{"id":203723,"date":"2026-03-24T10:27:11","date_gmt":"2026-03-24T10:27:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/203723\/"},"modified":"2026-03-24T10:27:11","modified_gmt":"2026-03-24T10:27:11","slug":"universal-orlando-survey-explores-how-epic-universe-could-be-added-to-annual-passes","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/203723\/","title":{"rendered":"Universal Orlando survey explores how Epic Universe could be added to annual passes"},"content":{"rendered":"<p>Universal Orlando Resort is gathering feedback from annual passholders on how access to its newest theme park, Epic Universe, could be incorporated into the annual pass program.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" alt=\"Epic Universe Annual Pass Survey images\" class=\"wp-image-369257 perfmatters-lazy\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/03\/Epic-Universe-Annual-Pass-Survey-images-1200x675.jpg\"  data-\/><\/p>\n<p>Epic Universe access is the focus of the survey<\/p>\n<p>Universal Orlando distributed a survey to select guests this week. The questionnaire focuses heavily on potential models to add <a href=\"https:\/\/attractionsmagazine.com\/what-is-epic-universe-theme-park-orlando-2\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Epic Universe<\/a> access to annual passes, as well as, pricing expectations, and how passholders value entry to the highly in-demand park. <\/p>\n<p>According to reports from Attractions Magazine community members, the survey took approximately 10 minutes to complete.<\/p>\n<p>While the survey opens with general passholder behavior and visitation habits, the majority of questions center on Epic Universe, which opened in May 2025 and continues to operate with strong demand.<\/p>\n<p>Guests are first asked whether they have visited Epic Universe and <a href=\"https:\/\/www.universalorlando.com\/web\/en\/us\/tickets-packages\/park-tickets\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">what type of ticket<\/a> they used, including single-day admission, multi-day tickets with Epic access, or complimentary entry.<\/p>\n<p>From there, the survey shifts almost entirely to how <a href=\"https:\/\/attractionsmagazine.com\/universal-orlando-passholder-uoap-bonus-benefits-january-2026\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">passholders<\/a> could gain future access.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"835\" alt=\"Chronos 03 - Epic Universe April 2025 - photo by Matt Roseboom\" class=\"wp-image-357527 perfmatters-lazy\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/03\/Chronos-03-Epic-Universe-April-2025-photo-by-Matt-Roseboom.jpeg\"  data-\/>Chronos at Epic Universe.<br \/>photo by Matt Roseboom<\/p>\n<p>Models under consideration for Epic Universe annual pass access<\/p>\n<p>A key portion of the survey presents three different concepts for how Epic Universe could be offered to annual passholders. Each option includes some form of reservation system, along with blackout dates and <a href=\"https:\/\/attractionsmagazine.com\/universal-epic-universe-capacity-future-2026\/\" type=\"post\" id=\"367558\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">capacity limitations<\/a>.<\/p>\n<p>Annual pass upgrade with Epic Universe access<\/p>\n<p>The first concept proposes adding Epic Universe directly into the annual pass through an upgrade.<\/p>\n<p>Under this model:<\/p>\n<p>Passholders would upgrade or purchase a pass that includes Epic Universe<\/p>\n<p>Reservations would be required for each visit through a multi-step system<\/p>\n<p>Visit dates would not need to be selected at purchase, but would need to be booked in advance<\/p>\n<p>Changes would require canceling and rebooking reservations<\/p>\n<p>Blockout dates and capacity limits would apply<\/p>\n<p>Discounted 1-day Epic Universe tickets<\/p>\n<p>The second concept is essentially what has been offered already: special rate 1 day tickets.<\/p>\n<p>In this scenario:<\/p>\n<p>Annual passholders could purchase discounted 1-day tickets to Epic Universe<\/p>\n<p>Limited to one ticket per day, per passholder<\/p>\n<p>Reservations would still be required before visiting<\/p>\n<p>Blockout dates and capacity limits would apply<\/p>\n<p>Multi-day ticket bundle add-on<\/p>\n<p>The third concept introduces a middle-ground option between single-day tickets and a full pass upgrade.<\/p>\n<p>Details include:<\/p>\n<p>A multi-day ticket bundle allowing 10 separate visits<\/p>\n<p>Visits must be used within a defined three-month window<\/p>\n<p>Reservations required for each visit<\/p>\n<p>Blockout dates and capacity limits apply<\/p>\n<p>This model appears designed to offer a lower per-day cost than single-day tickets, while still limiting overall demand through time-bound usage.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"533\" alt=\"Pizza Moon at Epic Universe elaborate decorations in dining room\" class=\"wp-image-369258 perfmatters-lazy\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/03\/Pizza-Moon-at-Epic-Universe-elaborate-decorations-in-dining-room-image-by-Dani-Meyering-compress.jpg\"  data-\/>Pizza Moon at Epic Universe.<br \/>Photo by Dani Meyering<\/p>\n<p>Comparing cost, flexibility, and demand<\/p>\n<p>After reviewing all three concepts, respondents are asked to choose which option they would prefer.