Three pillars of St. Pete’s creative community are coming together for an incredible night of music and arts. Sew Iconic: A Fashion & Music Show is a first-of-its-kind event taking place this Sunday, January 18, from 12-5 pm at the St. Petersburg City Theatre (4025 1st Street South).

The inaugural show is a fundraiser to support youth camps and scholarships, following Creative Pinellas’ loss of funding at the end of 2025. It’s a joint effort between local stalwarts Sew Pinellas, Girls Rock St. Pete, and St. Petersburg City Theatre, and it promises to be an incredible showcase of St. Pete’s budding young artistic talents.

Youth designers posing for a pictureYouth designers posing for a picture

Hosted by the dazzling Adriana Sparkle, the night kicks off with DJ Chemical Lex and a fashion show from youth Sew Pinellas designers and local fashion designers, followed by a short theatrical performance from the talented teens at St. Petersburg City Theatre.

Following the stage production, three local bands will take the stage for high-energy performances in yet another showcase of St. Pete stars. The lineup includes youth rock band Anarkitty, the ladies of indie and folk-rock showstoppers Rainbow Portal, and a performance by Hex Appeal, a Ladies Rock local band closing the show as headliner with a unique witchy sound.

All together, the immersive experience is a celebration of fashion, acting, and music, blending runway design, youth theatre, and live performances into an unforgettable afternoon of creativity and community impact. Tickets for the show are available online or at the door.

In addition to the performances on stage, Sew Iconic will also host local vendors and artists, a silent auction, and opportunities for attendees to connect with local creatives and organizations. Together, the lineup showcases the depth and diversity of St. Petersburg’s music scene while supporting the next generation of artists.

Youth designers posing for a pictureYouth designers posing for a picture

Every dollar of proceeds from Sew Iconic directly supports:

Youth scholarships for sewing, music, and theatre camps

Supplies, instruments, and technical gear

Accessible arts education and performance opportunities

I Love the Burg is a proud sponsor of Sew Iconic, along with Eat Play St. Pete, 97X, and the three incredible organizations putting on the high-energy show.

Doors for Sew Iconic open at 12 pm, with the show officially beginning at 1 pm. Sew Iconic takes place this Sunday, January 18, at the St. Petersburg City Theatre, located at 4025 1st Street South. Tickets and more information are available here.