{"id":231412,"date":"2026-04-14T16:12:08","date_gmt":"2026-04-14T16:12:08","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/231412\/"},"modified":"2026-04-14T16:12:08","modified_gmt":"2026-04-14T16:12:08","slug":"city-of-jacksonville-moving-forward-with-12-million-incentive-proposal-to-keep-winn-dixie-headquarters","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/231412\/","title":{"rendered":"City of Jacksonville moving forward with $12 million incentive proposal to keep Winn-Dixie headquarters"},"content":{"rendered":"<p>The plan includes $6.5 million in grants and $5.5 million in tax rebates, potentially adding 200 jobs and keeping the company in Jacksonville.<\/p>\n<p>JACKSONVILLE, Fla. \u2014 The City of Jacksonville is moving forward with incentives to support the retention and expansion of Winn-Dixie\u2019s corporate headquarters; a move officials say could bring new jobs and investment to the area.<\/p>\n<p>According to the mayor&#8217;s office, legislation that would provide financial incentives to The Winn-Dixie Company, LLC was approved at the April 13 meeting of the Mayor&#8217;s Budget Review Committee, with potential introduction to the City Council on April 28.<\/p>\n<p>According to a memo from city&#8217;s Office of Economic Development, Winn-Dixie plans to establish its corporate headquarters in Jacksonville as part of a broader restructuring strategy focused on operating stores in Florida.\u00a0<\/p>\n<p>The company has proposed adding 200 full-time jobs with an average annual salary of $100,000, while retaining 500 existing positions at similar pay levels. The expansion would bring total headquarters employment to 700.<\/p>\n<p>The company also plans to invest $65 million by the end of 2031, with approximately $48 million allocated to store renovations and $17 million tied to the headquarters location.<\/p>\n<p>City officials say the project would help maintain the Jacksonville-based company while expanding the local tax base and supporting economic growth in a designated economically distressed area.<\/p>\n<p>The proposed incentive package includes a Recapture Enhanced Value grant of up to $5.5 million over 20 years, based on a portion of the city\u2019s property tax revenue generated by the project, and a separate headquarters retention grant totaling $6.5 million over five years.<\/p>\n<p>Officials estimate the project would generate a 4% return on investment for the city.<\/p>\n<p>City leaders say the incentives are key to keeping the company in Jacksonville, noting that other locations in Florida may offer lower operating costs.\u00a0<\/p>\n<p>The proposal aims to ensure the company\u2019s continued presence in the city while creating new, higher-paying jobs.<\/p>\n","protected":false},"excerpt":{"rendered":"The plan includes $6.5 million in grants and $5.5 million in tax rebates, potentially adding 200 jobs and&hellip;\n","protected":false},"author":2,"featured_media":15401,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[116,118,117],"class_list":["post-231412","post","type-post","status-publish","format-standard","has-post-thumbnail","category-jacksonville","tag-jacksonville","tag-jacksonville-headlines","tag-jacksonville-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/231412","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=231412"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/231412\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/15401"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=231412"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=231412"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=231412"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}