoodsCo Food Center at First Street and Olive Avenue Thursday, Oct. 1, 2026 in Fresno.<\/p>\n","protected":false},"excerpt":{"rendered":"FreshCo Food Center plans to open its third grocery store in Fresno. The locally owned supermarket is taking&hellip;\n","protected":false},"author":2,"featured_media":483444,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[112,114,113],"class_list":["post-483443","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fresno","tag-fresno","tag-fresno-headlines","tag-fresno-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/483443","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=483443"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/483443\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/483444"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=483443"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=483443"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=483443"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}