TALLAHASSEE, Fla. (WCTV) – Tallahassee went bananas for the Banana Ball nearly a month ago, generating millions of dollars in economic impact for the capital city and the surrounding region.<\/p>\n
The Savannah Bananas\u2019 \u201chistoric appearance\u201d at Doak Campbell Stadium<\/a> generated an estimated $10.1 million, Florida State University revealed in a press release Tuesday afternoon. <\/p>\n \u201cThe multi-day event drew tens of thousands of fans to campus and delivered a significant boost to the local economy, including hotels, restaurants, retail businesses, and transportation services,\u201d university officials said.<\/p>\n An independent analysis revealed a nearly 40% increase in visitors from outside the market to the capital city during the event period, with almost 50% of attendees traveling over 50 miles to attend, according to the press release.<\/p>\n More Tallahassee News<\/p>\n Tickets were purchased from 48 states and Washington, D.C., the university said.<\/p>\n FSU Vice President and Director of Athletics Michael Alford said the Banana Ball exemplifies their commitment to utilizing the university\u2019s facilities for the benefit of Tallahassee and the surrounding region.<\/p>\n \u201cDoak Campbell Stadium is a community asset, and bringing an event of this scale to our campus delivered real, measurable economic benefit while introducing new audiences to Florida State,\u201d Alford said. \u201cThis is a model for how we can continue to grow Tallahassee\u2019s visibility, support our community and strengthen Florida State Athletics.\u201d<\/p>\n Mayor John Dailey said the economic activity generated benefits for businesses across Tallahassee and helps strengthen the local economy. <\/p>\n \u201cThis is a powerful example of what can happen when Florida State and our community work together to attract major events,\u201d the mayor said.<\/p>\n To keep up with the latest news as it develops, follow WCTV on Facebook<\/a>, Instagram<\/a>, YouTube<\/a>, Nextdoor<\/a> <\/a>and X<\/a> (Twitter<\/a>).<\/p>\n Have a news tip or see an error? Write to us here<\/a>. Please include the article\u2019s headline in your message.<\/p>\n Be the first to see all the biggest headlines by downloading the WCTV News app. Click here<\/a> to get started.<\/p>\n Copyright 2026 WCTV. All rights reserved.<\/p>\n