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Aerial photo of the newly built Broward County Convention Center at Port Everglades <\/p>\nPotential investments over 20 years would target terminals, parking and roads as shorter Caribbean cruises reshape port operations. <\/p>\n
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Aerial photo of the newly built Broward County Convention Center at Port Everglades <\/p>\n
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FORT LAUDERDALE, Fla. \u2014 Port Everglades is considering $1.7 billion in cruise infrastructure investments over the next 20 years, with potential upgrades to terminals, parking garages and roads aimed at improving the passenger experience.<\/p>\n
Joseph Morris, the port\u2019s CEO and director, outlined the potential investments in a Florida-Caribbean Cruise Association Leadership Series conversation with association President Adam Ceserano. The projects would help the South Florida cruise homeport adapt to shorter voyages and the growth of private island destinations, Morris said.<\/p>\n
Adam Ceserano, Florida-Caribbean Cruise Association President and Joseph Morris, Port Everglades CEO and director Cruise terminal, parking and road upgrades <\/p>\n
Projects under consideration include modernizing cruise terminals, rebuilding an older terminal, improving wharves and berthing facilities, upgrading passenger boarding bridges, adding parking garages and enhancing roads.<\/p>\n
The $1.7 billion represents potential investments over two decades, not an announcement that all the projects have been approved.<\/p>\n
Shorter Caribbean cruises increase parking demand <\/p>\n
Shorter cruises and itineraries featuring private island destinations mean more frequent ship turnarounds, Morris said. That pattern increases parking demand and puts more pressure on passenger movement and traffic management.<\/p>\n
For travelers, the proposed improvements would focus on moving more efficiently through the port before and after a cruise. Morris cited the port\u2019s proximity to the Caribbean and its customer service as competitive advantages.<\/p>\n
\u201cWe\u2019re a landlord port, yes, but we are in the service industry,\u201d Morris said.<\/p>\n
Cruise industry partnerships remain a priority <\/p>\n
Morris said relationships with cruise lines and industry partners are also central to the port\u2019s long-term growth.<\/p>\n
\u201cAt the end of the day, our business is about the ships. It\u2019s about the relationships, it\u2019s about the partnerships, and it\u2019s about the friendships,\u201d he said.<\/p>\n