{"id":31164,"date":"2025-11-03T12:24:07","date_gmt":"2025-11-03T12:24:07","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/31164\/"},"modified":"2025-11-03T12:24:07","modified_gmt":"2025-11-03T12:24:07","slug":"swiss-dj-edx-talks-sirup-music-legacy-in-miami","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/31164\/","title":{"rendered":"Swiss DJ EDX Talks Sirup Music Legacy in Miami"},"content":{"rendered":"<p>Chatting with Miami New Times from his South Beach apartment \u2014 the same spot that\u2019s hosted countless Miami Music Week after parties, including the annual Sirup Mixer that\u2019s brought the likes of Eric Prydz, Hugel, and more to his rooftop \u2014 EDX sounds as calm and grounded as ever. There\u2019s no trace of ego or exhaustion in his voice, just the kind of quiet confidence that comes from knowing who you are and what you\u2019ve built.<\/p>\n<p>For more than two decades, the Swiss-born DJ and producer has been a fixture in the global electronic scene, steadily evolving as trends rise and fade. From the underground days of white labels and vinyl crates to the streaming and social media era, EDX has managed to adapt without losing sight of his melodic, feel-good sound. Now, he\u2019s reflecting on the next phase \u2014 for both himself and the label that\u2019s defined his legacy, Sirup.<\/p>\n<p>EDX describes his career, breaking it down into eras: four distinct waves that mirror the evolution of dance music itself. \u201cI\u2019ve been there when there were no downloads,\u201d he laughs. \u201cThen came the digital era, the social-media revolution, and now this influencer generation.\u201d<\/p>\n<p>Each shift brought new challenges, but also new ways to connect with fans. What\u2019s kept him afloat, he says, is versatility. \u201cI\u2019m not a typical artist who has only one career lane. I tour because I love it, but I don\u2019t have to. I have other things on the table that make me happy \u2014 and they\u2019re all around music.\u201d<\/p>\n<p>Those \u201cother things\u201d include label work, artist management, studio production, and fatherhood. \u201cBeing a dad changed everything,\u201d he admits. \u201cIt grounds you. It gives you perspective beyond touring and releases. I don\u2019t need to be the loudest in the room anymore. I just want to do things that matter.\u201d<\/p>\n<p>Long before the days of social media snippets and pre-save links, DJs were defined by their ability to find music, not just make it. EDX remembers when exclusivity was everything. \u201cWhen I was playing a record for four, five, or ten weeks, no one knew what the record was. You couldn\u2019t even buy it,\u201d he says. \u201cThat mystery was part of the magic.\u201d<\/p>\n<p>He reminisces about the tactile joy of digging through crates, the late-night energy of record shops, and the feeling of testing a new record in a packed club for the first time. \u201cBack then, music discovery was a sport,\u201d he says. \u201cNow, it\u2019s an algorithm.\u201d <\/p>\n<p>That shift, while inevitable, is one he approaches with balance rather than bitterness. \u201cIt\u2019s not enough to just spin anymore,\u201d he explains. \u201cYou have to make music, have a brand, build a following. But at the end of the day, you still have to deliver good records.\u201d He pauses, then adds, \u201cMusic still needs time to breathe. Even in an instant world.\u201d<\/p>\n<p>For EDX, Sirup Music isn\u2019t just a label \u2014 it\u2019s a chronicle of his journey. Founded in the late \u201990s, the brand was born from a small circle of Swiss creatives who wanted to champion melodic house and progressive sounds that felt timeless. \u201cThe first release came in 1997 under Club Control,\u201d he recalls. \u201cWe were burning CDs, mailing vinyl, testing tracks in clubs. It was all word of mouth. We didn\u2019t even think about branding, we just wanted to share the music we loved.\u201d<\/p>\n<p>Decades later, <a target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"https:\/\/www.instagram.com\/sirupmusic\/?hl=en\">Sirup<\/a> has evolved into a global label with a deep roster of artists and a signature sound that balances emotional depth with dance-floor energy. Its output has come to define a certain corner of house music \u2014 melodic, euphoric, and distinctively European, yet equally at home in Miami or Ibiza. \u201cWe sign records that move you,\u201d EDX says. \u201cMusic that\u2019s trend-setting, not trend-following. It has to feel honest.\u201d<\/p>\n<p>He points to Nora En Pure\u2019s \u201cPretoria\u201d as a personal highlight \u2014 \u201cthat record had it all,\u201d he says. \u201cMelody, progression, emotion. With the right top line, it could\u2019ve been massive. But even as it was, it connected with people, and that\u2019s what matters most.\u201d\u00a0<\/p>\n<p>\u201cI always tell my A&amp;R team to find something fresh,\u201d he explains. \u201cAt one point, Avicii was fresh. Acts like Cya Squad, Daniel Portman, and Nora En Pure were fresh, they went against the current. Back when everyone was chasing big, heartless EDM drops, they were creating deep, melodic sounds that felt human again.