FORT MYERS, Fla. (WINK) — Looking good and feeling confident starts with understanding what works best for you, and that’s exactly what Image Matters SWFL is helping people across Southwest Florida.
Based in Fort Myers, the image consulting business focuses on helping clients discover their personal style through color analysis, closet organization, shopping guidance and styling consultations.
The company offers a variety of personalized services designed to help clients feel more confident in their everyday lives. From “Closet Detox” sessions that help people make better use of the clothes they already own to personal shopping experiences and style consultations, the goal is to create a look that feels authentic and easy to maintain.
One of the most popular services is color analysis, where clients learn which shades best complement their skin tone, hair, and features. According to the business, the process helps people identify colors that make them appear brighter, more energized and more confident.
Owner and image consultant Debie Grass said she is here to help you feel your best, ” When you look good, you feel good. Color analysis is a science, but it can be overwhelming, so I’m here to help you find out what works best for you.” Grass said her goal is to work with her clients’ natural features so they look their best, ” Having a palette to work from means your closet is like a system, so you don’t have these mismatched pieces.”
The business also provides consultations focused on hairstyles, eyewear and necklines through its “Head’s Up” service, which analyzes face shape and features to help clients make styling choices that flatter them best.
“Glasses and sunglasses can change the way our face looks,” said Grass. “Some can make your face look rounder or even pull your face down. It’s based on face shape.”
Grass said that colors matter, “It’s the first thing people notice when they look at you. When you’re wearing a color that works with your features, you look younger, healthier, and more attractive.”
Image Matters SWFL is located at 12734 Kenwood Lane, Suite 13, in Fort Myers, and operates by appointment Monday through Friday.