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From left, Stan Stouder, Dan Smith, Christopher Spiro and Enn Luthringer. CRE Consultants has rebranded as CRE Commercial Group following Smith\u2019s acquisition of the Southwest Florida commercial real estate brokerage in 2025.<\/p>\n
Longtime Southwest Florida real estate brokerage company CRE Consultants has rebranded as CRE Commercial Group almost a year after being bought by a new owner.\u00a0<\/p>\n
CRE Commercial Group has a team of 10 brokers, two property managers and six other associates and assistants working to sell and lease commercial real estate properties across Southwest Florida \u2014 plus one enhancement: optimizing the brokerage of businesses.\u00a0<\/p>\n
The brokers include founding partner Stan Stouder and Enn Luthringer, who ran the company prior to selling it. They bought out fellow partner Randy Mercer in January 2025, then sold to Dan Smith, owner of Corporate Investment Business Brokers, in October 2025. Fred Kermani, a partner at the time of the sale, has since left the company.\u00a0<\/p>\n
CRE Commercial Group has boosted its ability to broker businesses, said Stouder, who founded CRE Consultants in 1998.\u00a0<\/p>\n
\u201cWe\u2019re the only firm that I\u2019m aware of that offers full-time business opportunity sales,\u201d Stouder said of Southwest Florida. \u201cThere\u2019s people who will dabble with both. But we have 3,500 square feet of dedicated business brokerage.\u201d\u00a0<\/p>\n
Smith\u2019s company had co-brokered various business deals over the years with Stouder. Smith handled the business transaction, while Stouder handled the real estate side.\u00a0<\/p>\n
\u201cStan and I were talking about if I would have an interest in bringing a commercial brokerage into our portfolio,\u201d Smith said. \u201cIt was the right time for a formal partnership. That\u2019s how it worked out. I saw the synergies between what CIBB could do with CRE. It just made sense to do a one-stop shop.\u201d\u00a0<\/p>\n
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CRE Commercial Group<\/p>\n
Smith said he was averse to having the word \u201cConsultants\u201d in the brand name. He enlisted Chris Spiro to do the rebranding. The former owner of Spiro & Associates started a new company, Punch! Advisory, which works down the hall from CIBB and CRE Commercial Group and operates as a fractional chief marketing officer service to companies. It\u2019s hired to do projects, campaigns, evaluations and marketing.\u00a0<\/p>\n
\u201cI did the CIBB branding back in the day,\u201d said Spiro, who also had worked with CRE\u2019s Stouder and Ray Sandelli. \u201cWe all worked together when I had the marketing firm. Dan called me about helping him with the new brand. I did a complete brand evaluation.\u00a0<\/p>\n
\u201cWe paid homage to what they were doing well. I think we\u2019re stronger than where we were before.\u201d\u00a0<\/p>\n
Stouder said working with Smith made sense given their prior experience on deals.\u00a0<\/p>\n
\u201cI listed the real estate,\u201d Stouder said. \u201cHe listed the business. We got the owners a great result. We did that like five times over five years.\u00a0<\/p>\n
\u201cThen we started to look at how to put that together. And we had proof of concept before we ever got to negotiations. The five deals that we did \u2014 we sold a pretty significant site development company and an electric company.\u201d\u00a0<\/p>\n
There are confidentiality agreements as part of most of the business sales, so Smith and Stouder couldn\u2019t be specific in naming past deals they brokered together.\u00a0<\/p>\n
In April, CIBB moved into the same building as CRE, positioning its offices across the hall at 12140 Carissa Commerce Court, off Six Mile Cypress Parkway in south Fort Myers, just north of Daniels Parkway. CRE Commercial Group also has an office at 1100 Fifth Ave. S. in downtown Naples.\u00a0<\/p>\n
\u201cWhat Chris Spiro helped us achieve is letting the market know what we can do with a combined company,\u201d Smith said. \u201cThe rebrand is really just telling the market that we offer more solutions. We\u2019re calling it brand evolution. We\u2019re not trying to completely rebrand CRE. CRE\u2019s been in the market too long. The commercial component is just letting the market know we\u2019re more than what it was in the past.\u00a0<\/p>\n
\u201cAt the end of the day, we\u2019re brokers.\u201d\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"From left, Stan Stouder, Dan Smith, Christopher Spiro and Enn Luthringer. CRE Consultants has rebranded as CRE Commercial…\n","protected":false},"author":2,"featured_media":387992,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[155327,209,211,210,5752,155326,72229,1521],"class_list":["post-387991","post","type-post","status-publish","format-standard","has-post-thumbnail","category-cape-coral","tag-business-brokerage","tag-cape-coral","tag-cape-coral-headlines","tag-cape-coral-news","tag-commercial-real-estate","tag-cre-commercial-group","tag-rebranding","tag-southwest-florida"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/387991","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=387991"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/387991\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/387992"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=387991"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=387991"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=387991"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}