<\/p>\n<p>The survey frames the choices in terms of relative cost:<\/p>\n<p>Discounted single-day tickets (lowest cost)<\/p>\n<p>Ticket bundles (mid-tier cost)<\/p>\n<p>Annual pass upgrade (highest cost, potentially doubling the pass price)<\/p>\n<p>Capacity and crowd control remain a priority<\/p>\n<p>Throughout the survey, Universal emphasizes that Epic Universe remains in high demand and that any passholder access would need to balance availability with crowd management.<\/p>\n<p>Each concept is evaluated based on:<\/p>\n<p>Convenience<\/p>\n<p>Ease of understanding<\/p>\n<p>Perceived value<\/p>\n<p>Impact on crowd control<\/p>\n<p>Whether it feels like a meaningful enhancement to the passholder program<\/p>\n<p>The consistent inclusion of reservations, blackout dates, and availability limits across all three options suggests that unrestricted access is not currently being considered.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"900\" alt=\"Burning Blade Tavern windmill in flames at Dark Universe\" class=\"wp-image-369260 perfmatters-lazy\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/03\/Burning-Blade-Tavern-windmill-in-flames-image-by-Dani-Meyering-1200x900.jpg\"  data-\/>Burning Blade Tavern.<br \/>Photo by Dani Meyering<\/p>\n<p>Additional passholder perks also tested<\/p>\n<p>In addition to Epic Universe access, the survey explores potential enhancements to the broader annual pass program.<\/p>\n<p>These include:<\/p>\n<p>Dynamic Express Pass access on select days<\/p>\n<p>Monthly passholder-exclusive events such as trivia nights or meet-and-greets<\/p>\n<p>Anniversary-based rewards for long-term passholders<\/p>\n<p>Benefit stacking tied to Universal partnerships<\/p>\n<p>Personalized renewal offers based on visit frequency or in-park spending<\/p>\n<p>Exclusive early or late park hours<\/p>\n<p>What this could mean moving forward<\/p>\n<p>While the survey does not confirm any final decisions, it provides a look at how Universal Orlando Resort is evaluating the future of Epic Universe access for annual passholders.<\/p>\n<p>Across all three concepts, the common thread is controlled access: reservations, limited inventory, and tiered pricing structures designed to manage demand while still offering passholders a way into the <a href=\"https:\/\/attractionsmagazine.com\/epic-universe-tunnel-boring-company-orlando\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">new park<\/a>.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"896\" alt=\"Mine-Cart Madness roller coaster 01 - Donkey Kong Country - Super Nintendo World - Epic Universe \" class=\"wp-image-359382 perfmatters-lazy\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/03\/Mine-Cart-Madness-roller-coaster-01-Donkey-Kong-Country-Super-Nintendo-World-Epic-Universe-photo-by-.jpeg\"  data-\/>Donkey Kong Country \u2013 Super Nintendo World.<br \/>photo by Blake Taylor<\/p>\n<p>Whether Epic Universe ultimately becomes a premium add-on, a discounted ticket option, or a higher-tier annual pass offering remains to be seen.<\/p>\n<p>For now, one thing is clear: if Epic Universe is part of the future of <a href=\"https:\/\/www.universalorlando.com\/web\/en\/us\/tickets-packages\/annual-passes\/promo\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Universal\u2019s annual passes<\/a>, it will most likely include a few extra steps \u2014 or a higher price tag.<\/p>\n<p class=\"has-text-align-left\">Follow us:<\/p>\n<p>Ready for adventure? Our trusted partner Universal Fan Travel will handle the planning so you can focus on the fun. They offer free vacation-planning services and have nearly 20 years of experience creating epic vacations. Visit <a href=\"http:\/\/universalfantravel.com\/?apid=attm\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Universal Fan Travel<\/a> for a fee-free, no-obligation quote today.<\/p>\n<p>More Attractions Magazine stories:<\/p>\n<p><a href=\"https:\/\/mousefantravel.com\/deals\/disney-cruise-line\/limited-time-offer-20-off-voyage-fare-and-250-onboard-credit-on-select-sailings\/?apid=attm\" rel=\"nofollow noopener\" target=\"_blank\"><img loading=\"lazy\" width=\"727\" height=\"90\" decoding=\"async\" title=\"\" alt=\"MouseFanTravel\" class=\"perfmatters-lazy\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/03\/DCL_A.png\"\/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Universal Orlando Resort is gathering feedback from annual passholders on how access to its newest theme park, Epic&hellip;\n","protected":false},"author":2,"featured_media":203724,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[139,141,140],"class_list":["post-203723","post","type-post","status-publish","format-standard","has-post-thumbnail","category-orlando","tag-orlando","tag-orlando-headlines","tag-orlando-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/203723","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=203723"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/203723\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/203724"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=203723"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=203723"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=203723"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}