{"id":212848,"date":"2026-03-31T10:51:07","date_gmt":"2026-03-31T10:51:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/212848\/"},"modified":"2026-03-31T10:51:07","modified_gmt":"2026-03-31T10:51:07","slug":"jacksonville-time-and-temperature-line-gets-new-number","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/212848\/","title":{"rendered":"Jacksonville time-and-temperature line gets new number"},"content":{"rendered":"<p>Technology has sent a lot of things to the annals of history, but one old-school marvel still is going strong in Jacksonville: getting the time and temperature over the telephone.<\/p>\n<p>Circumstances have required changing the phone number, though.<\/p>\n<p>First, a little history lesson for those of a certain age:<\/p>\n<p>In the days before smartphones and personalized computer screens, finding out the exact time or whether to don a jacket meant picking up the telephone. Dialing a number connected a caller to an automated message: &#8220;It&#8217;s 1:02\u00a0p.m. The temperature is 67 degrees.&#8221;<\/p>\n<p>After about five decades of being the &#8220;in&#8221; thing \u2014 it was a before-school ritual for many households \u2014 changing habits started chipping away at the number of places offering such service.<\/p>\n<p>Other places, like Jacksonville, have held onto it because of use or for nostalgic reasons.<\/p>\n<p>In Jacksonville, there still are plenty of people calling in.\u00a0<\/p>\n<p>RTI Media President Bruce Robertson said the line handles about 5,000 calls a month. His North Carolina-based company provides the technology behind Jacksonville\u2019s time and temperature service, as well as hundreds of other cities large and small.<\/p>\n<p>Altogether, RTI Media and its partners log about 1.5 million calls monthly.<\/p>\n<p>&#8220;Time and temperature phone services have been around since the 1930s,&#8221; Robertson said. &#8220;Even in the age of smartphones, many people still value the simplicity and reliability of calling for the weather.&#8221;<\/p>\n<p>In fact, a large number of the calls now come from cellphones, he said.<\/p>\n<p>While the service is the same, one thing that had to change was the number people dial. A bank merger made the old number unavailable, so &#8220;we made the decision to keep the service available with a new number,&#8221; Robertson said.<\/p>\n<p>The updated Weather Now service at 217-408-9123 is free and includes the current time, temperature, forecast and additional weather information.<\/p>\n","protected":false},"excerpt":{"rendered":"Technology has sent a lot of things to the annals of history, but one old-school marvel still is&hellip;\n","protected":false},"author":2,"featured_media":212849,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[116,118,117,115,278],"class_list":["post-212848","post","type-post","status-publish","format-standard","has-post-thumbnail","category-jacksonville","tag-jacksonville","tag-jacksonville-headlines","tag-jacksonville-news","tag-news","tag-top-stories"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/212848","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=212848"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/212848\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/212849"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=212848"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=212848"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=212848"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}