{"id":128275,"date":"2026-02-10T00:45:19","date_gmt":"2026-02-10T00:45:19","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/128275\/"},"modified":"2026-02-10T00:45:19","modified_gmt":"2026-02-10T00:45:19","slug":"nh-collection-new-york-madison-avenue-a-manhattan-gem","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/128275\/","title":{"rendered":"NH Collection New York Madison Avenue, a Manhattan Gem"},"content":{"rendered":"<p>\t\t\t\tMidcentury decor and nods to the advertising industry\u2019s heyday transport guests to another era. Classic beauty and a touch of sophistication prevail.<\/p>\n<p>Nostalgia for the 1950s and \u201960s sets the tone in the swank lobby and adjacent bar of this fashionable hostelry on Madison Avenue, the Manhattan street synonymous with America\u2019s golden age of advertising.<\/p>\n<p>Relaxing next to backlit shelves displaying vintage radios, cameras, typewriters and books, I got totally absorbed in a coffee table tome filled with midcentury magazine ads pitching everything from cereal and cigarettes to Cadillacs and Chevrolets.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\" wp-image-141426 alignright\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/02\/Entrance.jpg\" alt=\"\" width=\"497\" height=\"288\"  \/><\/p>\n<p>Located at the corner of East 38th Street and Madison Avenue in Midtown\u2019s Murray Hill neighborhood, the 18-story NH Collection New York Madison Avenue occupies a 1920s red-brick building with Italian-style tile rooftops. The 288-room, AAA Four Diamond property, a member of Madrid-based <a href=\"https:\/\/leisuregrouptravel.com\/cordoba-spain-accommodation\/\" rel=\"nofollow noopener\" target=\"_blank\">NH Hotel Group<\/a>, opened in 2021 after a major renovation. It won Luxury Travel Advisor\u2019s 2022 Most Instagrammable Hotel in North America award.<\/p>\n<p>Food and Beverage Offerings<\/p>\n<p>The MAD Lounge &amp; Bar features modern takes on cocktails reminiscent of the \u201950s and \u201960s, plush velvet bar stools and live jazz music weeknights. On my Friday stay, an opera singer, performing in front of the piano room\u2019s fireplace, serenaded guests of the smart cocktail den, a dimly lit space inspired by the Mad Men TV series about a 1960s New York advertising agency. I had never watched the drama, which aired from 2007 to 2015 on the AMC cable channel, but after my trip I checked out a DVD of Season 1 from the local library and now I\u2019m really into it. The show won 16 Emmys and five Golden Globes.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-141427\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/02\/Bar-Stools.jpg\" alt=\"\" width=\"950\" height=\"550\"  \/><\/p>\n<p>The hotel\u2019s Serafina Restaurant, decorated with vintage photos of New York, serves contemporary Italian cuisine and has a marble-tiled, wood-burning pizza oven. The luxurious sofas, colorful artwork, exquisite marble floor and stunning granite-and-marble bar lend a sophisticated, upscale feel. Don\u2019t miss the elaborate, European-style breakfast buffet.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-141429\" class=\" wp-image-141429\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/02\/Empire-State-Building.jpg\" alt=\"\" width=\"511\" height=\"296\"  \/><\/p>\n<p id=\"caption-attachment-141429\" class=\"wp-caption-text\">Some rooms have a terrace offering views of the Empire State Buiilding.<\/p>\n<p>The Hotel Makes a Perfect Base for Sightseeing<\/p>\n<p>Helping me get into a New York state of mind, my room featured one wall papered with a sepia-tone subway map and a tiled shower wall depicting the Brooklyn Bridge.<\/p>\n<p>Within walking distance of the hotel (formerly the Jolly Hotel Madison Towers) are the Empire State Building, Morgan Library &amp; Museum, Grand Central Terminal, Fifth Avenue and Times Square.<\/p>\n<p>On Friday night I walked a few blocks down Madison Avenue to the Morgan Library &amp; Museum. Housing the collection of rare books, manuscripts and art acquired by Gilded Age financier J. Pierpont Morgan, it\u2019s one of those under-the-radar places in New York that I seek out. There\u2019s always a Gutenberg Bible on display. The ornately decorated galleries and Morgan\u2019s lavishly appointed personal study are reasons enough to spend time there. I chose Friday night because it\u2019s free with advance reservations. A special exhibition of Renoir drawings, the first mounted since 1921 in Paris, was the big draw when I visited.<\/p>\n<p>After the Morgan, I went up to the Empire State Building\u2019s 86th-floor observation deck before it closed.<\/p>\n<p>The NH Collection New York Madison Avenue certainly boasts an ideal location. It\u2019s nice to be close to the action but not in the middle of it.<\/p>\n<p>NH Collection Hotels &amp; Resorts is the high-end brand of Minor Hotels, which has lodgings across six continents.<\/p>\n<p>For information on hotels in other destinations,\u00a0<a href=\"https:\/\/leisuregrouptravel.com\/subscribe-to-leisure-group-travel-magazine\/\" rel=\"nofollow noopener\" target=\"_blank\">subscribe to Leisure Group Travel for FREE<\/a><\/p>\n<p>By Randy Mink, Senior Editor<\/p>\n<p>Photos courtesy of NH Collection Hotels &amp; Resorts<\/p>\n","protected":false},"excerpt":{"rendered":"Midcentury decor and nods to the advertising industry\u2019s heyday transport guests to another era. Classic beauty and a&hellip;\n","protected":false},"author":2,"featured_media":128276,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35],"tags":[75,84,83,9,24,63],"class_list":["post-128275","post","type-post","status-publish","format-standard","has-post-thumbnail","category-manhattan","tag-manhattan","tag-manhattan-headlines","tag-manhattan-news","tag-new-york","tag-new-york-city","tag-nyc"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/128275","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=128275"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/128275\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/128276"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=128275"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=128275"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=128275"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}