Lidl U.S. has opened its 10th New York City store, bringing discount groceries and private label specialties to Manhattan’s Chelsea neighborhood. The new store, located at 335 Eighth Ave., officially opened for business on Oct. 7.
“We are thrilled to bring our proven concept and our lowest prices to a new location right in Central Manhattan,” Jassine Ouali, chief customer officer at Lidl U.S., said in a press release. “Our goal is to transform grocery shopping in New York by delivering outstanding quality, maximum freshness, and a fantastic shopping experience — all at prices that provide real relief to our customers’ wallets. Whether it’s fresh produce for dinner, exciting weekly non-food finds, or a flaky croissant in the morning, we invite all New Yorkers to experience the Lidl difference. We remain relentlessly committed to bringing low prices to NYC every single day.”
The Chelsea store, which will operate every day from 8 a.m. until 9 p.m., will offer many of the features found across Lidl’s other U.S. locations, including a fresh, in-store bakery. Wednesday grocery deals, Friday-to-Sunday “Weekend Super Sale” offers, and Monday non-food specials.
Lidl is a member of the Schwarz Group and has around 12,900 stores across 32 countries. The chain’s first New York City store, located in New Springville near the Staten Island Mall, opened in December 2018. A second Staten Island location recently opened in Port Richmond.