The Michelin-starred Sushi Nakazawa empire may soon be coming a little closer to your couch.
Hi. Dozo, a delivery-focused concept from chef Daisuke Nakazawa and restaurateur Alessandro Borgognone, is planning a New York City outpost near Rockefeller Center that will bring Nakazawa-quality sushi to DoorDash orders across Midtown, Eater has reported. The project is still in its early stages—the team told Time Out that it is currently searching for a space in midtown East—but the plan is to launch with both delivery and takeout, with limited seating for lunch and dinner.
The concept debuted in Los Angeles in May 2024 and operates primarily out of ghost kitchens. Its name blends English and Japanese into something casually welcoming: “Hi. Here you go.” That easygoing tone is a deliberate contrast to the hushed reverence of Nakazawa’s original omakase counter in the West Village, which opened in 2013 and quickly became one of the city’s most coveted reservations. (The restaurant still holds a Michelin star and helped establish Nakazawa as one of New York’s leading sushi chefs.)
Hi. Dozo takes that pedigree and packages it into sleek delivery boxes designed for DoorDash. In L.A., diners can choose from a handful of curated sushi sets, including nigiri assortments ranging from six to 12 pieces. Options include boxes like “The Delights,” “The Dozo,” “The Chef’s Choice” and the more indulgent “Deep Dive,” each accompanied by extras such as edamame, sashimi and futomaki. Every order comes with Nakazawa’s signature soy sauce blend, along with wasabi and ginger.
There are also a few playful twists on the traditional sushi format. “The Trio” bundles maki rolls with pickled cucumbers and seaweed salad, while a DIY hand roll kit lets customers assemble their own toro, salmon and yellowtail rolls at home with nori and rice.
Prices in L.A. range from roughly $29 to $54, depending on box size, putting the experience well below the $190-plus omakase at Sushi Nakazawa. Borgognone has said the goal is to extend the brand’s reach without compromising on ingredients. “We don’t fool around,” he told Eater. “We use the same products as we do at Nakazawa.”
The New York location is expected to function as a production hub for delivery across Midtown while also offering a small dine-in component. Meanwhile, Hi. Dozo’s footprint is expanding elsewhere: the brand has signed a lease for its first standalone restaurant in West Hollywood and is eyeing additional launches in Washington, D.C., Dallas and Houston.
If all goes according to plan, Rockefeller Center office workers may soon find that one of the city’s most famous sushi names is suddenly just a DoorDash notification away.