{"id":486212,"date":"2026-10-05T22:44:08","date_gmt":"2026-10-05T22:44:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/486212\/"},"modified":"2026-10-05T22:44:08","modified_gmt":"2026-10-05T22:44:08","slug":"lawsuit-accuses-starbucks-of-mislabeling-sugar-free-protein-drinks-nbc-los-angeles","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/486212\/","title":{"rendered":"Lawsuit accuses Starbucks of mislabeling \u2018sugar-free\u2019 protein drinks \u2013 NBC Los Angeles"},"content":{"rendered":"

Starbucks is facing a consumer lawsuit<\/a> over claims that the protein drinks labeled \u201csugar-free\u201d on its cafe menus may actually contain more sugar than a Reese\u2019s peanut butter cup.<\/p>\n

The federal lawsuit filed late Friday in Seattle alleges that eight protein beverages Starbucks sells in the U.S. contain varying amounts of sugar even though the company lists them as sugarless. <\/p>\n

On Monday, the menu on Starbucks’ U.S. website listed a 16-ounce Sugar-Free Caramel Protein Matcha with 16 grams of sugar and a 20-ounce version of the same drink with 21 grams of sugar. By comparison, one Reese\u2019s cup has 11 grams of sugar.<\/p>\n

Hagens Berman, a law firm that specializes in class action cases, filed the suit on behalf of three individual consumers who bought Starbucks\u2019 sugar-free protein drinks in California, New York and Washington. <\/p>\n

\u201cConsumers avoid sugar for various reasons, whether that be general health, diabetes and blood glucose levels or other factors, and for many, a staunch mislabeling like this is significant,\u201d said Steve Berman, a co-founder and managing partner of the Seattle-headquartered firm. <\/p>\n

The plaintiffs contend that Starbucks’ naming and marketing of sugar-free products is \u201cfalse, deceptive and unlawful\u201d and that the company violated federal labeling regulations. <\/p>\n

Seattle-based Starbucks said the sugar in its protein drinks comes from the protein-boosted milk it uses. The company said it doesn\u2019t add sugar to the drinks and it uses sugar-free syrup for flavoring.<\/p>\n

On Starbucks\u2019 website Monday, the drinks were marketed as \u201csugar-free,\u201d but the company also clearly stated the amount of sugar in each beverage and that they were made without added sugar. <\/p>\n

\u201cWe believe these claims have no merit,\u201d a Starbucks spokesperson said Monday. \u201cStarbucks has consistently and clearly provided information about its protein beverages, sugar-free options, customization choices and nutritional content across product announcements, menus, marketing materials, Starbucks.com and the Starbucks app, and we intend to vigorously defend ourselves in this matter.\u201d<\/p>\n

Starbucks introduced its protein drinks in September 2025 to meet consumer demand for functional beverages and catch up to rivals like Dutch Bros, which launched protein-enhanced coffee drinks in 2024.<\/p>\n

Dutch Bros also offers a lower-sugar version of its caramel-flavored Hopscotch Protein Latte, but it\u2019s advertised as the Hopscotch Zero Sugar Added Protein Latte. The 16-ounce iced version has 7 grams of sugar and 11 grams of protein. By comparison, a 16-ounce iced Starbucks Sugar-Free Caramel Protein Latte has 9 grams of sugar and 29 grams of protein.<\/p>\n

The lawsuit seeks damages on behalf of U.S. consumers who bought the drinks. It also wants the court to order Starbucks to stop using the label \u201csugar-free\u201d on products that contain sugar.<\/p>\n","protected":false},"excerpt":{"rendered":"Starbucks is facing a consumer lawsuit over claims that the protein drinks labeled \u201csugar-free\u201d on its cafe menus…\n","protected":false},"author":2,"featured_media":486213,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[48,52,51,1016,47,50,49],"class_list":["post-486212","post","type-post","status-publish","format-standard","has-post-thumbnail","category-los-angeles","tag-la","tag-la-headlines","tag-la-news","tag-lawsuits","tag-los-angeles","tag-los-angeles-headlines","tag-los-angeles-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/486212","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=486212"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/486212\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/486213"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=486212"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=486212"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=486212"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}