{"id":395787,"date":"2026-09-10T12:06:26","date_gmt":"2026-09-10T12:06:26","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-fl\/395787\/"},"modified":"2026-09-10T12:06:26","modified_gmt":"2026-09-10T12:06:26","slug":"byron-donalds-turns-lean-years-story-hurricane-warning-into-affordability-pitch","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-fl\/395787\/","title":{"rendered":"Byron Donalds turns lean-years story, hurricane warning into affordability pitch"},"content":{"rendered":"<p style=\"text-align: justify;\">The honeymoon was in Fort Lauderdale because plane tickets cost too much. Dinner was drive-through chili, with rice added to stretch it.<\/p>\n<p style=\"text-align: justify;\">Byron Donalds is running on it.<\/p>\n<p style=\"text-align: justify;\">The Republican nominee for Governor released two new spots on Wednesday. Both are about affordability, which his campaign has treated as the defining issue of the race since the Primary. The first, \u201cBroke,\u201d has Donalds and his wife, Erika Donalds, on camera talking about the early years of their marriage, when they each worked two jobs. The second, \u201cHurricane Tax,\u201d points the same subject at Democrat David Jolly.<\/p>\n<p style=\"text-align: justify;\">\u201cWhen we got married, we worked two jobs each, and we were still broke,\u201d Erika Donalds says. \u201cWe couldn\u2019t afford plane tickets, so we honeymooned in Fort Lauderdale.\u201d<\/p>\n<p style=\"text-align: justify;\">\u201cWe know what it\u2019s like to struggle,\u201d she says later. \u201cThat\u2019s why Byron will bring down costs for Florida families.\u201d The spot closes on a line the campaign has been drilling for months: \u201cByron Donalds: A More Affordable Florida.\u201d<\/p>\n<p><a href=\"https:\/\/beckerlawyers.com\/\" target=\"_blank\" rel=\"noopener external noreferrer nofollow\" data-wpel-link=\"external\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-774002 size-full\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/09\/1789041985_906_Becker-Print-Ads-EMPOWER_728-x-90.jpg\" alt=\"\" width=\"728\" height=\"90\"\/><\/a><\/p>\n<p>To watch the ad, <a href=\"https:\/\/www.youtube.com\/watch?v=m8Q7ez7O8Cg\" data-wpel-link=\"external\" target=\"_blank\" rel=\"external noopener noreferrer nofollow\">please click the image below<\/a>:<\/p>\n<p style=\"text-align: justify;\">The second ad is about Jolly\u2019s insurance plan.<\/p>\n<p style=\"text-align: justify;\">\u201cHow much will David Jolly\u2019s hurricane tax cost Florida? According to a new study, a thousand dollars per Florida family every single year,\u201d it says.<\/p>\n<p style=\"text-align: justify;\">The ad says the bill would not stop at the coast. \u201cNo matter where the storm hits, Jolly\u2019s hurricane tax will hit everyone: higher home insurance, higher car insurance, even higher renters insurance. A giant bailout for big insurance. A giant rip-off for you.\u201d<\/p>\n<p style=\"text-align: justify;\">It ends: \u201cDavid Jolly: A total disaster for Florida.\u201d<\/p>\n<p><a href=\"https:\/\/www.chpk.com\/safety\/severe-weather\/\" target=\"_blank\" rel=\"noopener external noreferrer nofollow\" data-wpel-link=\"external\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-808313 size-full\" src=\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/09\/1789041986_470_Hurricane-Season-FL-Politics-and-Programmatic-728x90-2.png\" alt=\"\" width=\"728\" height=\"90\"\/><\/a><\/p>\n<p>To watch the ad, <a href=\"https:\/\/www.youtube.com\/watch?v=sOcwN8OgVCM\" data-wpel-link=\"external\" target=\"_blank\" rel=\"external noopener noreferrer nofollow\">please click the image below<\/a>:<\/p>\n<p style=\"text-align: justify;\">Jolly wants to expand the state Catastrophe Fund to absorb hurricane and wind risk outright, leaving private carriers with fire, theft and the rest. He puts the startup cost at $30-$40 billion. He says it would cut private premiums by 60% to 70%. He compares it to Medicare.