\u201d<\/p>\n<p>Then he pauses, a smile audible in his voice. \u201cI still remember when I was here in Miami, probably right around this same block, sitting with Avicii\u2019s manager,\u201d he says. \u201cHe played me what was going to be Avicii\u2019s Ultra set, all these country-inspired records. It was so different that people thought he was crazy. But he did it anyway, and he proved everyone wrong.\u201d<\/p>\n<p>To EDX, that moment perfectly captures the spirit of true artistry. \u201cHe was brave enough to make music that just felt good, happy, melodic, full of emotion,\u201d he says. \u201cThat\u2019s what music should be. Doesn\u2019t matter how it\u2019s dressed up or what genre it\u2019s in. As long as it\u2019s genuine, that\u2019s what touches people.\u201d<\/p>\n<p>It\u2019s hard to talk about EDX without mentioning Miami. For nearly two decades, the city has been a cornerstone of his creative world. His South Beach apartment \u2014 with its sweeping ocean view, glowing sunsets, and a rooftop that has seen everyone from Prydz to Hugel drop in for post-show drinks \u2014 has become a gathering point for DJs, producers, and friends during Miami Music Week. \u201cMiami\u2019s always been special,\u201d he says. \u201cThe energy, the culture, it\u2019s unlike anywhere else. There\u2019s this spirit of community that\u2019s never gone away.\u201d<\/p>\n<p>Through Sirup Sessions, EDX has hosted events during MMW for 17 years. After the pandemic, he reimagined the format as Sunset Sessions, an intimate rooftop series where the focus is connection over spectacle.<\/p>\n<p>\u201cIt\u2019s become one of my favorite projects,\u201d he says. \u201cNow we\u2019re looking to bring it back weekly \u2014 from West Palm all the way down to the Keys. Hopefully starting around my birthday, November 2.\u201d He also teases the return of his long-running No Xcuses brand during Art Basel \u2014 a Miami staple for more than a decade. \u201cWe\u2019ll announce details soon,\u201d he smiles. \u201cBut you can count on one thing: the music will always be the centerpiece.\u201d<\/p>\n<p>Even with his legacy cemented, EDX isn\u2019t slowing down. Between touring, running Sirup, and mentoring new artists, he\u2019s constantly in the studio experimenting with new sounds. \u201cRight now, I\u2019m working with some amazing writers and vocalists,\u201d he shares. \u201cI want to strike that balance between club energy and emotional storytelling. That\u2019s always been my sweet spot.\u201d<\/p>\n<p>He admits he hasn\u2019t fully leaned into TikTok yet \u2014 \u201cI\u2019m still learning,\u201d he laughs \u2014 but he\u2019s mindful of the platform\u2019s influence. \u201cIt\u2019s where the next generation lives,\u201d he says. \u201cYou just have to make sure your music doesn\u2019t get lost in the noise. There\u2019s still value in patience and craft.\u201d<\/p>\n<p>When asked what advice he\u2019d give to younger DJs trying to find their footing, his answer is both practical and philosophical. \u201cMake music you actually connect with,\u201d he says. \u201cEven if it doesn\u2019t fit what\u2019s trending, keep at it. When the spotlight eventually turns toward you, be ready.\u201d<\/p>\n<p>He stresses patience and consistency as the true markers of success. \u201cYou can\u2019t cheat time. You have to put in your 10,000 hours,\u201d he says. \u201cThat\u2019s what builds the foundation.\u201d<\/p>\n<p>And if there\u2019s one recurring theme in EDX\u2019s outlook, it\u2019s authenticity. \u201cIf you stay true to who you are, that\u2019s what people connect to,\u201d he says. \u201cTrends fade. Identity doesn\u2019t.\u201d<\/p>\n<p>As our call wraps, the late-afternoon Miami sun filters through his apartment windows \u2014 the same ones that have looked out over dozens of Sirup Mixers, late-night sessions, and spontaneous afterparties that turned into lifelong friendships. EDX speaks about the future with the same calm intensity that\u2019s carried him this far.<\/p>\n<p>\u201cAfter all these years, I still feel like a student,\u201d he says. \u201cThe music keeps changing, and that\u2019s the beauty of it. As long as I can keep learning, I\u2019ll keep creating.\u201d<\/p>\n<p>And if history\u2019s any indication, that South Beach rooftop will keep echoing with basslines, laughter, and the sound of an artist still evolving \u2014 one session at a time.<\/p>\n<p>\t\t\t\t\t\t\t\t<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"Chatting with Miami New Times from his South Beach apartment \u2014 the same spot that\u2019s hosted countless Miami&hellip;\n","protected":false},"author":2,"featured_media":31165,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[15],"tags":[19943,225,227,226,2310,2311],"class_list":{"0":"post-31164","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-hialeah","8":"tag-edm","9":"tag-hialeah","10":"tag-hialeah-headlines","11":"tag-hialeah-news","12":"tag-interviews","13":"tag-local-music"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/31164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=31164"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/31164\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/31165"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=31164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=31164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=31164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}