{"id":250890,"date":"2026-04-29T10:21:09","date_gmt":"2026-04-29T10:21:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/250890\/"},"modified":"2026-04-29T10:21:09","modified_gmt":"2026-04-29T10:21:09","slug":"vroom-vroom-formula-1-roars-into-miami-with-a-special-fashion-collaboration","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/250890\/","title":{"rendered":"Vroom Vroom: Formula 1 Roars Into Miami With a Special Fashion Collaboration"},"content":{"rendered":"

After a banner year\u2014including a buzzy collaboration with A24\u2019s Marty Supreme and a recent return to the Paris runway<\/a>\u2014designer Doni Nahmias is back with another collaboration that will no doubt leave his growing fanbase of streetwear bros talking. LA-based Nahmias has moved on from the fictional world of competitive ping pong and into the very real world of Formula 1 racing. Starting tomorrow, fans of F1 and fashion (there\u2019s gotta be some overlap there, right?) can get their hands on a limited-edition Nahmias x Formula 1 collaboration\u2014which includes track suits, sweatshirts, t-shirts, and trucker hats all evoking a prep-meets-race track vibe\u2014available both online and IRL at a pop-up shop in Miami\u2019s Design District, timed to coincide with Grand Prix weekend.<\/p>\n

Nahmias is quickly establishing himself as a savvy master of drumming up hype for his projects (take, for example, the success of that Marty Supreme capsule, which was so immense that police reinforcements were called in to both the New York and Los Angeles pop-ups to monitor crowds). But Nahmias says that this Formula 1 collaboration was in the works well before people were camping out all-night in hopes of scoring a Marty Supreme warm-up jacket. \u201cWe were having conversations prior to the Marty movement,\u201d he explained, \u201cbut it came to life throughout the craziness of that campaign.\u201d<\/p>\n

\"Image<\/p>\n

Photo: Oliver Matich\/ Courtesy of Formula 1<\/p>\n

In recent years, Nahmias has cemented his reputation as something of a go-to among athletes both fictional and real. Of course there\u2019s Timothee Chalamet\u2019s onscreen avatar Marty Mauser. But in the real world the brand is a IYKYK flex amongst some of the industry\u2019s biggest athletes, like Cincinnati Bengals quarterback Joe Burrow, Indiana Fever guard Caitlin Clark, and even race car driver Charles Leclerc who, as fate would have it, recently fronted the campaign for Nahmias\u2019s Puma collaboration. For Nahmias, sports has always been a foundational part of his lifestyle: he grew up playing T-ball and soccer, and these days he still makes time to play basketball with friends three times a week. Additionally, Nahmias not only dresses these high-profile athletes but also maintains close friendships with them outside of work.<\/p>\n

Formula 1 was an obvious next step after being introduced to the sport through Ferrari\u2019s Charles Leclerc eight years ago. \u201cI dove right into the world of Formula 1 with him and found it to be so fascinating,\u201d he said. \u201cThe whole sport, what these drivers do and everything that goes into building the cars, is just mind-blowing. It\u2019s an incredible sport.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"After a banner year\u2014including a buzzy collaboration with A24\u2019s Marty Supreme and a recent return to the Paris…\n","protected":false},"author":2,"featured_media":250891,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[109724,123,125,124],"class_list":["post-250890","post","type-post","status-publish","format-standard","has-post-thumbnail","category-miami","tag-emerging-designer","tag-miami","tag-miami-headlines","tag-miami-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/250890","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=250890"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/250890\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/250891"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=250890"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=250890"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=250890"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}