The Firestone Grand Prix of St. Petersburg revitalized downtown, drawing massive crowds and generating an economic boost.

ST. PETERSBURG, Fla — Downtown St. Petersburg shifted into high gear this weekend as the 22nd annual Firestone Grand Prix of St. Petersburg revved up the IndyCar season and brought massive crowds — and major economic impact — to the city.

Organizers say the three-day race weekend drew well over 100,000 people, with even larger crowds than usual thanks to the addition of NASCAR Truck Series races. The Grand Prix typically attracts about 100,000 fans, but officials say attendance surged this year as more people opted for three-day tickets.

The 1.8-mile street course winds through downtown, looping around Albert Whitted Airport, past the Dalí Museum and along the St. Pete Pier. Often referred to as the “Monaco of IndyCar racing,” the scenic track continues to be one of the most popular stops on the circuit.

Beyond the racing action, the event delivered a significant boost to the local economy. Organizers estimate the Grand Prix generated roughly $60 million in total economic impact, including about $30 million in direct spending.

Fans say the atmosphere is just as much of a draw as the competition on the track.

“It’s usually a really good race, but just the atmosphere around downtown St. Pete on race day and the whole weekend — it’s just fun to be a part of it,” said race fan Allen Harkness.

Clay Rackley, another fan, said accessibility makes the experience special.

“Oh, it’s been great to be able to walk from one end to the other, get so close to the cars — it’s been great,” Rackley said.

Grand Prix communications director Steve Bidlack said the event continues to grow year after year.

“It just keeps growing and growing,” Bidlack said. “This year more than ever, we’ve seen a lot of three-day ticket buyers because of all that there is to do on track and off. Today’s going to be another big day.”

While final attendance numbers have not yet been released, organizers say turnout easily surpassed the 100,000 mark over the three days, reinforcing the race’s importance to the city.

For St. Petersburg, the Grand Prix is more than just a pit stop — it’s a victory lap for the local economy.