The locally owned supermarket is taking over a former Dollar General at the southeast corner of Ashlan Avenue and Fresno Street.<\/p>\n
That store was home to a Gong\u2019s Market years ago and a Foodplus, among other stores over the years. It\u2019s been empty for a while.<\/p>\n
Click to resize<\/p>\n
The new FreshCo is expected to open in the spot by the end of the year or early next year, said AK Mohsin, the owner\u2019s son.<\/p>\n
FreshCo has two other locations in town. One is at Shields and Brawley avenues in a former Save Mart. It serves Latino and Indian customers. The other store, at First Street and Olive Avenue, serves Latino and Asian customers.<\/p>\n
The stores opened with the intention of serving Latin American foods, but found the people in the neighborhood wanted a more diverse assortment, Mohsin said.<\/p>\n
\u201cOnce you\u2019re open, you learn who your community is, and you adjust,\u201d he said. \u201cFreshCo will serve the community around it, whatever that community is.\u201d<\/p>\n
The Ashlan location will serve Hispanic customers and whoever else in the neighborhood becomes part of its customer base, he said.<\/p>\n
The former Golden Bowl<\/p>\n
The Olive Avenue store recently expanded its offerings too.<\/p>\n
It used to be Golden Bowl Super Market before the current family bought the store in 2021. It has a huge produce department with a wide selection of Asian vegetables and an outdoor plants section.<\/p>\n
FreshCo recently opened its meat department and kitchen. In addition to chorizo and steaks, it sells beef tongue, oxtails and more.<\/p>\n
A prepared foods section now sells hot chow mein, fried rice, chicken legs and more.<\/p>\n
Even though the store has been operating under the FreshCo name for five years, it\u2019s planning a grand opening now that the new sections are open. It will likely happen later this year, Mohsin said.<\/p>\n
FreshCo Food Center is a supermarket catering to Asian, Latino and Indian customers, located at the corner of First Street and Olive Avenue. Photographed Thursday, Oct. 1, 2026 in Fresno. ERIC PAUL ZAMORA ezamora@fresnobee.com <\/p>\n
Asian vegetables are seen for sale at FreshCo Food Center Thursday, Oct. 1, 2026. The supermarket specializes in Asian and Latino food. ERIC PAUL ZAMORA ezamora@fresnobee.com <\/p>\n
Plants are watered in the nursery at FoodsCo Food Center at First Street and Olive Avenue Thursday, Oct. 1, 2026 in Fresno. ERIC PAUL ZAMORA ezamora@fresnobee.com <\/p>\n
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