![\"1400](\"https:\/\/www.newsbeep.com\/us-fl\/wp-content\/uploads\/2026\/09\/filters:quality(80).png\")
<\/p>\nArtificial intelligence and digital media company Napster, formerly called Infinite Reality, ditched its efforts to occupy a headquarters and movie studio campus that has been in the pipeline for four years.<\/p>\n
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A rendering of Infinite Reality’s headquarters project in Fort Lauderdale<\/p>\n
The project, planned on the 61-acre site of a long-abandoned incinerator, has fallen back into the hands of its original developer, the Fort Lauderdale Studio Initiative LLC, the South Florida Business Journal reported<\/a>.<\/p>\n Infinite dropped out of the project in December 2025, six months after the company’s rebrand<\/a> following the purchase of the once-notorious independent music service<\/a> Napster for $207M.<\/p>\n Napster didn’t respond to a request for comment.<\/p>\n The Fort Lauderdale City Commission has agreed to push the project’s deadline to the end of next year and provided options to extend if construction progresses, a city spokesperson told the SFBJ.<\/p>\n The site at 1400 NW 31st Ave. was home to the Wingate Road incinerator<\/a> between the 1950s and 1970s before it was designated as a Superfund site in 1989 due to environmental contamination.<\/p>\n Fort Lauderdale Studio Initiative LLC, led by developer Michael Ullian, submitted an unsolicited offer<\/a> to the city in April 2022 to develop, construct, operate and maintain a full-service movie studio complex.<\/p>\n The developer landed approval for the project in September that year with a $164M budget<\/a>, a construction start planned for 2024, and an agreement to lease the land from the city for $1 in annual rent for 50 years.<\/p>\n But by 2024, no movement on the project had taken place. Infinite partnered with Fort Lauderdale Studio Initiative that year, planning a full-service movie, television and streaming production studio and a film school, the Miami Herald reported<\/a>.<\/p>\n The South Florida-based company tapped Sterling Bay<\/a> in April 2025 to co-develop the campus<\/a>, evolving the plans for more than 100K SF of office space and to create more than 1,000 jobs at an average six-figure salary.<\/p>\n Now, Napster claims the development is no longer in line with its priorities, the SFBJ reported.<\/p>\n Plans still call for four large soundstages, production offices, a green room, a talent hold area and retail space, the SFBJ reported.<\/p>\n It is unclear if there is a new tenant lined up to take the space.<\/p>\n","protected":false},"excerpt":{"rendered":"Artificial intelligence and digital media company Napster, formerly called Infinite Reality, ditched its efforts to occupy a headquarters…\n","protected":false},"author":2,"featured_media":404057,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[249,251,250,160668,160669],"class_list":["post-404056","post","type-post","status-publish","format-standard","has-post-thumbnail","category-fort-lauderdale","tag-fort-lauderdale","tag-fort-lauderdale-headlines","tag-fort-lauderdale-news","tag-infinite-reality","tag-sterling-bay"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/404056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/comments?post=404056"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/posts\/404056\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media\/404057"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/media?parent=404056"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/categories?post=404056"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-fl\/wp-json\/wp\/v2\/tags?post=404056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}