{"id":18349,"date":"2025-10-24T03:22:06","date_gmt":"2025-10-24T03:22:06","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/18349\/"},"modified":"2025-10-24T03:22:06","modified_gmt":"2025-10-24T03:22:06","slug":"steve-glassman-bet-over-30-million-on-pickleball-then-padel-showed-up","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/18349\/","title":{"rendered":"Steve Glassman Bet Over $30 Million on Pickleball \u2014 Then Padel Showed Up"},"content":{"rendered":"<p style=\"text-align: justify;\" data-start=\"87\" data-end=\"189\">\u201cOnly in Fort Lauderdale do we spend thirty million on a sport that\u2019s already losing the match.\u201d<\/p>\n<p>The $30 Million Pickleball Empire No One Asked For<\/p>\n<p style=\"text-align: justify;\" data-start=\"254\" data-end=\"430\"><a href=\"https:\/\/www.fortlauderdale.gov\/government\/city-commission\/commissioner-steven-glassman\" rel=\"nofollow noopener\" target=\"_blank\">Commissioner Steve Glassman<\/a> has a passion project, and it\u2019s not public safety, transit reform, or affordable housing. It\u2019s pickleball. Lots and lots of pickleball. Glassman has personally championed The Fort, a sprawling $30 million pickleball complex at Snyder Park, hailed as one of the largest in the country. The complex, packed with courts, concessions, and branding deals, is Fort Lauderdale\u2019s newest monument to middle-aged recreation or as one critic put it, \u201cthe world\u2019s most expensive hobby park.\u201d<\/p>\n<p style=\"text-align: justify;\" data-start=\"791\" data-end=\"1066\">That would be eyebrow-raising enough, but Glassman isn\u2019t stopping there. He\u2019s also linked to a second pickleball project on Fort Lauderdale Beach, where public basketball courts at Bahia Mar are slated for demolition to make room for, you guessed it, more pickleball. Local residents have pushed back, calling it an elitist land grab and questioning how a city facing skyrocketing rents, decaying infrastructure, and constant flooding can find millions to spend on paddle sports. But Glassman seems undeterred.<\/p>\n<p data-start=\"1316\" data-end=\"1426\">\u201cThe city chose pickleball because it is the fastest-growing sport in the country and more accessible for the population overall.\u201d \u2014 Steve Glassman<\/p>\n<p style=\"text-align: justify;\" data-start=\"1428\" data-end=\"1476\">Unfortunately for Glassman, it might not be.<\/p>\n<p>The Future Arrived and It\u2019s Called Padel<\/p>\n<p style=\"text-align: justify;\" data-start=\"1533\" data-end=\"1645\">While Fort Lauderdale is just now pouring concrete for more pickleball, the rest of the world has already moved on. The fastest-growing racquet sport on the planet right now isn\u2019t pickleball, it\u2019s <a href=\"https:\/\/en.wikipedia.org\/wiki\/Padel\" rel=\"nofollow noopener\" target=\"_blank\">padel<\/a>, a high-speed hybrid of tennis and squash played in enclosed glass courts.<\/p>\n<p style=\"text-align: justify;\" data-start=\"1807\" data-end=\"2229\">According to global data from Padel Court Quotes and Padel.fyi, there are now 25 million padel players across 110 countries and over 40,000 courts worldwide with that number expected to double by 2026. Europe, the Middle East, and Latin America are already in full padel frenzy, while new luxury developments in Miami, Los Angeles, and Austin are pivoting to padel facilities instead of pickleball.