{"id":331942,"date":"2026-07-07T15:50:11","date_gmt":"2026-07-07T15:50:11","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/331942\/"},"modified":"2026-07-07T15:50:11","modified_gmt":"2026-07-07T15:50:11","slug":"miami-athletics-partners-with-ticketmaster-across-four-sports","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/331942\/","title":{"rendered":"Miami Athletics partners with Ticketmaster across four sports"},"content":{"rendered":"<p>            <a href=\"https:\/\/themiamihurricane.com\/wp-content\/uploads\/2026\/01\/Selects-UM-National-Championship-1T4A1821-UM-JSP.jpg\" data-caption=\"Photo By Joshua Prezant \/ University of Miami \/\/ Fans at Hard Rock Stadium during the national championship game between Miami and Indiana on Jan. 19, 2026. \" rel=\"nofollow noopener\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"1068\" height=\"713\" class=\"entry-thumb td-modal-image\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/07\/Selects-UM-National-Championship-1T4A1821-UM-JSP-1068x713.jpg\"   alt=\"\" title=\"Selects UM National Championship 1T4A1821 UM JSP\"\/><\/a>Photo By Joshua Prezant \/ University of Miami \/\/ Fans at Hard Rock Stadium during the national championship game between Miami and Indiana on Jan. 19, 2026. <\/p>\n<p class=\"wp-block-paragraph\">Ahead of the 2026-27 athletic season, University of Miami Athletics announced July 1 that Ticketmaster will become the official ticketing partner for Hurricanes Athletics.<\/p>\n<p class=\"wp-block-paragraph\">Under the partnership, fans will be able to purchase, sell, transfer and access tickets through Ticketmaster.com, MiamiHurricanes.com and the Miami Hurricanes app. The new platform launched Monday, July 6 with a primary focus on football, men\u2019s and women\u2019s basketball and baseball.<\/p>\n<p class=\"wp-block-paragraph\">The University said the partnership will provide a more seamless purchasing experience and improved fan engagement through Ticketmaster\u2019s digital platform.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">\u201cThis partnership strengthens our ability to engage our community, enhance the game-day experience, and build a sustainable foundation for our future growth,\u201d said UM Chief Revenue Officer Jesse Marks.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Ticketmaster succeeds SeatGeek as Miami Athletics\u2019 official partner. SeatGeek, which began working with the university back in 2023, integrated resale ticketing with Miami\u2019s primary ticketing system.<\/p>\n<p class=\"wp-block-paragraph\">While Ticketmaster remains the largest ticketing company in the United States, it has faced increasing scrutiny in recent years regarding its dominance of the live entertainment industry.<\/p>\n<p class=\"wp-block-paragraph\">In 2024, <a href=\"https:\/\/www.cnn.com\/2024\/05\/23\/tech\/live-nation-antitrust-violations-doj-lawsuit\" rel=\"nofollow noopener\" target=\"_blank\">the U.S. Department of Justice and a coalition of states filed an antitrust lawsuit against Ticketmaster\u2019s parent company, Live Nation Entertainment<\/a>, alleging the company maintains an illegal <a href=\"https:\/\/www.businessinsider.com\/taylor-swift-ticket-fiasco-evidence-live-nation-ticketmaster-trial-2026-3\" rel=\"nofollow noopener\" target=\"_blank\">monopoly over live event ticketing<\/a>.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Live Nation has denied these allegations and continued to contest the lawsuit.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">The company has also faced criticism from consumers over service fees and ticket availability, <a href=\"https:\/\/www.npr.org\/2022\/12\/06\/1140968805\/taylor-swift-fans-ticketmaster-lawsuit\" rel=\"nofollow noopener\" target=\"_blank\">particularly following the highly publicized ticket sales for Taylor Swift\u2019s Eras Tour in 2022<\/a>, when <a href=\"https:\/\/themiamihurricane.com\/2022\/11\/22\/taylor-swift-fans-blame-livenation-for-ticketmaster-chaos\/\" rel=\"nofollow noopener\" target=\"_blank\">overwhelming demand caused widespread website failures and prompted congressional hearings.<\/a><\/p>\n<p class=\"wp-block-paragraph\">Despite those controversies, Ticketmaster remains the ticketing provider for thousands of sports and entertainment venues nationwide, including numerous NCAA athletic departments such as Oregon, Penn State and Cincinnati.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Ticketmaster has stated it will act as a community partner with UM, providing access to Miami\u2019s athletic programs to the youth of underserved communities throughout South Florida.<\/p>\n<p class=\"wp-block-paragraph\">\u201cMiami Athletics is one of college sports\u2019 most storied programs, and we\u2019re proud to bring our technology, expertise and longstanding presence in South Florida to support Hurricanes fans,\u201d added Ticketmaster\u2019s Executive Vice President and Co-Head of Sports Clay Luter.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Tickets for the upcoming athletics seasons are available for purchase immediately after the platform\u2019s official launch.\u00a0<\/p>\n<p class=\"wp-block-paragraph\">Miami Athletics\u2019 newest era is underway. And the 2026-27 season doesn\u2019t begin on the field or centercourt, but rather with the fans who fill the stands.\u00a0\u00a0<\/p>\n<p class=\"wp-block-paragraph\">But whether the new partnership delivers the seamless experience the university is promising will be up to Canes fans to decide as they gear up to purchase tickets to this year\u2019s events.\u00a0<\/p>\n<p><a href=\"https:\/\/themiamihurricane.com\/wp-content\/uploads\/2025\/12\/1480-10.4.25-Miami-@-FSU-2025.jpg\" rel=\"nofollow noopener\" target=\"_blank\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"731\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/07\/1480-10.4.25-Miami-@-FSU-2025-1024x731.jpg\" alt=\"\" class=\"wp-image-158326\"  \/><\/a>David Lebowitz, Staff Photographer \u2013 Fans celebrate a big road win against FSU on October 4, 2025.<\/p>\n","protected":false},"excerpt":{"rendered":"Photo By Joshua Prezant \/ University of Miami \/\/ Fans at Hard Rock Stadium during the national championship&hellip;\n","protected":false},"author":2,"featured_media":331943,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[123,125,124],"class_list":["post-331942","post","type-post","status-publish","format-standard","has-post-thumbnail","category-miami","tag-miami","tag-miami-headlines","tag-miami-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/331942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=331942"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/331942\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/331943"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=331942"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=331942"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=331942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}