Groovy fashion and playtime fun continue as Manhattan Toy announces the revival of Groovy Girls, now available at specialty retailers. 

Since 1998, Groovy Girls have been teaching kids about the importance of self-expression, individuality, and friendship. With this revival, the brand will continue celebrating these values while incorporating modern trends for the new generation. 

Groovy Girls are soft fashion dolls featuring removable clothes, stylish yarn hair, and magnetic hands for imaginative play. Kids ages 3 and up can expand their playtime adventures with five new dolls: Rose, Saige, Iris, Poppy, and Daisy. 

The Groovy Girls are back for the new generation. | Source: Manhattan Toy

The line feature five new dolls: Daisy, Rose, Iris, Poppy, and Saige. | Source: Manhattan Toy

The Groovy Girls universe also features playtime accessories. | Source: Manhattan Toy

Along with the dolls, the Groovy Girls universe also offers play accessories. The brand’s outfit sets feature kid-friendly themes like school, pajama parties, road trips, and more. For more storytelling moments, the line also includes doll-sized furniture pieces and plush pets like Petal the Groovy Dog and Blossom the Groovy Horse. 

Groovy Girls are now available at specialty stores and on manhattantoy.com, with each doll retailing for $30. The dolls will also launch on Amazon starting Oct. 1.


GROOVY GIRLS DOLLS 

These soft fashion dolls encourage imaginative play with magnetic hands, yarn hair, soft bodies, and removable clothes. The Groovy Girls line has five dolls to choose from: Poppy, Saige, Rose, Iris, and Daisy. 

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