<\/p>\n<p style=\"text-align: justify;\">The campaign does not name the study behind the $1,000. The closest thing in public view ran Tuesday on this site, when former state Sen. <a href=\"https:\/\/floridapolitics.com\/archives\/818814-jeff-brandes-jurassic-florida-david-jollys-hurricane-plan-comes-with-a-hurricane-tax\/\" data-wpel-link=\"internal\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Jeff Brandes<\/a> cited a Florida State University feasibility study prepared for the Legislature\u2019s Office of Program Policy Analysis and Government Accountability. It estimates a structure like Jolly\u2019s could raise the state\u2019s risk exposure by at least $20 billion.<\/p>\n<p style=\"text-align: justify;\">The phrase comes from Brandes, too. Post-storm assessments are what Citizens Property Insurance has long called a \u201churricane tax,\u201d and they land on policyholders who never filed a claim.<\/p>\n<p style=\"text-align: justify;\">\u201cThe storm doesn\u2019t change. Who pays does,\u201d Brandes wrote.<\/p>\n<p style=\"text-align: justify;\">Donalds wants an <a href=\"https:\/\/floridapolitics.com\/archives\/792782-byron-donalds-insurer-scorecard\/\" data-wpel-link=\"internal\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">insurer scorecard<\/a> that pairs rate data with claims performance so buyers can compare carriers before they sign. He says regulatory changes could bring rates down as much as 20%, with the risk staying off the state\u2019s books.<\/p>\n<p style=\"text-align: justify;\">The Friends of Byron Donalds PAC worked the same ground in late August with \u201c<a href=\"https:\/\/floridapolitics.com\/archives\/816377-byron-donalds-david-jolly-trade-blows-on-taxation\/\" data-wpel-link=\"internal\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">More for It<\/a>\u201d and \u201cKeep It.\u201d \u201cKeep It\u201d also used the candidate\u2019s paycheck-to-paycheck upbringing. These two ads run on the campaign account, and Erika Donalds does most of the talking in the first one.<\/p>\n<p style=\"text-align: justify;\">Jolly has been predicting this run of ads for weeks. \u201cScreaming \u2018socialism\u2019 didn\u2019t work for Byron, screaming \u2018radical\u2019 didn\u2019t work for him, vicious trans ads didn\u2019t work, so now he\u2019ll be angry about taxes this week,\u201d he said last month. Guns, immigration and personal attacks came next on his list.<\/p>\n<p style=\"text-align: justify;\">Ron DeSantis endorsed Donalds last week after months of holding back. The <a href=\"https:\/\/www.cookpolitical.com\/analysis\/governors\/florida-governor\/florida-governor-moves-solid-likely-republican\" data-wpel-link=\"external\" target=\"_blank\" rel=\"external noopener noreferrer nofollow\">Cook Political Report<\/a> moved the race to Likely Republican in late August, and a <a href=\"https:\/\/floridapolitics.com\/archives\/815510-donalds-jolly-poll-dga\/\" data-wpel-link=\"internal\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Democratic internal poll<\/a> had Jolly up a point. Donalds holds a large fundraising advantage, which is the main reason to expect more ads like the second one.<\/p>\n<p style=\"text-align: justify;\">Erika Donalds put rice in the chili to make it stretch. The campaign is doing the same thing with the story.<\/p>\n","protected":false},"excerpt":{"rendered":"The honeymoon was in Fort Lauderdale because plane tickets cost too much. Dinner was drive-through chili, with rice&hellip;\n","protected":false},"author":2,"featured_media":395788,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[11591,836,445,157837,33019,1813,157838,32656,157839,27089,249,251,250,157840,11341],"class_list":["post-395787","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fort-lauderdale","tag-2026-election","tag-affordability","tag-byron-donalds","tag-campaign-ads","tag-citizens-property-insurance","tag-david-jolly","tag-erika-donalds","tag-florida-governor-race","tag-florida-hurricane-catastrophe-fund","tag-florida-property-insurance","tag-fort-lauderdale","tag-fort-lauderdale-headlines","tag-fort-lauderdale-news","tag-hurricane-insurance","tag-jeff-brandes"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/395787","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=395787"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/395787\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/395788"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=395787"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=395787"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=395787"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}