{"id":157891,"date":"2026-02-17T01:10:36","date_gmt":"2026-02-17T01:10:36","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/157891\/"},"modified":"2026-02-17T01:10:36","modified_gmt":"2026-02-17T01:10:36","slug":"young-funeral-home-owners-stepping-up","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/157891\/","title":{"rendered":"Young funeral home owners stepping up"},"content":{"rendered":"<p>TAMPA, Fla. \u2014\u00a0Are corporations taking over the funeral business? Industry leaders say they\u2019re working to keep independent funeral homes \u2014 and the family legacies behind them \u2014 thriving.\u00a0\u00a0<\/p>\n<p>Now, one national organization is empowering a new generation to step in.<\/p>\n<p>What You Need To Know<\/p>\n<p>Industry leaders say they\u2019re working to keep independent funeral homes \u2014 and the family legacies behind them \u2014 thriving<br \/>\n<br \/>The National Funeral Directors and Morticians\u2019 Association is renewing its efforts to empower the 40 under 40 group of professionals in the organization<br \/>\n<br \/>National Funeral Directors and Morticians\u2019 Association President Shawn\u2019te Harvell said funeral homes across the country are leaving communities with fewer options<\/p>\n<p>The National Funeral Directors and Morticians\u2019 Association is starting by empowering young people. Leaders from the more than a century-old organization said they\u2019ve seen a number of things change in the business over the years.<\/p>\n<p>It\u2019s why they renewed their efforts to empower the 40 under 40 group of professionals in the organization.<\/p>\n<p>Aaron Cooper, 32, is one of those members and the owner of Aaron Cooper Mortuary. Owning the company is a dream he said he\u2019s had since childhood.<\/p>\n<p>\u201cIt\u2019s always been a desire of mine ever since I was in the sixth grade. I\u2019ve always wanted to be a funeral director and own a funeral home,\u201d Cooper said.<\/p>\n<p>In 2024, he made that dream come true by purchasing an old funeral home in Tampa once owned by Edward Stone and later, Fannie B. Stone.<\/p>\n<p>\u201cThis building has been around for a very long time. It\u2019s actually one of the oldest funeral homes in Tampa, Florida,\u201d he said.<\/p>\n<p>Cooper\u2019s story isn\u2019t like most in this business. He honors the previous owners with a room dedicated in their name, photos and other memorabilia, but they aren\u2019t his relatives.<\/p>\n<p>\u201cMost people that are in this type of business, especially my age, it\u2019s being passed down through generations as far as a parent had it before them, or a grandparent and passed it down to their children or grandchildren, but that\u2019s not my story,\u201d he said. \u201cI didn\u2019t have any family previously before in the funeral service. So, I am first generation.\u201d<\/p>\n<p>Cooper\u2019s story is the kind of story that 40 and Under funeral director Steven Hill, chairman of the <a href=\"https:\/\/www.nfdma.com\/\" target=\"_blank\" rel=\"nofollow noopener\">National Funeral Directors and Morticians\u2019 Association<\/a>, is paying attention to.\u00a0<\/p>\n<p>\u201cIt\u2019s a calling. So, it\u2019s not just something you say, &#8216;Hey, let\u2019s be a funeral director,&#8217; it chooses you, you don\u2019t choose it,\u201d he said. So, when those individuals choose funeral service, then they want to find community. &#8216;Where are the people that are like me?&#8217; And that\u2019s where 40 and Under comes in. There are like-minded people like me that want to be a part of something.\u201d<\/p>\n<p>Hill\u2019s group is in Tampa this week for an annual enrichment and leadership summit. The goal is to encourage young leaders and help preserve independent funeral homes before corporations take their place.<\/p>\n<p>\u201cThis is a time where someone like me, a first-generation funeral director, might meet an older funeral home director who&#8217;s looking for a successor because his kids don\u2019t want to do it. So, he takes someone like me under their wing, show me the business and I continue their legacy for them,\u201d Hill said.<\/p>\n<p>National Funeral Directors and Morticians\u2019 Association President Shawn\u2019te Harvell said funeral homes across the country are leaving communities with fewer options.<\/p>\n<p>\u201cWithout the embalmer, without the person that\u2019s laying out the loved one in a respectable manner, we\u2019re going to be in trouble because now you\u2019re going to start to see that, &#8216;Wait a minute, funeral homes that were\u00a0stalwarts in communities are just shutting down because they couldn\u2019t get the individuals to do the work.&#8217; Now it leaves the corporations to come in and take over or those individual funeral homes become something else \u2014 Walgreens strip malls,\u201d Harvell said.<\/p>\n<p>So, for owners like Cooper, building community connections and support are key to survival. \u00a0<\/p>\n<p>Harvell said he\u2019s seeing changes in laws all over the country along with corporate expansions that are creating new challenges for independent funeral homes.<\/p>\n<p>The group hosted a cookout at Cooper\u2019s funeral home Monday afternoon as part of their leadership summit. Their national convention is being held in Tampa, Aug. 1-5,\u00a02026.<\/p>\n","protected":false},"excerpt":{"rendered":"TAMPA, Fla. \u2014\u00a0Are corporations taking over the funeral business? Industry leaders say they\u2019re working to keep independent funeral&hellip;\n","protected":false},"author":2,"featured_media":157892,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[2031,274,558,276,2200,115,4368,135,137,136,278,2032,835],"class_list":{"0":"post-157891","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tampa","8":"tag-app-local-business","9":"tag-app-top-stories","10":"tag-business","11":"tag-hillsborough-county","12":"tag-instagram-bn9","13":"tag-news","14":"tag-saundra-weathers","15":"tag-tampa","16":"tag-tampa-headlines","17":"tag-tampa-news","18":"tag-top-stories","19":"tag-trending-topics","20":"tag-vod"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/157891","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=157891"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/157891\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/157892"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=157891"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=157891"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=157891"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}