{"id":302927,"date":"2026-06-10T19:07:13","date_gmt":"2026-06-10T19:07:13","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/302927\/"},"modified":"2026-06-10T19:07:13","modified_gmt":"2026-06-10T19:07:13","slug":"rubell-family-sells-miami-area-site-for-15-million","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/302927\/","title":{"rendered":"Rubell Family Sells Miami-Area Site for $15 Million"},"content":{"rendered":"<p>The Rubell real estate and art family sold a development site in Allapattah near their museum to Neology Group for $15 million, records show.<\/p>\n<p>The one-acre site at 1000 Northwest 23rd Street is the first part of a <a href=\"https:\/\/therealdeal.com\/miami\/2025\/12\/17\/lissette-calderon-rubells-simkins-lion-plan-miami-project\/\" rel=\"nofollow noopener\" target=\"_blank\">three-part residential project<\/a> planned last year by the Rubells, Neology and Lion Development Group.<\/p>\n<p>Records show the Rubells <a href=\"https:\/\/therealdeal.com\/miami\/2021\/07\/30\/rubells-add-to-allapattah-portfolio-with-former-pork-processing-facility\/\" rel=\"nofollow noopener\" target=\"_blank\">bought the lot<\/a> in 2021 for $5.35 million, nearly tripling in value over five years.<\/p>\n<p>The land also is near the Rubell Museum, a 100,000-square-foot art campus with 33 galleries in several interconnected warehouses. The museum is at 1100 Northwest 23rd Street.\u00a0<\/p>\n<p>Part one plans call for a 21-story building with 330 residential units and 10,000 square feet of ground-floor retail.\u00a0<\/p>\n<p>Lissette Calderon\u2019s Coconut Grove-based Neology, the Rubell family and Michael Simkins\u2019 Miami-based Lion said in December that the project would include three phases, with details of the latter two phases expected this year. Those plans have not yet been publicly disclosed.<\/p>\n<p>Neology and Lion did not immediately respond to calls for a request for comment. Juan Roselione-Valadez, director of the Rubell Museum, did not have information on the site and said the Rubell family is currently traveling.\u00a0<\/p>\n<p>Allapattah sits just south of Wynwood and has attracted <a href=\"https:\/\/therealdeal.com\/weekend\/culture\/what-real-estate-should-do-at-art-basel-2024\/\" rel=\"nofollow noopener\" target=\"_blank\">developers\u2019 and gallerists\u2019 eyes<\/a>. The neighborhood was traditionally a Dominican enclave where the primary industry once was fruitpacking.<\/p>\n<p>The Rubells, longtime Miami Beach developers, first opened their art collection to the public in Wynwood in 1993. After helping put the neighborhood on the map as a cultural destination, they moved the museum to Allapattah in 2019 and have since continued acquiring property in the emerging neighborhood.<\/p>\n<p>Simkins\u2019 Lion has partnered on several Miami developments, including the first branded residence for <a href=\"https:\/\/therealdeal.com\/miami\/2026\/05\/19\/pmg-partners-launch-palm-tree-branded-miami-condos\/\" rel=\"nofollow noopener\" target=\"_blank\">Palm Tree Crew,<\/a> the lifestyle and music festival company founded by DJ Kygo and his manager, Myles Shear. Lion is developing the short-term-rental-friendly condominium project alongside PMG, Eden Residential and Sterling Equities. The firm also partnered with PMG and Marc Roberts on the 659-unit <a href=\"https:\/\/therealdeal.com\/miami\/2025\/04\/01\/pmg-partners-score-215m-loan-for-miami-airbnb-condo-tower\/\" rel=\"nofollow noopener\" target=\"_blank\">38 West Eleventh Residences Miami<\/a>, one of several towers the trio has planned in Miami.<\/p>\n<p>Calderon\u2019s completed apartment projects in Allapattah include the 192-unit <a href=\"https:\/\/therealdeal.com\/miami\/2021\/04\/19\/lissette-calderon-delivers-first-multifamily-project-in-allapattah\/\" rel=\"nofollow noopener\" target=\"_blank\">No. 17 Residences<\/a>, finished in 2021; the 323-unit <a href=\"https:\/\/therealdeal.com\/miami\/2025\/01\/20\/another-lissette-calderdon-allapattah-project-scores-refi\/\" rel=\"nofollow noopener\" target=\"_blank\">The Julia Residences<\/a>, which was completed last year; and the 237-unit <a href=\"https:\/\/therealdeal.com\/miami\/2024\/12\/23\/starwood-provides-64m-refi-for-neology-allapattah-project\/\" rel=\"nofollow noopener\" target=\"_blank\">Fourteen Main Street Residences<\/a>, also completed in 2025.