Manhattan Associates Inc. announced the appointment of Katie Foote as Senior Vice President and Chief Marketing Officer. She brings extensive experience in leading marketing and brand awareness and driving growth for technology companies. In this role, she will lead Manhattan?s global marketing organization, overseeing brand, product marketing, communications, and go-to-market strategy to support the company?s next phase of growth.
Most recently, Foote served as Chief Marketing Officer at CaptivateIQ, where she played a central role in the company?s enterprise transformation and product expansion. During her tenure, she repositioned the company as a multi-product Sales Performance Management platform and led a comprehensive brand transformation. Previously, Foote was CMO at Drift, where she led global marketing during a pivotal transformation period, driving renewed enterprise adoption and double-digit pipeline growth while improving marketing efficiency.
Earlier in her career, she spent more than seven years at Salesforce, advancing through senior leadership roles across revenue marketing, customer marketing, and strategic initiatives. Foote is a frequent industry speaker and advisor, with a focus on AI-driven marketing innovation, go-to-market efficiency, and leadership development. She is also a passionate advocate for women in leadership and purpose-driven work.