Jamie Allan magic show Amaze has gotten a fourth extension Off-Broadway, and will now continue through January 31, 2027, at New World Stages.
“We’re thrilled to extend for a fourth time, thanks to the extraordinary support from NYC audiences,” says Starvox Entertainment CEO Corey Ross, producer of the Off-Broadway run, in a statement. “Amaze is a must-see experience, combining heartfelt storytelling with astonishing magic, and it’s perfect for families, date nights, and anyone looking to experience a little wonder in the heart of New York City.”
“Bringing Amaze into 2027 is incredibly exciting,” adds Allan. “I’m honored to share my story and childlike wonder with audiences every night in New York City.”
The show began its Off-Broadway run July 20, 2025, and officially opened August 13, coming stateside after a run at the Criterion Theatre in London’s West End. Co-created by Allan and Tommy Bond, Amaze is directed by Jonathan Goodwin and also features Natalia Love. The Off-Broadway bow just recently celebrated its 400th performance.
Combining state-of-the-art technology with conjuring techniques, Amaze is described as a “story-driven magic show that puts the wonder directly into the hands of the audience and makes them feel part of the magic.”
The creative team also includes illusion director Richard Young, set designer Damien Stanton, and sound designer Ryan Borshuk. The creative consultant and understudy is Harry De Cruz, the senior creative designer is Clare Nordbruch, the illusion production manager is Greg Frewin, creature effects are by Axtell Expressions, graphic design and photography are by Ingenious Design UK, and illusion fabrication is by Adam Topham, Greg Frewin, and Willie Kennedy.
Allan premiered his brand of iMagician on British TV in 1995 as a teenager, captivating audiences with his innovative approach. Since then, he has continued to push the boundaries of modern illusions, incorporating holograms, laser beams, 3D video mapping, and interactive social media to engage spectators.
Amaze is produced by Corey Ross and executive-produced by Steve Sterling.
For ticket information click here.