\u00a0<\/p>\n<p>\tRead more<br \/>\n\t\t\t\t\t\t\t\t<a class=\"BlogrollPost\" href=\"https:\/\/therealdeal.com\/miami\/2021\/07\/30\/rubells-add-to-allapattah-portfolio-with-former-pork-processing-facility\/\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"200\" height=\"143\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/06\/rubell-miami-warehouse-ft-250x179.jpg\" class=\"FeaturedImage_image wp-post-image\" alt=\"The property with Jason and Mera Rubell (Getty, Trulia)\" loading=\"lazy\"\/>\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<p>Rubells add to Allapattah portfolio with former pork processing facility<\/p>\n<p>\t\t\t<\/a><br \/>\n\t\t\t\t\t\t<a class=\"BlogrollPost\" href=\"https:\/\/therealdeal.com\/miami\/2025\/12\/17\/lissette-calderon-rubells-simkins-lion-plan-miami-project\/\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"200\" height=\"133\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/06\/Lissette-Calderon-of-Neology-Group-200x133.jpg\" class=\"FeaturedImage_image wp-post-image\" alt=\"Lissette Calderon of Neology Group with Lion Development Group\u2019s Michael and Ron Simkins and 1000 Northwest 23rd Street in Miami\u2019s Allapattah\" loading=\"lazy\"\/>\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<p>\n\t\t\t\t\t\t\t\t\tDevelopment\t\t\t\t\t\t\t\t<\/p>\n<p>\n\t\t\t\t\t\t\t\t\tSouth Florida\t\t\t\t\t\t\t\t<\/p>\n<p>Lissette Calderon, Rubell family, Lion Development join forces on Allapattah apartments<\/p>\n<p>\t\t\t<\/a><br \/>\n\t\t\t\t\t\t<a class=\"BlogrollPost\" href=\"https:\/\/therealdeal.com\/weekend\/culture\/what-real-estate-should-do-at-art-basel-2024\/\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"106\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/06\/What-Real-Estate-Should-Do-At-Art-Basel-2024-f-150x106.jpg\" class=\"FeaturedImage_image wp-post-image\" alt=\"What Real Estate Should Do At Art Basel 2024\" loading=\"lazy\"\/>\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<p>\n\t\t\t\t\t\t\t\t\tResidential\t\t\t\t\t\t\t\t<\/p>\n<p>\n\t\t\t\t\t\t\t\t\tSouth Florida\t\t\t\t\t\t\t\t<\/p>\n<p>The real estate industry\u2019s guide to Art Basel<\/p>\n<p>\t\t\t<\/a><br \/>\n\t\t\t\t\t\t<a class=\"BlogrollPost\" href=\"https:\/\/therealdeal.com\/miami\/2025\/04\/01\/pmg-partners-score-215m-loan-for-miami-airbnb-condo-tower\/\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"200\" height=\"142\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/06\/PMG-Partners-Score-215M-Loan-for-Miami-Airbnb-Condo-Tower-ft-200x142.jpg\" class=\"FeaturedImage_image wp-post-image\" alt=\"PMG, Partners Score $215M Loan for Miami Airbnb Condo Tower\" loading=\"lazy\"\/>\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<p>\n\t\t\t\t\t\t\t\t\tResidential\t\t\t\t\t\t\t\t<\/p>\n<p>\n\t\t\t\t\t\t\t\t\tSouth Florida\t\t\t\t\t\t\t\t<\/p>\n<p>PMG, partners score $215M construction loan for Miami condo tower near E11even<\/p>\n<p>\t\t\t<\/a><br \/>\n\t\t\t\t\t\t<a class=\"BlogrollPost\" href=\"https:\/\/therealdeal.com\/miami\/2021\/04\/19\/lissette-calderon-delivers-first-multifamily-project-in-allapattah\/\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"81\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/04\/Frame-2884.png\" class=\"FeaturedImage_image wp-post-image\" alt=\"\" loading=\"lazy\"\/>\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<p>Lissette Calderon delivers first multifamily project in Allapattah<\/p>\n<p>\t\t\t<\/a><br \/>\n\t\t\t\t\t\t<a class=\"BlogrollPost\" href=\"https:\/\/therealdeal.com\/miami\/2024\/12\/23\/starwood-provides-64m-refi-for-neology-allapattah-project\/\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"106\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/06\/MIA-Barry-Sternlichts-Starwood-provides-64M-refi-for-Lissette-Calderons-Allapattah-project-FEATUREIM.jpeg\" class=\"FeaturedImage_image wp-post-image\" alt=\"\" loading=\"lazy\"\/>\t\t\t\t\t\t\t\t\t\t\t<\/p>\n<p>\n\t\t\t\t\t\t\t\t\tDevelopment\t\t\t\t\t\t\t\t<\/p>\n<p>\n\t\t\t\t\t\t\t\t\tSouth Florida\t\t\t\t\t\t\t\t<\/p>\n<p>Barry Sternlicht\u2019s Starwood provides $64M refi for Lissette Calderon\u2019s Allapattah project<\/p>\n<p>\t\t\t<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"The Rubell real estate and art family sold a development site in Allapattah near their museum to Neology&hellip;\n","protected":false},"author":2,"featured_media":302928,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[225,227,226,127104],"class_list":["post-302927","post","type-post","status-publish","format-standard","has-post-thumbnail","category-hialeah","tag-hialeah","tag-hialeah-headlines","tag-hialeah-news","tag-rubell-allapattah-neology-sale"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/302927","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=302927"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/302927\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/302928"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=302927"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=302927"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=302927"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}