{"id":25656,"date":"2025-10-29T21:03:10","date_gmt":"2025-10-29T21:03:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/25656\/"},"modified":"2025-10-29T21:03:10","modified_gmt":"2025-10-29T21:03:10","slug":"st-pete-tower-goes-all-in-on-health-wellness","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/25656\/","title":{"rendered":"St. Pete tower goes all-in on health, wellness"},"content":{"rendered":"<p>A mixed-use, luxury apartment community in downtown St. Petersburg has aligned its commercial offerings with the building\u2019s primary residents \u2013 younger, active professionals.<\/p>\n<p>Evo, a 23-story tower at 334 2nd Ave. S. has leased 10,235 square feet of street-level retail space to four health and wellness-focused tenants: <a target=\"_blank\" href=\"https:\/\/www.laseraway.com\/locations\/fl\/st-petersburg\/\" rel=\"nofollow noopener\">LaserAway<\/a>, <a target=\"_blank\" href=\"https:\/\/stpetecatalyst.com\/ideal-nutrition-to-open-downtown-st-pete-storefront\/\" rel=\"nofollow noopener\">Ideal Nutrition<\/a>, <a target=\"_blank\" href=\"https:\/\/bodybarpilates.com\/studios\/downtown-st-pete\/\" rel=\"nofollow noopener\">BodyBar Pilates<\/a> and <a target=\"_blank\" href=\"https:\/\/pausestudio.com\/stpete\" rel=\"nofollow noopener\">Pause Studio<\/a>. One 2,765-square-foot space remains available for lease, according to Monday\u2019s announcement from Miami-based American Land Ventures (<a target=\"_blank\" href=\"https:\/\/americanlandventures.com\/\" rel=\"nofollow noopener\">ALV<\/a>) and FrontRange Capital Partners.<\/p>\n<p>Adam Daszkal, a senior manager with ALV, said health and wellness are a \u201cbig part\u201d of the firm\u2019s amenity packages. He also noted that St. Petersburg continues attracting a \u201cyounger, more active demographic.\u201d<\/p>\n<p>\u201cAs we started lining up these tenants, it became clear that they\u2019re going to embody that health and wellness vision we have for the building,\u201d Daszkal told the Catalyst. \u201cFor us, it really feels like it\u2019s just an additional amenity.\u201d<\/p>\n<p>EVO opened in 2023 with 220 units and has an approximately 90% occupancy rate. Residents can utilize wellness lounges with sauna and spa services, a fitness center featuring Peloton bikes, a 76-foot lap pool with a 12,000-square-foot pool deck, an indoor rooftop hot tub, outdoor yoga and game lawns, a fire pit and grilling areas.<\/p>\n<p>Daszkal said those amenities typically attract younger professionals who lead \u201ca very active lifestyle.\u201d They helped establish the tower\u2019s brand and identity, which cemented EVO\u2019s target demographic and ideal retail tenants.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-108474\" class=\" wp-image-108474\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2025\/10\/Adam-ALV-300x300.jpg\" alt=\"\" width=\"205\" height=\"205\"  \/><\/p>\n<p id=\"caption-attachment-108474\" class=\"wp-caption-text\">Adam Daszkal, senior manager with American Land Ventures.<\/p>\n<p>LaserAway, the tower\u2019s first retail tenant, offers aesthetic dermatology and laser hair removal services. Ideal Nutrition, the second, recently opened and sells healthy, ready-to-eat meals.<\/p>\n<p>The BodyBar Pilates studio will open in early 2026. ALV expects Pause Studio, which offers a \u201cone-stop wellness and recovery experience,\u201d to welcome clients in mid-2026. Daszkal said the remaining space will likely complement the existing lineup and could accommodate two small businesses.<\/p>\n<p>He noted the retail tenants have a built-in, \u201ccaptive\u201d audience. Daszkal said the 300 to 400 people who live above the businesses \u201care going to be interested in the services you\u2019re offering.\u201d<\/p>\n<p>When asked if he thought St. Petersburg is now known as a beacon for younger, health-conscious people, Daszkal said, \u201cAbsolutely.\u201d He believes that \u201cSt. Pete is getting a reputation, more so than Tampa is.\u201d<\/p>\n<p>\u201cI have a lot of friends who live in Southeast Florida, and when they think about moving anywhere else in that state, it\u2019s typically only Tampa or St. Pete that is on their radar,\u201d Daszkal elaborated. \u201cAnd I think right now, people are really leaning towards St. Pete. And it\u2019s typically the younger, more active demographic.\u201d<\/p>\n<p>Daszkal said he would make the same choice, as the city \u201cjust has a different vibe.\u201d While Tampa has a bustling business district, St. Pete\u2019s downtown waterfront, restaurants, breweries and nightlife \u201cfeels a little more boutique.\u201d<\/p>\n<p>\u201cAnd I think people are intrigued by that,\u201d Daszkal added.<\/p>\n<p>ALV developed the Camden Pier Pier District apartments, which opened in 2016. Daszkal said the firm has \u201calways had a tremendous amount of faith in the growth trajectory of that market.\u201d<\/p>\n<p>\u201cAnd we still do \u2013 probably more so now than when we did that,\u201d he continued. \u201cAt some point in the future, we hope to build something else there.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"A mixed-use, luxury apartment community in downtown St. Petersburg has aligned its commercial offerings with the building\u2019s primary&hellip;\n","protected":false},"author":2,"featured_media":25657,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[202,204,203,199,201,200],"class_list":["post-25656","post","type-post","status-publish","format-standard","has-post-thumbnail","category-st-petersburg","tag-st-pete","tag-st-pete-headlines","tag-st-pete-news","tag-st-petersburg","tag-st-petersburg-headlines","tag-st-petersburg-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/25656","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=25656"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/25656\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/25657"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=25656"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=25656"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=25656"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}