{"id":97608,"date":"2025-12-17T01:56:06","date_gmt":"2025-12-17T01:56:06","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ca\/97608\/"},"modified":"2025-12-17T01:56:06","modified_gmt":"2025-12-17T01:56:06","slug":"northeast-fresno-bobby-salazars-franchise-rebrands-to-mama-iguanas","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ca\/97608\/","title":{"rendered":"Northeast Fresno Bobby Salazar&#8217;s franchise rebrands to Mama Iguana&#8217;s"},"content":{"rendered":"<p class=\"EkqkG IGXmU nlgHS yuUao MvWXB TjIXL aGjvy ebVHC \">FRESNO, Calif. (KFSN) &#8212; A Bobby Salazar&#8217;s franchise has rebranded, cutting ties with its namesake as Fresno businessman Bobby Salazar continues his legal battle.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">The location on Champlain and Perrin in northeast Fresno is now &#8220;Mama Iguana&#8217;s,&#8221; operating under the same ownership as before: the Riofrio family.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">&#8220;We opened in November 2001. We&#8217;ve been here for over 24 years. We don&#8217;t plan to go anywhere anytime soon. We just have a name change and we&#8217;re here to serve the community,&#8221; Mama Iguana&#8217;s owner, Suzie Riofrio said. &#8220;Mama Iguana&#8217;s just had a ring to it. Let&#8217;s go to Mama&#8217;s.&#8221;<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Riofrio says the change has brought some trouble with name recognition, leading to lower sales, especially on food delivery apps, but they reassure customers that not much has changed.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">&#8220;We have the same great staff and kitchen staff with high-quality, home-cooked food,&#8221; Riofrio stated.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Mama Iguana&#8217;s announced the rebrand in September and officially parted ways in November.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">&#8220;We changed the name due to a mutual agreement to terminate our franchise with Bobby Salazar&#8217;s Mexican Restaurant,&#8221; Riofrio explained.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">In the meantime, Bobby Salazar has been the center of a criminal lawsuit since August, accused of hiring a local motorcycle gang leader last year to torch one of his namesake restaurants on Blackstone in central Fresno.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">RELATED: <a class=\"zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE \" data-testid=\"prism-linkbase\" href=\"https:\/\/abc30.com\/post\/bobby-salazar-others-indicted-felony-charges-pleads-not-guilty\/18087547\/\" rel=\"nofollow noopener\" target=\"_blank\">Bobby Salazar and two others indicted on felony charges; one pleads not guilty<\/a><\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">He received over $900,000 in insurance money following that fire.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">We caught up with him ahead of his status hearing in September.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">&#8220;Bobby, do you have anything to say about the accusations?&#8221; I asked Salazar.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">&#8220;I&#8217;m innocent,&#8221; Salazar answered.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Salazar has pleaded not guilty to two arson-related felonies and firearms charges after investigators discovered several firearms at his home, including four with serial numbers removed and one ghost gun.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">Bobby Salazar remains out of jail on bond.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC TjIXL aGjvy \">He&#8217;s scheduled back in court toward the end of next month.<\/p>\n<p class=\"EkqkG IGXmU nlgHS yuUao lqtkC eTIW sUzSN \">For news and weather updates, follow Tiffany Olin on <a class=\"zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE \" data-testid=\"prism-linkbase\" href=\"https:\/\/www.facebook.com\/TiffanyABC30\" rel=\"nofollow noopener\" target=\"_blank\">Facebook<\/a>, <a class=\"zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE \" data-testid=\"prism-linkbase\" href=\"https:\/\/twitter.com\/TiffanyABC30\" rel=\"nofollow noopener\" target=\"_blank\">Twitter<\/a> and <a class=\"zZygg UbGlr iFzkS qdXbA WCDhQ DbOXS tqUtK GpWVU iJYzE \" data-testid=\"prism-linkbase\" href=\"https:\/\/www.instagram.com\/tiffanyolin_\/\" rel=\"nofollow noopener\" target=\"_blank\">Instagram<\/a>.<\/p>\n<p>Copyright \u00a9 2025 KFSN-TV. All Rights Reserved.<\/p>\n<p><script async src=\"https:\/\/platform.twitter.com\/widgets.js\" charset=\"utf-8\"><\/script><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"FRESNO, Calif. (KFSN) &#8212; A Bobby Salazar&#8217;s franchise has rebranded, cutting ties with its namesake as Fresno businessman&hellip;\n","protected":false},"author":2,"featured_media":97609,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[31],"tags":[53381,112,114,113,53380,294],"class_list":{"0":"post-97608","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-fresno","8":"tag-53381","9":"tag-fresno","10":"tag-fresno-headlines","11":"tag-fresno-news","12":"tag-northeast-fresno-bobby-salazars-franchise-rebrands-to-mama-iguanas","13":"tag-timely"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/97608","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/comments?post=97608"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/posts\/97608\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media\/97609"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/media?parent=97608"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/categories?post=97608"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ca\/wp-json\/wp\/v2\/tags?post=97608"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}