<\/p>\n<p style=\"text-align: justify;\" data-start=\"2231\" data-end=\"2458\">By comparison, the U.S. pickleball scene, while large domestically, is slowing down. The sport had roughly 19.8 million players in 2024, and though it remains big in suburban America, international growth has plateaued. Padel, by contrast, is going global at warp speed, backed by celebrity investors like <a href=\"https:\/\/en.wikipedia.org\/wiki\/David_Beckham\" rel=\"nofollow noopener\" target=\"_blank\">David Beckham<\/a>, <a href=\"https:\/\/en.wikipedia.org\/wiki\/Lionel_Messi\" rel=\"nofollow noopener\" target=\"_blank\">Lionel Messi<\/a>, and <a href=\"https:\/\/en.wikipedia.org\/wiki\/LeBron_James\" rel=\"nofollow noopener\" target=\"_blank\">LeBron James<\/a>, and viewed as the next premium sport for resorts, private clubs, and affluent cities.<\/p>\n<p style=\"text-align: justify;\" data-start=\"2695\" data-end=\"2842\">And that\u2019s where the irony cuts deep: Fort Lauderdale just spent tens of millions building a monument to a trend that may already be peaking.<\/p>\n<p>A Costly Case of Civic FOMO<\/p>\n<p style=\"text-align: justify;\" data-start=\"2884\" data-end=\"3098\">Fort Lauderdale\u2019s pickleball spending spree started as an easy win, a way to show \u201cactive-lifestyle\u201d investment without tackling real problems. But critics argue it\u2019s a symbol of the city\u2019s misplaced priorities.<\/p>\n<p data-start=\"3102\" data-end=\"3304\">\u201cThirty million dollars for pickleball, while sewer pipes collapse and housing prices skyrocket,\u201d one local advocate told South Florida Media. \u201cIt\u2019s like the city\u2019s playing games while Rome floods.\u201d<\/p>\n<p style=\"text-align: justify;\" data-start=\"3306\" data-end=\"3551\">And it\u2019s not just about cost, it\u2019s about vision. The Snyder Park facility is built for pickleball alone, meaning if padel continues its meteoric rise, the city will need to retrofit or rebuild to stay relevant in the racket-sport arms race.<\/p>\n<p style=\"text-align: justify;\" data-start=\"3553\" data-end=\"3798\">Developers are already shifting gears: Miami\u2019s <a href=\"https:\/\/www.reservepadel.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Reserve Padel<\/a> complex, backed by Beckham\u2019s group, just raised millions to expand across Florida. In other words, the \u201cnext big thing\u201d is already happening just not on Steve Glassman\u2019s watch.<\/p>\n<p>From Pickleball to Padel: A Tale of Two Futures<\/p>\n<p style=\"text-align: justify;\" data-start=\"3860\" data-end=\"4021\">Pickleball may still dominate neighborhood parks, but globally, padel has taken the lead. It\u2019s faster, flashier, and fits the luxury branding developers crave. Meanwhile, Glassman\u2019s grand pickleball vision is starting to look like a multimillion-dollar relic, a symbol of a city that loves to chase fads but rarely leads them.<\/p>\n<p data-start=\"4196\" data-end=\"4329\">\u201cWe call it The Fort,\u201d joked one local business owner, \u201cbut it\u2019s really just The Fork because taxpayers got stuck with the bill.\u201d<\/p>\n<p style=\"text-align: justify;\" data-start=\"4359\" data-end=\"4491\">While Steve Glassman builds his pickleball paradise, the rest of the world is already playing a different game. The data is clear:<\/p>\n<p data-start=\"4627\" data-end=\"4739\">Fort Lauderdale\u2019s $30 million investment might soon be the most expensive \u201cretro\u201d court system in America. The city wanted to build something \u201cworld-class,\u201d but it may have picked the wrong paddle.<\/p>\n<p>The Problem With Betting Big on Fads<\/p>\n<p style=\"text-align: justify;\" data-start=\"44\" data-end=\"301\">To be fair, <a href=\"https:\/\/www.facebook.com\/glassman4ftl\/\" rel=\"nofollow noopener\" target=\"_blank\">Steve Glassman<\/a> may mean well. He\u2019s not the first city leader to see a popular new sport and try to build momentum, literally. But when you\u2019re dealing with tens of millions of taxpayer dollars, good intentions don\u2019t erase bad planning. Investing that kind of money into a single-trend sport like <a href=\"https:\/\/en.wikipedia.org\/wiki\/Pickleball\" rel=\"nofollow noopener\" target=\"_blank\">pickleball<\/a> is risky. Recreational fads rise fast and fall faster, leaving behind expensive, underused infrastructure. Smart cities don\u2019t build around a moment, they build for the future.