Brian Bacica has been appointed president of Legoland Florida Resort, which includes its namesake Winter Haven theme park, water park, Peppa Pig Theme Park, Sea Life Florida Aquarium and a handful of hotel properties.
Bacica’s most recent position was as president of Busch Gardens Tampa Bay theme park, a role he assumed in July. Before that he was president of Six Flags Great Adventure in New Jersey for two years.
“Legoland Florida Resort is entering an incredibly exciting period of expansion and innovation, and I’m honored to lead the team as we deliver on some highly anticipated park updates,” Bacica said in a news release.
Before taking the helm Legoland Florida Resort, Brian Bacica was president of Busch Gardens Tampa Bay and Six Flags Great Adventure theme parks. (Kurt Nelson/Innovative Images)
In February, the theme park plans to introduce Galacticoaster, an indoor family-friendly roller coaster. It’s part of a $90 million plan by owner Merlin Entertainments Group that includes a similar ride at Legoland California.
“With major investments like Galacticoaster on the horizon, we have an extraordinary opportunity to build new experiences that spark imagination, strengthen family connections and elevate Central Florida as a must-visit destination for families,” he said.
Bacica’s background also includes executive stints with Universal Orlando, Universal Studios Hollywood and Disneyland Resort in California. At Legoland, he succeeds Franceen Gonzales, who left the company in July after serving as the park’s president for 13 months.
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