{"id":169740,"date":"2026-03-20T23:11:15","date_gmt":"2026-03-20T23:11:15","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/169740\/"},"modified":"2026-03-20T23:11:15","modified_gmt":"2026-03-20T23:11:15","slug":"rhonj-star-melissa-gorga-is-bringing-her-cookie-business-to-nyc","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/169740\/","title":{"rendered":"&#8216;RHONJ&#8217; star Melissa Gorga is bringing her cookie business to NYC"},"content":{"rendered":"<p>Melissa Gorga is bringing her growing cookie empire to the Big Apple.<\/p>\n<p>The \u201cReal Housewives of New Jersey\u201d star, 46, is expanding her viral bakery brand, Let\u2019s Sprinkle by MG, into Morton Williams locations across New York City \u2014 marking a major milestone for the fast-rising sweets business.<\/p>\n<p>The family-owned grocer will now carry Gorga\u2019s signature Italian Rainbow Sprinkle Cookies and Sprinkle Coffee Cake, giving shoppers the chance to grab her festive desserts alongside their everyday essentials.<\/p>\n<p>\u201cReal Housewives of New Jersey\u201d star Melissa Gorga is expanding her viral bakery brand, Let\u2019s Sprinkle by MG, into Morton Williams locations across New York City. Jessielyn Palumbo<\/p>\n<p>Gorga unveiled her sweets business in December 2024. Jessielyn Palumbo<\/p>\n<p>NYC Morton Williams stores will now carry Gorga\u2019s signature Italian Rainbow Sprinkle Cookies and Sprinkle Coffee Cake, the latter of which she is photographed with in a promo shoot for Let\u2019s Sprinkle by MG. Jessielyn Palumbo<\/p>\n<p>\u201cWe created Let\u2019s Sprinkle to bring a little joy and celebration into everyday moments,\u201d Gorga exclusively tells <a href=\"https:\/\/pagesix.com\/virtual-reali-tea\/\" rel=\"nofollow noopener\" target=\"_blank\">Page Six\u2019s \u201cVirtual Reali-Tea.\u201d<\/a> \u201cNew York has always shown me so much love, so I\u2019m excited fans can now pick up our treats at Morton Williams.\u201d<\/p>\n<p>To celebrate the launch, Gorga will make a special in-store appearance on Thursday, April 2, from 11 a.m. to 1 p.m. at Morton Williams on the Upper West Side (2015 Broadway at West 68th Street). Fans who purchase Let\u2019s Sprinkle by MG products will have the opportunity to get their treats signed by the reality TV personality \u2014 while supplies last.<\/p>\n<p>The expansion comes after Gorga launched the brand in December 2024. Since then, Let\u2019s Sprinkle by MG has quickly built a loyal following, thanks to its eye-catching desserts and delectable ingredients, including real butter, vanilla bean and almond paste.<\/p>\n<p>To celebrate the launch, Gorga will make a special in-store appearance on Thursday, April 2, from 11 a.m. to 1 p.m. at Morton Williams on the Upper West Side.  Jessielyn Palumbo<\/p>\n<p>\u201cNew York has always shown me so much love, so I\u2019m excited fans can now pick up our treats at Morton Williams,\u201d says the TV personality, pictured here at Page Six\u2019s inaugural VRT Awards in September 2025.  Getty Images<\/p>\n<p>What started as a passion project has rapidly grown into a full-fledged business, fueled in part by social media buzz and Gorga\u2019s dedicated fan base. <\/p>\n<p>The Morton Williams rollout marks the latest step in the brand\u2019s expansion, which already includes distribution across the Tri-State area at major grocery chains, like ShopRite, King\u2019s Food Markets and Caraluzzi\u2019s.<\/p>\n<p>With her sprinkle-studded treats now hitting Manhattan shelves, Gorga\u2019s sweet success story shows no signs of slowing down.<\/p>\n","protected":false},"excerpt":{"rendered":"Melissa Gorga is bringing her growing cookie empire to the Big Apple. The \u201cReal Housewives of New Jersey\u201d&hellip;\n","protected":false},"author":2,"featured_media":169741,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[9865,48791,191,157,68,58004,9,56,63,65,64,9866,8284,16163,3296,1869,25839],"class_list":["post-169740","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-york-city","tag-bravo","tag-celebrity-businesses","tag-celebrity-news","tag-entertainment","tag-exclusive","tag-melissa-gorga","tag-new-york","tag-ny","tag-nyc","tag-nyc-headlines","tag-nyc-news","tag-real-housewives","tag-real-housewives-of-new-jersey","tag-reality-stars","tag-reality-tv","tag-tv","tag-virtual-reali-tea"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/169740","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=169740"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/169740\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/169741"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=169740"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=169740"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=169740"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}