There’s nothing like stumbling upon a fun NYC pop-up while in the city. These October pop-ups provide free treats, shopping, and some truly adorable adoptable pets.
Sure, October is all about Halloween, trick-or-treating, and costumes, but there are also some fun pop-ups around the city that have nothing to do with getting spooked. These Manhattan pop-ups actually do the opposite with sweet dogs and cats, delicious treats, and some great shopping finds.
Pop-Ups to Check Out in October in NYC
Peanuts x Best Friends Animal Society Pop-Up
Oct. 23–24, 11 am–7 pm
Best Friends Pet Adoption Center, 307 W. Broadway
Free admission; RSVP required
In a pure feel-good NYC event, Peanuts and Best Friends Animal Society are teaming up for a special NYC pop-up celebrating adoptable dogs and cats. You’ll find Peanuts x Best Friends tote and hat giveaways, photo ops with Snoopy’s siblings, and an exclusive Best Friends hat available while supplies last. You can also get early access to limited-edition Peanuts x Best Friends merch.
But best of all, you can meet adorable adoptable pets who are waiting to find their new best friend and forever home. Best Friends Animal Society works tirelessly to help pets around the country, and bringing home a furry family member is life-changing in all the best ways.
Psst… Check Out Things to Do with the Kids in NYC This Weekend
Oct. 15–18, 11 am–6 pm daily
430 W. Broadway, SoHo
Free admission
If you’re in SoHo with the kids, you can stop by Good American’s NYC pop-up for a little shopping and some fun extras. The first 50 guests each day get free Dot Cakes and a Good American tote. You can take Polaroid portraits on Sunday and meet co-founder Emma Grede on Thursday from 11 am to noon. The pop-up will also have a limited-edition NYC hoodie available exclusively at the SoHo location, so you can grab one to wear or keep as a souvenir.
Oct. 17–18, starting at noon
Bleecker St. & Mulberry St.
Free cookies while supplies last
Here’s a fun one for families who like a challenge as well as a tasty snack: HexClad and Last Crumb are teaming up for a one-weekend-only pop-up where you’ll have to find the Secret Oven to unlock a free cookie. The special treat, called Sticky, Not Stuck, is a sticky toffee pudding and cookie hybrid created by Last Crumb with Gordon Ramsay, and cookies are free for everyone while supplies last.
Oct. 15, 12–8 pm
LAVAN Chelsea, 541 W. 25th St.
Free admission
If you have a teen who’s into A Court of Thorns and Roses (ACOTAR), or you’re a fan yourself, this one-day Chelsea pop-up could be a fun stop. Knix is bringing the world of the books to life with a new collection of underwear, lingerie, sleepwear, and more inspired by the series’ characters, Courts and iconic moments. There will also be giveaways and surprise activations, and the first 100 guests in line get a free gift.
Psst… Check Out Family Halloween Fun at the South Street Seaport Museum
Looking for more family fun this month?
New York Family’s 20 Best October Events Across NYC
Halloween Experiences in NYC and (The Great) Beyond 2026
NYC’s Biggest-Ever Trick-or-Streets: 160 Car-Free Open Streets & Plazas
NYC’s Must-See Halloween Pet Parades
Fun Festivals, Fairs, and Parades in NYC October 2026
10 Best Free Kids & Family Activities in NYC
NYC Is Getting Lapland Store’s First U.S. Christmas Shop
