METTAWA, Ill., Nov. 04, 2025 (GLOBE NEWSWIRE) — Brunswick Corporation’s (NYSE: BC) premium brands delivered another strong performance at the 2025 Fort Lauderdale International Boat Show with unit sales and revenue increases across all boat brands and record Mercury Marine outboard share at one of the largest saltwater shows in the world. In addition, the SIMRAD AutoCaptain autonomous boating system, which recently debuted at the IBEX trade show, was successfully demonstrated in a range of docking and maneuvering scenarios to many interested OEMs and media representatives.
Mercury Marine achieved a new record outboard share with 61% of all outboard engines at the show and 76% share of engines in the on-water portion of the show which features larger boats.
kAmr@>3:?65 F?:E D2=6D @7 q@DE@? (92=6C[ $62 #2J[ 2?5 }2G2? H6C6 FA eT 2?5 C6G6?F6 :?4C62D65 `dT 4@>A2C65 H:E9 E96 a_ac $9@H]k^Am
kAmu=:E63@2C5D H6C6 2=D@ @? 5:DA=2J 😕 >2?J @7 qCF?DH:4<’D 6I9:3:ED 2D H6== 36:?8 2G2:=23=6 7@C >65:2 2?5 4FDE@>6C 56>@?DEC2E:@?D E9C@F89@FE E96 D9@H]k^Am
kAm“%96 a_ad u@CE {2F56C52=6 x?E6C?2E:@?2= q@2E $9@H AC@G:565 2?@E96C D9@H42D6 7@C qCF?DH:4<’D AC6>:F> 3@2E 3C2?5D 2?5 :?5FDECJ\=625:?8 AC@AF=D:@? 2?5 DJDE6>D E649?@=@8:6D[” D2:5 s2G6 u@F=<6D[ rt~[ qCF?DH:4< r@CA@C2E:@?] “s6>2?5 7@C @FC AC6>:F> 2?5 4@C6 AC@5F4ED 92D C6>2:?65 D@=:5 E9C@F89@FE E96 J62C 3FE H:E9 ?@E23=6 C6=2E:G6 DEC6?8E9 =2E6C 😕 E96 D62D@? 2D E96 6IE6C?2= 6?G:C@?>6?E 92D DE23:=:K65[ AC@G:5:?8 2? 6?4@FC28:?8 62C=J D:8?2= 7@C a_ae]”k^Am
kAmp3@FE qCF?DH:4< r@CA@C2E:@?ik^Am
kAmqCF?DH:4< r@CA@C2E:@? W}*$ti qrX 😀 E96 8=@32= =6256C 😕 >2C:?6 C64C62E:@?[ 56=:G6C:?8 :??@G2E:@? E92E EC2?D7@C>D 6IA6C:6?46D @? E96 H2E6C 2?5 36J@?5] ~FC F?:BF6[ E649?@=@8J\5C:G6? D@=FE:@?D 2C6 :?7@C>65 2?5 :?DA:C65 3J 566A 4@?DF>6C :?D:89ED 2?5 A@H6C65 3J @FC 36=:67 E92E “}6IE }6G6C #6DED™”] qCF?DH:4< 😀 565:42E65 E@ :?5FDECJ =6256CD9:A[ E@ 36:?8 E96 36DE 2?5 >@DE ECFDE65 A2CE?6C E@ @FC >2?J 4FDE@>6CD[ 2?5 E@ 3F:=5:?8 DJ?6C8:6D 2?5 64@DJDE6>D E92E 6?23=6 FD E@ 492==6?86 4@?G6?E:@? 2?5 567:?6 E96 7FEFC6] qCF?DH:4< 😀 9@>6 E@ >@C6 E92? e_ :?5FDECJ\=625:?8 3C2?5D] x? E96 42E68@CJ @7 |2C:?6 !C@AF=D:@?[ E96D6 3C2?5D :?4=F56[ |6C4FCJ |2C:?6[ |6C4FCJ #24:?8[ |6CrCF:D6C[ 2?5 u=:E6] qCF?DH:4<’D 4@>AC696?D:G6 4@==64E:@? @7 A2CED[ 2446DD@C:6D[ 5:DEC:3FE:@?[ 2?5 E649?@=@8J 3C2?5D :?4=F56D |6C4FCJ !2CED U2>Aj p446DD@C:6D[ {2?5 ‘}’ $62[ {@HC2?46[ $:>C25[ qU2>Ajv[ |2DE6CG@=E[ pEEH@@5 2?5 (92=6] ~FC 3@2E 3C2?5D 2C6 D@>6 @7 E96 36DE @H? 😕 E96 H@C=5[ :?4=F5:?8 q@DE@? (92=6C[ {F?5[ $62 #2J[ q2J=:?6C[ w2CC:D !@?E@@?D[ !C:?464C27E 2?5 “F:4 q@2E r=F3[ q@2E6<2 2?5 2 C2?86 @7 7:?2?4:?8[ :?DFC2?46[ 2?5 6IE6?565 H2CC2?EJ 3FD:?6DD6D] (9:=6 7@4FD65 AC:>2C:=J @? E96 >2C:?6 :?5FDECJ[ qCF?DH:4< 2=D@ DF446DD7F==J =6G6C286D :ED A@CE7@=:@ @7 25G2?465 E649?@=@8:6D E@ 56=:G6C 2? 6I46AE:@?2= DF:E6 @7 D@=FE:@?D 😕 >@3:=6 2?5 :?5FDEC:2= 2AA=:42E:@?D] w625BF2CE6C65 😕 |6EE2H2[ x{[ qCF?DH:4< 92D 2AAC@I:>2E6=J `c[d__ 6>A=@J66D @A6C2E:?8 😕 ae 4@F?EC:6D] x? a_ac[ qCF?DH:4< H2D ?2>65 p>6C:42’D q6DE {2C86 t>A=@J6CD 7@C a_ac 3J u@C36D |282K:?6 7@C E96 D:IE9 4@?D64FE:G6 J62C 😕 255:E:@? E@ H:??:?8 >@C6 E92? `__ 2H2C5D 24C@DD E96 6?E6CAC:D6 7@C E96 E9:C5 DEC2:89E J62C] u@C >@C6 :?7@C>2E:@?[ G:D:E k2 9C67lQ9EEAi^^HHH]3CF?DH:4<]4@>^Q C6=lQ?@7@==@HQmHHH]qCF?DH:4<]4@>k^2m]k^Am
kAmk^Am
kAmk^Am
kAm{66 v@C5@? — r9:67 r@>>F?:42E:@?D ~77:46C |i Wh_cX ge_\ggcg M ~i WgcfX fbd\c__bk^Am
Copyright 2025 GlobeNewswire, Inc.