JetBlue has announced two new year-round nonstop routes from its base at Fort Lauderdale-Hollywood International Airport (FLL). This comes after the New York-based carrier launched nine new routes from FLL over the past two months, notably to international destinations across the Caribbean. It has also announced that it will increase the number of flights on its popular route between Fort Lauderdale and New York’s LaGuardia Airport from four to six daily return flights.

This sudden increase in activity at FLL is no accident. JetBlue is actively targeting a strategic “scissor hub” where it already has a strong presence, and its largest competitor, Spirit Airlines, is pulling back amidst its restructuring during its second Chapter 11 bankruptcy. JetBlue has now drawn level with Spirit for market share, and come the summer, it will eclipse the long-time market leader and become the largest carrier at FLL.

JetBlue’s Latest Expansion At Fort Lauderdale

JetBlue Airbus A321neo taxiing
Credit: JetBlue

JetBlue’s first new FLL route for 2026 will start on March 12 with a daily return flight to Dallas/Fort Worth International Airport. Initially announced as a special service just for Spring Break, the carrier has now confirmed that the route will operate year-round using Airbus A320s, with double-daily service from March 12–24. JetBlue will compete with American Airlines (five times daily) and Spirit (twice daily) on the new route.

On May 21, JetBlue will also begin a new route connecting FLL with its other large Florida base at Orlando International Airport. At just 177 miles (285 km), this intra-Florida route is one of the shortest in the carrier’s network, but flights are a popular alternative to what can be a 4–5 hour drive during the busy summer season. JetBlue will operate flights twice-daily (morning and evening), and will compete with Southwest Airlines and Spirit, which both operate on the route with the same frequency.

Dave Jehn, vice president of network planning at JetBlue, emphasized the importance of FLL as a key focus city for the airline when announcing the new routes:

“These additions reflect the momentum we’ve built in Florida and our continued investment in Fort Lauderdale as a key gateway in our network. By connecting our focus cities and expanding successful routes, we’re giving customers more reasons to choose JetBlue for travel within Florida and beyond.”

How JetBlue Is Becoming The #1 Carrier At FLL

jetBlue aircraft at JFK
Credit: Shutterstock

Fort Lauderdale really took off as a commercial airport in the mid-1990s when Southwest established a base there. But after Spirit designated FLL as a focus city in 2002, it grew rapidly to become the dominant carrier at the airport, which had rapidly become a low-cost hub and the third-busiest airport in Florida. Up until last year, Spirit had held a 33% share of a very fractured market, well ahead of JetBlue, which was a distant second with a 19% share.

But everything changed when Spirit filed for its second bankruptcy in a year back in August, and proceeded to slash large portions of its network in an urgent attempt to purge costs. JetBlue spied an opportunity to fill the vacuum, and leveraging its already substantial presence at FLL, it started adding new routes just days after Spirit went into retreat. By the time the Winter 2025–26 schedules had come around, JetBlue had increased its number of daily flights at FLL by 24%, while Spirit had shrunk by 11%. Spirit’s market share advantage had evaporated, and the two carriers are now essentially level-pegging in terms of number of daily flights.

One-Year Change In Number Of Daily FLL Flights: Winter Schedule (Source: Cirium)

Airline

Winter 2024-25

Winter 2025-26

% Change

JetBlue

133

165

+24%

Spirit Airlines

189

169

-11%

But looking ahead to the Summer 2026 schedule, JetBlue is set to become the largest carrier at Fort Lauderdale, and by quite some margin. Its year-over-year capacity will increase by 25% to 180 daily flights, spurred on by the addition of 14 new routes since last summer. By contrast, Spirit will see its number of daily flights shrink to 138, a reduction of 12% compared to last year. This means that as the new number one carrier at FLL, JetBlue will have 30% more flights compared to its nearest rival.

One-Year Change In Number Of Daily FLL Flights: Summer Schedule (Source: Cirium)

Airline

Summer 2025

Summer 2026

% Change

JetBlue

127

180

+25%

Spirit Airlines

156

138

-12%

Notably, Spirit’s schedule at FLL for Summer 2026 is set to be even leaner than its current winter schedule. This isn’t because Spirit has lost interest in Fort Lauderdale. Quite the opposite, the South Florida market remains one of the airline’s most important and profitable, and will be crucial to its restructuring and recovery plans. But part of that restructuring and cost-cutting is forcing Spirit to discard nearly 100 aircraft as it abandons leases, and it simply doesn’t have enough aircraft to maintain the same size network at FLL.

JetBlue Airbus Jet At Boston Logan

Related


JetBlue Swoops Into Fort Lauderdale In Wake Of Spirit’s South Florida Route Cuts

The carrier is making big moves.

Displacing Spirit At Another Sun-Seeker Hub

JetBlue Airways Airbus A320 airplane at Tampa airport
Credit: Shutterstock

Fort Lauderdale is not the only key market where JetBlue is displacing Spirit. The two airlines have traditionally had a strong rivalry at Luis Munoz Marin International Airport (SJU) in Puerto Rico, particularly from their strongholds in Florida. But just like FLL, Spirit is undergoing a bankruptcy-induced pullback from the market, and JetBlue is doubling down with the addition of new routes.

JetBlue already operates the largest network between Puerto Rico and the US mainland, with 18 routes to San Juan and additional direct services to the Puerto Rican cities of Aguadilla and Ponce. In December, JetBlue announced a further expansion at SJU with the addition of five new routes coming in the Spring:

Buffalo — starts March 27

Jacksonville — starts March 13

Norfolk — starts March 27

Philadelphia — starts March 26

Richmond — starts March 26

JetBlue’s expansion capitalizes on Spirit’s fleet and network reductions. This includes the low-cost carrier discontinuing routes from SJU to cities like Houston, New Orleans, and San Antonia, as well as removing all of its flights from Aguadilla and Ponce. While JetBlue had the edge over Spirit in Puerto Rico prior to the bankruptcy proceedings, these latest moves cement its place as the number one carrier at one of the Caribbean’s most popular sun-seeker destinations.