<\/p>\n<p style=\"text-align: justify;\" data-start=\"558\" data-end=\"936\">If Glassman had taken a broader view instead of going all-in on pickleball, <a href=\"https:\/\/sfl.media\/category\/fort-lauderdale\/\" rel=\"nofollow noopener\" target=\"_blank\">Fort Lauderdale<\/a> could\u2019ve had something truly evergreen: multi-use courts and fields that adapt with the times. A facility blending tennis courts, batting cages, a driving range, or even flexible event spaces would have given the city long-term value, no matter which sport was trending next. Instead, Glassman\u2019s pickleball complex is locked into a single cultural moment, one already showing signs of plateau. In chasing a fad, he may have built a monument not to Fort Lauderdale\u2019s future, but to its short attention span.<\/p>\n<p>Sources:<\/p>\n<p data-start=\"4858\" data-end=\"4974\"><a class=\"decorated-link\" href=\"https:\/\/sfl.media\/steve-glassman-sure-does-love-pickleball?utm_source=chatgpt.com\" target=\"_new\" rel=\"noopener nofollow\" data-start=\"4858\" data-end=\"4972\">SFL Media \u2013 Steve Glassman Sure Does Love Pickleball<\/a><\/p>\n<p data-start=\"4858\" data-end=\"4974\"><a href=\"https:\/\/www.sportsbusinessjournal.com\/Articles\/2025\/03\/24\/inside-the-fort\/?utm_source=chatgpt.com\" rel=\"nofollow noopener\" target=\"_blank\">Sports Business Journal \u2013 Inside The Fort Pickleball Complex<\/a><\/p>\n<p data-start=\"4858\" data-end=\"4974\"><a href=\"https:\/\/www.cbsnews.com\/miami\/news\/plan-to-replace-fort-lauderdale-beach-basketball-courts-with-pickleball-stirs-controversy\/\" rel=\"nofollow noopener\" target=\"_blank\">CBS News Miami \u2013 Plan to Replace Fort Lauderdale Beach Basketball Courts with Pickleball Stirs Controversy<\/a><\/p>\n<p><a href=\"https:\/\/padelcourtquotes.com\/padel-court-statistics-report\/?utm_source=chatgpt.com\" rel=\"nofollow noopener\" target=\"_blank\">Padel Court Quotes \u2013 Padel Court Statistics Report 2024<\/a><\/p>\n<p><a href=\"https:\/\/www.padel.fyi\/articles\/padel-statistics?utm_source=chatgpt.com\" rel=\"nofollow noopener\" target=\"_blank\">Padel.fyi \u2013 Global Padel Participation Report 2023<\/a><\/p>\n<p><a href=\"https:\/\/www.washingtonpost.com\/style\/of-interest\/2024\/01\/09\/padel-popularity-pickleball\/?utm_source=chatgpt.com\" rel=\"nofollow noopener\" target=\"_blank\">Washington Post \u2013 Padel Popularity Is Exploding<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\u201cOnly in Fort Lauderdale do we spend thirty million on a sport that\u2019s already losing the match.\u201d The&hellip;\n","protected":false},"author":2,"featured_media":18350,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[249,251,250],"class_list":["post-18349","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fort-lauderdale","tag-fort-lauderdale","tag-fort-lauderdale-headlines","tag-fort-lauderdale-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/18349","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=18349"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/18349\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/18350"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=18349"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=18349"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=18349"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}