![\"photo](\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2025\/10\/Retrofete-photo2.jpg\")
\n\t\t\t\t\t\tRetrofe\u0302te skyrocketed to fame with its signature “Gabrielle” dress.\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n
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\n\t\t\t\t\t\tRetrofe\u0302te skyrocketed to fame with its signature “Gabrielle” dress.\t\t\t\t\t\t\t\t\t\t\t\t\t<\/p>\n
Retrof\u00eate photo<\/p>\n
Miami\u2019s shopping scene<\/a> is always booming, but in recent years, world-famous brands have taken a keen interest in South Florida. Earlier this month, Nude Project opened a pop-up in the Design District<\/a>. Kim Kardashian\u2019s Skims<\/a> also appears to be moving into Sawgrass Mills, and a brick-and-mortar Bombas store<\/a> \u2014 one of the first in the country \u2014 is headed to Boca.<\/p>\n Now, a fashion brand with A-list celebrity clientele, including Taylor Swift and Jennifer Lopez, is putting down roots in the 305. Retrof\u00eate, whose Miami-ready slogan is \u201cwelcome to the party,\u201d has moved into the Design District.<\/p>\n The brand, which already has stores in New York City and Los Angeles, launched in 2018 with the intention of dressing women for special occasions at the forefront. Since then, you\u2019ve likely seen your favorite celebrities wearing Retrof\u00eate on red carpets and in their sultry Instagram posts.<\/p>\n The brand skyrocketed to fame with its signature \u201cGabrielle\u201d dress, a sequined mini robe-style garment that comes in just about every color imaginable. Swift, Lopez, and Paris Hilton have all rocked it, and Gwyneth Paltrow wore it to The Avengers: Infinity War premiere in 2018.<\/p>\n \u201cWe didn\u2019t know that this robe would be the biggest thing \u2014 a statement piece,\u201d Ohad Seroya, the brand\u2019s cofounder, tells New Times. The breakout moment came just one year after he and husband Aviad Klin created their fashion line.<\/p>\n Fashionistas like Beyonc\u00e9, Chrissy Teigen, and Gabrielle Union have also worn other styles from the brand. Alessandra Ambrosio sported one of their mini dresses on a yacht in Ibiza, and Sofia Vergara wore one of the brand\u2019s sexy corset pantsuits at Swift\u2019s Eras Tour.<\/p>\n So how did Retrof\u00eate come to call Miami home and open up a storefront in its third US marketplace? The story goes back to 2020, when Seroya and Klin got stuck here during the pandemic.<\/p>\n \u201cNobody bought any going-out dresses, and I was on a rollercoaster,\u201d says Seroya. \u201cI said, \u2018Okay, we\u2019re going to do something new to express my creativity, cause I can\u2019t be at home and doing nothing.’\u201d He launched his namesake brand that year \u2014 a more casual, laid-back sister brand to Retrof\u00eate \u2014 which he calls \u201ca Miami brand and my love to Miami.\u201d Then, last summer, both brands got another boost after a successful pop-up at The Standard.<\/p>\n \u201cIt was so good that we had to open another room\u2026All the VIP clients came, and we couldn\u2019t [fit everyone], so we had to take my suite and put the clothing [in there],\u201d he remembers. \u201cYou had the pop-up and the styling suite for a lot of clients.\u201d<\/p>\n The experience cemented their desire to plant their flag here.<\/p>\n \u201cMiami was such a big, big yes for us,\u201d says Seroya. \u201cIt was a thing that we always wanted. I always looked for the opportunity. I really love Miami, and I really feel attached. I love the mix of cultures, and the city is just a beautiful place to be.\u201d<\/p>\n