NYC-based bakery chain known from Sex and the City to open first Connecticut location

CT residents will soon have a chance to channel their inner Carrie Bradshaw. An NYC-based bakery chain once featured on HBO’s Sex and the City is coming to Connecticut.

Magnolia Bakery, which was founded almost three decades ago in NYC’s West Village, is scouting locations in Fairfield County. The bakery also has locations in California, Chicago, India, Jordan, Kuwait, the Philippines, Qatar, Turkey and the UAE. In 2000, Sex and the City characters Carrie Bradshaw and Miranda Hobbes were shown eating cupcakes from Magnolia Bakery. The franchise still touts their iconic cameo with a cupcake named after Carrie Bradshaw.

Stamford resident Kelly Fitzpatrick will run the CT Magnolia Bakery, which she expects will open between late summer and early fall of 2026. Fitzpatrick is the president and founder of Blue Park Kitchen, a fast and casual American-style restaurant with two locations in New York. The CT Magnolia Bakery will operate under her brand, Blue Park Restaurants.

Fairfield County is an ideal spot for the state’s first Magnolia Bakery, Jason Mattes, VP of Domestic Franchise Development & Sales for the company told CT Insider. He attributed the location-pick to Fairfield County’s “well-educated and well-traveled” residents and said the area is ripe with income growth, strong community foundations and population expansion.

For Fitzpatrick, Fairfield County being the place where the state’s first Magnolia Bakery will open is an opportunity bring an “iconic NYC brand” to her community. When the opportunity came up to become a franchisee, she said it was a “no brainer.” Over the next three years, she plans to open four Magnolia Bakery locations across the county.

Fitzpatrick said the friends she’s told so far about the news have “been in disbelief.”

“I think so many people in this area have either lived in NYC at some point or commuted to the city,” she said. “Everyone I’ve talked to knows Magnolia.”

Beyond the pop-culture associations, Fitzpatrick said the baked goods “are shockingly delicious” and the bakery locations in NYC still draw lines.

With the advent of a new franchising system in June, the chain is also opening locations next year in Salt Lake City, Philadelphia, Las Vegas, Mattes, told CT Insider.

This article originally published at NYC-based bakery chain known from Sex and the City to open first Connecticut location.