Toppings range from pretzels and chocolate or caramel sauce to brownie bites, strawberry jam, chocolate chips, peanut butter cups, graham crackers, Oreo cookies, walnuts, pie crumble, and almonds.
Fresh fruit options include apples, strawberries, blueberries, bananas, coconut and raspberries.
In addition to its signature rolls and rotating seasonal flavors, the shop offers cookies, brownies, and edible cookie dough, along with beverages from Joffrey’s Coffee & Tea Company.
All menu items are 100% plant-based and dairy-free.
Franchisee Victor Hamisevicz, who operates the St. Pete location alongside partner Dawn Pierce, said hurricane-related setbacks and permitting delays pushed the opening back longer than expected.