Home » HOTEL NEWS » Hilton St. Petersburg Carillon Park Acquired By Highline Hospitality, Boosting Tourism In Florida, US For New Wave of Tourists

Published on
October 15, 2025

To boost the already pulsating tourism of the state, Highline Hospitality Partners (HHP), the platform focusing on hospitality investment, announced on October 14 2025 the acquisition of the Hilton St. Petersburg Carillon Park. Highline started Highline Real Estate Partners, and this move marks Highline’s 16th addition to the investment corporate’s diverse portfolio while also being the very first in the sunshine state, Florida.

The Hilton St. Petersburg Carillon Park, a landmark property in the 432-acre Carillon Park development, sits just 15 minutes away from both downtown Tampa Bay and downtown St. Petersburg. With its prime location, this acquisition is expected to play a pivotal role in driving tourism growth and improving the area’s hospitality offerings.

The Hilton St. Petersburg Carillon Park: A Strategic Location

Opened in 2007, the Hilton St. Petersburg Carillon Park offers a full-service experience with 227 guestrooms, including 49 spacious suites. Guests enjoy a wide array of facilities, including nearly 14,500 square feet of indoor meeting space, a 4,000 square foot outdoor patio, a fitness centre, and an outdoor pool. The hotel’s full-service restaurant and grab-and-go market provide exceptional dining options, further enhancing the guest experience.

The hotel’s location within the Carillon Park development is one of its main attractions. The park’s expansive green spaces and proximity to the vibrant areas of downtown Tampa Bay and St. Petersburg make it an appealing destination for both business and leisure travellers. The Carillon Park area is known for its growing popularity among visitors, with strong demand from local businesses, conference-goers, and leisure travellers alike.

Focus on Enhancing Local Tourism

The acquisition of this hotel comes at a time when Florida’s tourism industry is thriving. Highline Hospitality Partners views the property as a key asset in expanding its presence in Florida. By aligning with the renowned Hersha Hospitality Management (HHM), Highline is set to bring enhanced operational expertise and elevate guest services to new heights.

In a statement, Todd Roffman, a partner at Highline Hospitality Partners, expressed enthusiasm about the acquisition. Roffman noted that the hotel’s central location within a growing Metropolitan Statistical Area (MSA), along with the inherent demand generators from the adjacent park, make it a valuable addition to their portfolio. This strategic investment is expected to strengthen the hotel’s market position, making it an even more appealing choice for travellers.

Furthermore, the Hersha Hospitality Management (HHM) partnership marks the first collaboration between the two companies. Known for their operational excellence and long-standing reputation in the hospitality management industry, HHM will bring valuable expertise to the Hilton St. Petersburg Carillon Park, ensuring a seamless guest experience and operational efficiency. This partnership further underscores the focus on delivering high-quality service that will drive long-term value for both the property and the surrounding area.

Renovations to Strengthen the Property’s Market Position

Despite the Hilton St. Petersburg Carillon Park’s strong position in the local market, Highline Hospitality has plans for extensive renovations. The hotel is set to undergo upgrades, particularly to its guestrooms and meeting spaces, to strengthen its appeal to a broader range of travellers. The focus will be on enhancing the property’s infrastructure and ensuring that it meets the evolving needs of modern-day tourists and business travellers.

These renovations are expected to elevate the hotel’s offerings and make it even more attractive to potential guests. The improvements are designed not only to upgrade the aesthetic appeal of the property but also to create a more dynamic space for meetings and events, positioning the hotel as a leading choice for business and corporate travellers in the region.

The Future of Florida Tourism

With this acquisition, Highline Hospitality Partners aims to contribute to Florida’s broader tourism landscape. By offering high-quality, well-located hotel options like the Hilton St. Petersburg Carillon Park, the company is playing an integral role in attracting more visitors to the state. As the hotel undergoes renovations, it is expected to draw even more tourists, helping to boost local tourism, stimulate the economy, and enhance the overall appeal of St. Petersburg and the Tampa Bay area.

As Florida continues to grow as a prime travel destination, the Hilton St. Petersburg Carillon Park will be an important player in maintaining the region’s reputation for offering top-notch hospitality services. The hotel’s location within the Carillon Park development ensures that it remains a key destination for both tourists and business travellers alike.

What’s Next for Highline Hospitality?

Looking ahead, Highline Hospitality Partners remains committed to expanding its footprint in key U.S. markets, focusing on acquiring high-performing assets that align with its growth strategy. The Hilton St. Petersburg Carillon Park acquisition represents just one part of the company’s broader goal of diversifying its portfolio and strengthening its presence in Florida and beyond.

The Hilton St. Petersburg Carillon Park, served with updates poised to withstand the test of time, is set to keep being a central hot spot for Tampa Bay and St. Petersburg visitors. The hotel is likely going to support the hefty facilities and remarkable site is likely going to sustain the economy for several years of this region. It’s positioned to usher the tourism for the area.

Image Credit: Hilton St Petersburg Carillon Park