{"id":243206,"date":"2026-04-23T13:07:06","date_gmt":"2026-04-23T13:07:06","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/243206\/"},"modified":"2026-04-23T13:07:06","modified_gmt":"2026-04-23T13:07:06","slug":"tallahassee-businesses-adapt-to-local-hiring-and-retention-challenges","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/243206\/","title":{"rendered":"Tallahassee businesses adapt to local hiring and retention challenges"},"content":{"rendered":"<p>NORTHEAST TALLAHASSEE, FL \u2014 Florida\u2019s unemployment rate is currently outpacing the national average, prompting local business owners in Tallahassee to adapt to a challenging job market.<\/p>\n<p>WATCH FULL REPORT BELOW:<\/p>\n<p>Tallahassee businesses adapt to hiring challenges as Florida unemployment outpaces the national average<\/p>\n<p>According to recently released job data from <a class=\"Link\" href=\"https:\/\/floridajobs.org\/economic-data\/monthly-data-releases\" rel=\"nofollow noopener\" target=\"_blank\">Florida Commerce<\/a>, the state\u2019s unemployment rate stood at 4.6% in February, compared to the national rate of 4.4%.<\/p>\n<p>Locally, the unemployment rate for Leon County was 4.9% and 5% for Tallahassee in February.<\/p>\n<p>Shara Bankston, Owner of <a class=\"Link\" href=\"https:\/\/www.paperfoxcoffee.com\/\" rel=\"nofollow noopener\" target=\"_blank\">Paper Fox Coffee<\/a>, says hiring has been a mixed experience.<\/p>\n<p>&#8220;It started off bumpy, but it got better as we near the end of the semester. Students started looking for jobs,&#8221; Bankston said.<\/p>\n<p>Bankston says the real challenge is not a lack of jobs but keeping employees.<\/p>\n<p>&#8220;Biggest challenge is usually just people are moving out of town,\u201d she said. \u201cParticularly, in a coffee shop, so with my older employees, they&#8217;re looking for a full-time job with benefits, and then for my youngers, they&#8217;re just looking to move on and start with a career, which I understand.\u201d<\/p>\n<p>She says finding workers with the skills needed for the position is becoming difficult, too.<\/p>\n<p>\u201cNow, we can train on how to make the drink; that ability to interact with customers is almost an innate ability, so that&#8217;s what we\u00a0look for the most,\u201d Bankston said.<\/p>\n<p>In Tallahassee, the labor force is about 209,000 people, which includes everyone who is currently working or looking for a job.<\/p>\n<p>Despite the local unemployment numbers, <a class=\"Link\" href=\"https:\/\/www.employflorida.com\/vosnet\/lmi\/profiles\/profileSummary.aspx?enc=Elzv7W1H4bwmL+k+\/LJ5\/X\/kDkeRhiGBJ\/VYzSZ\/T8k=\" rel=\"nofollow noopener\" target=\"_blank\">Employ Florida<\/a> shows there were still more than 6,000 job openings in Tallahassee as of Tuesday.<\/p>\n<p>The <a class=\"Link\" href=\"https:\/\/oevforbusiness.org\/\" rel=\"nofollow noopener\" target=\"_blank\">Office of Economic Vitality<\/a> said that while local unemployment rates typically move with the state&#8217;s, the area does not feel as much of an impact because stability comes from jobs in state government and at universities.<\/p>\n<p>Those sectors make up about <a class=\"Link\" href=\"https:\/\/public.tableau.com\/app\/profile\/oev.\/viz\/StateGovernmentEmployeesinTallahasseeMSA\/TotalEmpl_incl_StateGovt\" rel=\"nofollow noopener\" target=\"_blank\">25%<\/a> of employment in the area.<\/p>\n<p>Bankston is trying to make her small business more competitive to match this trend.<\/p>\n<p>&#8220;Based on my experience from six weeks ago to the last couple of weeks when I&#8217;ve had some success, I did change the starting pay,\u201d she said.<\/p>\n<p><a class=\"Link\" href=\"https:\/\/public.tableau.com\/app\/profile\/oev.\/viz\/AverageWeeklyEarningsTallahasseeMSA\/Avg_WeeklyEarnings_1\" rel=\"nofollow noopener\" target=\"_blank\">Average weekly earnings<\/a> in the private sector were up about 17% from February, according to data from the Office of Economic Vitality.<\/p>\n<p>That is the hardest part, actually, is to balance that because I want to be fair to my employees, but I also want to keep my doors open, so I am looking at a small price increase on some of my drinks and just like look to cut costs where I can,&#8221; Bankston said.<\/p>\n<p>Even though turnover is at a record high for Paper Fox, Bankston is trying to stay optimistic about the future of the job market.<\/p>\n<p>Data from Florida Commerce predicts the number of job openings will grow by 8,600 by 2033.<\/p>\n<p>***This story was reported on-air by a journalist and has been converted to this platform with the assistance of AI. Our editorial team verifies all reporting on all platforms for fairness and accuracy.***<\/p>\n<p>Want to see more local news? Visit the <a class=\"Link\" href=\"https:\/\/www.wtxl.com\/\" rel=\"nofollow noopener\" target=\"_blank\">WTXL ABC 27 Website. <\/a><\/p>\n<p>Stay in touch with us anywhere, anytime.<\/p>\n<p><a class=\"Link\" href=\"https:\/\/www.facebook.com\/WTXLABC27\" rel=\"nofollow noopener\" target=\"_blank\">Like us on Facebook<\/a><\/p>\n<p>Follow us on<a class=\"Link\" href=\"https:\/\/www.instagram.com\/wtxlabc27\/\" rel=\"nofollow noopener\" target=\"_blank\"> Instagram <\/a>and <a class=\"Link\" href=\"https:\/\/x.com\/abc27\" rel=\"nofollow\">X.<\/a><\/p>\n<p><script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"NORTHEAST TALLAHASSEE, FL \u2014 Florida\u2019s unemployment rate is currently outpacing the national average, prompting local business owners in&hellip;\n","protected":false},"author":2,"featured_media":243207,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[16],"tags":[242,28,107297,107301,1289,107298,8499,52797,107299,232,234,107300,233],"class_list":{"0":"post-243206","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tallahassee","8":"tag-abc-27","9":"tag-florida","10":"tag-florida-unemployment-rate","11":"tag-hiring-challenges","12":"tag-leon-county","13":"tag-leon-county-jobs","14":"tag-northeast-tallahassee","15":"tag-office-of-economic-vitality","16":"tag-paper-fox-coffee","17":"tag-tallahassee","18":"tag-tallahassee-headlines","19":"tag-tallahassee-job-market","20":"tag-tallahassee-news"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/243206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=243206"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/243206\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/243207"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=243206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=243206"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=243206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}