{"id":495875,"date":"2026-10-14T14:12:10","date_gmt":"2026-10-14T14:12:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/495875\/"},"modified":"2026-10-14T14:12:10","modified_gmt":"2026-10-14T14:12:10","slug":"lulu-and-georgia-opens-first-los-angeles-showroom","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/495875\/","title":{"rendered":"Lulu and Georgia Opens First Los Angeles Showroom"},"content":{"rendered":"<p>The high-profile design house is now open on Melrose Avenue<\/p>\n<p class=\"wp-block-paragraph\">L.A.-based, celebrity-loved interior design retailer <a rel=\"noopener noreferrer nofollow\" target=\"_blank\" href=\"https:\/\/www.luluandgeorgia.com\/?srsltid=AU7gw4VHDfX2aVva2hq58fpbBKCFLqnZogRMFQrrWAnWKo-8-P8KIGeR\">Lulu and Georgia<\/a> is entering its next chapter.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Founded in 2012, the previously online-only home purveyor \u2014 which counts Mandy Moore, Kate Hudson, Nina Dobrev and Este Haim as clients \u2014 has opened the doors to its first Los Angeles showroom in West Hollywood.\u00a0\u00a0<\/p>\n<p class=\"wp-block-paragraph\">\u201cAfter more than a decade as a digitally native brand, this showroom is a major milestone for us,\u201d said Sara Sugarman, founder and CEO of Lulu and Georgia.\u00a0<\/p>\n<p><img fetchpriority=\"high\" loading=\"eager\" decoding=\"sync\" width=\"825\" height=\"1200\" src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/10\/2_Sample-Room-1-825x1200.jpg\" alt=\"\" class=\"wp-image-319163\"  \/>Credit: Courtesy Lulu and Georgia<\/p>\n<p class=\"wp-block-paragraph\">Sugarman, an Angeleno herself, knows the importance of community connection. She was inspired to start Lulu and Georgia by her childhood spent around her family\u2019s decorative carpet business. Sugarman chose the showroom\u2019s West Hollywood location, wanting to reconnect with where her family\u2019s business once stood.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">\u201cWe\u2019ve heard a growing desire from our community to engage with our world in person, to feel materials, understand scale, and receive real-time guidance from experts they trust,\u201d she said.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"807\" height=\"1200\" src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/10\/4_Bedroom-807x1200.jpg\" alt=\"\" class=\"wp-image-319162\"  \/>Credit: Courtesy Lulu and Georgia<\/p>\n<p class=\"is-style-subheading wp-block-paragraph\">Have questions? Get answers.<\/p>\n<p class=\"has-text-align-center is-style-altfont has-secondary-color has-text-color has-link-color has-xs-font-size wp-elements-2 has-lg-margin-top wp-block-paragraph\" style=\"letter-spacing:1px;text-transform:uppercase\">Scroll to continue reading<\/p>\n<p class=\"wp-block-paragraph\">Much like the brand\u2019s designs, every aspect of the showroom is intentional. After entering through a courtyard, a mixture of modern and traditional pieces greet guests. Vintage-inspired floral wallpaper is paired with modern lamps and side tables, while large ornate mirrors lean against walls; the space is meant to feel lived in. From there, the showroom winds through living and dining rooms, bedrooms and lounges, finally ending at an outdoor patio.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"1200\" src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/10\/5-800x1200.jpg\" alt=\"\" class=\"wp-image-319161\"  \/>Credit: Courtesy Lulu and Georgia<\/p>\n<p class=\"wp-block-paragraph\">Meeting demands for a more tactile design experience, the showroom offers a curated library of complimentary swatches and materials, as well as design consultations with in-house experts ranging from floor plans and color palettes to material selections for both homeowners and trade professionals alike.\u00a0<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"874\" height=\"1200\" src=\"https:\/\/www.newsbeep.com\/us-ca\/wp-content\/uploads\/2026\/10\/3_Main-Living-874x1200.jpg\" alt=\"\" class=\"wp-image-319164\"  \/>Credit: Courtesy Lulu and Georgia<\/p>\n<p class=\"wp-block-paragraph\">While the showroom serves as a space for in-person shopping, the West Hollywood store is also set to serve as a gathering point for the design community and will come to host programming, like launch events, brand collaborations and designer-led panels.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">The opening comes just after Lulu and Georgia\u2019s redesign on the Duke event space at the Sunset Tower Hotel.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">The Lulu and Georgia showroom is located at 8735 Melrose Ave. It is open Monday\u2013Saturday, 10 a.m.\u2013 6 p.m., and Sunday, 11 a.m.\u2013 5 p.m.<\/p>\n","protected":false},"excerpt":{"rendered":"The high-profile design house is now open on Melrose Avenue L.A.-based, celebrity-loved interior design retailer Lulu and Georgia&hellip;\n","protected":false},"author":2,"featured_media":495876,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[27],"tags":[7962,7963,48,52,51,47,50,49,192717,24025,655],"class_list":["post-495875","post","type-post","status-publish","format-standard","has-post-thumbnail","category-los-angeles","tag-home-decor","tag-interior-design","tag-la","tag-la-headlines","tag-la-news","tag-los-angeles","tag-los-angeles-headlines","tag-los-angeles-news","tag-lulu-and-georgia","tag-melrose-avenue","tag-west-hollywood"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/495875","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=495875"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/495875\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/495876"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=495875"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=495875"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=495875"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}