Chinese retailer MINISO opened its newest location on July 11 in Jackson Heights.
Photo by Alice Moreno
Chinese Retailer and variety store MINISO opened its newest store on Saturday, July 11, at 37-62 82nd St. in Jackson Heights, right off the 82nd Street – Jackson Heights 7 train stop. The grand opening featured 10% off for all guests that weekend, as well as 20% off for the first 50 guests on opening day.
Customers explore MINISO in Jackson Heights. Photo by Alice Moreno
Photo by Alice Moreno
“[MINISO] has a total of 5,000 or 6,000 stores in all the world,” said Ben Chen, manager at the Jackson Heights location. “They create interesting products and try to bring good ideas for the community.”
Photo by Alice Moreno
Photo by Alice Moreno
Between 300 and 400 guests attended the grand opening ceremony. The doors opened at 11 a.m., and by 12 p.m., the ribbon was officially cut by the managers and those who work for MINISO. Following the ribbon-cutting ceremony, two dance troupes from nearby Fairytale Dance Center of the Arts performed for guests, dancing to traditional Chinese music. The dancers received a free goodie bag after the performance, filled with items commonly found at MINISO.
The grand opening celebration featured multiple dance performances. Photo by Alice Moreno
Photo by Alice Moreno
Photo by Alice Moreno
The variety store sells a plethora of items from different fandoms, including Sanrio, anime, Disney, Chiikawa, Harry Potter, Calico Critters and more. Products include blind boxes, care products, makeup, household goods and snacks. MINISO has everything for every fan.
Products are available from a wide variety of different fandoms. Photo by Alice Moreno
Photo by Alice Moreno
MINISO currently operates 294 stores in North America, with its first U.S. store opening in Pasadena, California, in 2017. There are over five MINISO stores in New York City, located around Manhattan, Queens and Brooklyn.
Photo by Alice Moreno
Photo by Alice Moreno