Whatever she chose to do, Franchy always thrived during her career journey.
But being in real estate was the best career move she had ever made thanks to her son.
During the first six years of his life, Franchy’s busy traveling schedule took a toll on the family, so she decided on a career in real estate to keep her closer to home.
“Working in corporate work for 20 years, I traveled extensively throughout the month,” she said. “My son was growing up and missing me and I decided on a more entrepreneurial life by being much more local so I can always be near my son.”
She has adopted the same branding in her marketing as a Forever Agent with the Coral Gables-based mega-company Berkshire Hathaway HomeServices EWM Realty, where the concept is “that we are not in the transaction business, but that we are in the relationships forever business,” she said.
Franchy’s real estate career skyrocketed in 2008 during one of the worst housing crashes in the annals of U.S. history.
Her property management company took care of at least 50 foreclosed and distressed properties until the new owners purchased them and took over.
“The process of foreclosure is very long so someone has to take care of the properties until the owners came along,” she said.
Now, her company – Vivianna Deluxe LLC – manages properties for many owners who live outside of South Florida, and currently handles at least 80 properties from Royal Palm Beach to Homestead, but her specialty for sales is Key Biscayne and the surrounding communities including the Brickell area, Coconut Grove and Coral Gables.
“I manage things in a quick period of time,” she said.
Franchy said real estate is the perfect platform for ambitious people.
“Specially creating the perfect client experience that sometimes investors and owners in general lack,” she said. “It’s difficult to find excellence managing so many things when owners are far away. Peace of mind is everything.”
Her most important role, however, is that of a proud 34+ year resident of Key Biscayne—serving the community that has given her so much.
“Key Biscayne became my home, and my family’s home, many years ago. The warmth and sense of belonging we have felt throughout the years inspire me every day to give back to this beautiful community in the best way I know how—through my work, my commitment, and my dedication, all of which I place at the service of those who need me.”
Despite her busy real estate career, Franchy does find time to travel for leisure purposes.
She often visits New York where her son currently lives and Italy is always on her radar for a vacation.
She has recently visited Rome and other cities along the way north of Italy including Milan.
“It’s one of the most beautiful countries in the world,” she said. “Everywhere you go is beautiful. The food is wonderful and the people are amazing”
Franchy said she’s so impressed with the culture of Italy that she’s learning to speak in Italian and watching Italian TV shows and movies.
“My goal is to speak Italian as good as I speak English,” she said. “I want to be trilingual.”