Miami Heat legend Dwyane Wade launches new fragrance

Published: October 21, 2025 at 10:01 PM

Dwyane Wade launches new fragrance during event in Aventura

AVENTURA, Fla. — A basketball legend near and dear to the hearts of South Florida sports fans is following in intuition, literally.

Former Miami Heat superstar Dwyane Wade is launching a new fragrance.

On Tuesday, Wade was at Macy’s in Aventura to debut his new cologne.

Local 10 News’ Jason Carter was there, and his report can be seen at the top of this page.

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