{"id":368228,"date":"2026-08-11T09:18:19","date_gmt":"2026-08-11T09:18:19","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/368228\/"},"modified":"2026-08-11T09:18:19","modified_gmt":"2026-08-11T09:18:19","slug":"earn-your-stripes-expands-to-orlando-with-new-baldwin-park-franchise","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/368228\/","title":{"rendered":"Earn Your Stripes Expands to Orlando with New Baldwin Park Franchise"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Earn Your Stripes (EYS), the military-inspired boutique fitness brand, announced the signing of a <a href=\"https:\/\/clubsolutionsmagazine.com\/2025\/11\/earn-your-stripes-officially-licensed-to-franchise-expanding-its-purpose-driven-fitness-model-nationwide\/\" rel=\"nofollow noopener\" target=\"_blank\">franchise agreement<\/a> to open a new studio in Orlando\u2019s Baldwin Park area. The location will be led by franchisee Carlos Cidre and is targeted to open in Fall 2026, with founding-member presales now open.<\/p>\n<p class=\"wp-block-paragraph\">Since opening its first studio in Oceanport, New Jersey, and its flagship location in Lakeland, EYS has built a fast-growing, engaged community drawn to its team-based, mission-driven format. The brand\u2019s blend of structured group training, a values-led culture built on commitment, pride, respect and toughness, and a gamified progression system has resonated with members across every fitness level, helping position EYS for expansion into new markets.<\/p>\n<p class=\"wp-block-paragraph\">\u201cLakeland showed us what\u2019s possible when great programming meets a community that wants to be challenged and supported in equal measure,\u201d said Brian Davis, the COO of Earn Your Stripes. \u201cBringing EYS to Baldwin Park is the natural next step, and Carlos is exactly the kind of partner we want carrying the brand into a new city. He\u2019s a proven operator who leads with both discipline and heart, and he understands that we\u2019re not just opening a fitness studio; we\u2019re building a community where people get stronger mentally, physically and emotionally.\u201d<\/p>\n<p class=\"wp-block-paragraph\">Cidre is an entrepreneur with experience in enterprise software, healthcare and food and beverage. He is the founder and president of Seamless, a Florida-based business technology consulting firm specializing in enterprise software, business intelligence and digital transformation, and previously held leadership roles in Puerto Rico\u2019s healthcare sector and with Los Cidrines, one of the island\u2019s most recognized bakery and retail brands.<\/p>\n<p class=\"wp-block-paragraph\">About Earn Your Stripes<\/p>\n<p class=\"wp-block-paragraph\">Earn Your Stripes offers multi-format group training through three signature programs \u2014 EYS FIT, EYS COMBAT and EYS CORE \u2014 supported by a proprietary Rank System and a technology platform that turns every workout into a mission-based journey. Founded on the traits shared by top-performing military units \u2014 commitment, pride, respect and toughness \u2014 EYS builds communities where members can celebrate incremental goals. The brand is currently expanding its franchise network and is seeking purpose-driven entrepreneurs to bring EYS to new markets.<\/p>\n<p>  Stay ahead in the fitness industry with exclusive updates!<\/p>\n","protected":false},"excerpt":{"rendered":"Earn Your Stripes (EYS), the military-inspired boutique fitness brand, announced the signing of a franchise agreement to open&hellip;\n","protected":false},"author":2,"featured_media":368229,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[28132,149184,589,11761,43961,139,141,140],"class_list":["post-368228","post","type-post","status-publish","format-standard","has-post-thumbnail","category-orlando","tag-boutique-fitness","tag-earn-your-stripes","tag-featured","tag-franchise","tag-industry-news","tag-orlando","tag-orlando-headlines","tag-orlando-news"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/368228","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=368228"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/368228\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/368229"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=368228"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=368228"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=368228"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}