Twice crowned “the best fast-food fried chicken in America”\u00a0by\u00a0USA TODAY<\/a>,\u00a0Jollibee sets itself apart by delivering on superior taste and quality with every menu item it serves. The buzzworthy brand is known for blending bold flavors, comforting classics, and heartfelt hospitality \u2013 crafting a dining experience\u00a0that’s\u00a0not just a meal, but a joyful celebration.<\/p>\n Jollibee invites\u00a0first-time guests from\u00a0around the neighborhood and around the world\u00a0to\u00a0taste for themselves why\u00a0people\u00a0line up for hours \u2013 and even\u00a0camp\u00a0out\u00a0overnight \u2013 to be among\u00a0the first in line.\u00a0Jollibee’s signature menu is jam-packed with flavorful options, including these fan favorites:<\/p>\n Chickenjoy<\/a>\u00a0(Original and Spicy):\u00a0The\u00a0brand’s\u00a0famous\u00a0bone-in\u00a0fried chicken\u00a0that’s\u00a0crispy, juicy, and bursting with flavor; for those who like their Chickenjoy with a bit of heat, the Spicy version is coated in a fiery blend of spices to deliver a bold, crave-worthy kick with every bite. Both options come with\u00a0a side of silky, savory gravy for dipping \u2013 a must for many Jollibee fans!<\/p>\n Chicken\u00a0Sandwich<\/a>\u00a0(Original and Spicy):\u00a0A\u00a0100%\u00a0white-meat\u00a0chicken breast fillet\u00a0slow-marinated\u00a0and\u00a0double hand-breaded\u00a0to be\u00a0crispy on the outside\u00a0and\u00a0juicy on the inside;\u00a0it is served on a\u00a0toasted brioche bun\u00a0spread with\u00a0Jollibee’s signature\u00a0umami mayo.\u00a0The spicier version\u00a0features\u00a0a sriracha\u00a0mayo and is\u00a0topped\u00a0with fresh jalape\u00f1os for added crunch and heat.<\/p>\n Peach Mango Pie<\/a>:\u00a0This\u00a0iconic treat features\u00a0a\u00a0crispy, golden-brown crust filled with a delightful combination of sweet, juicy peaches and ripe\u00a0mangoes. The perfect balance of textures\u00a0and\u00a0flavors makes\u00a0this hand-held pie\u00a0a truly irresistible snack or dessert.<\/p>\n Pineapple Quencher<\/a>:\u00a0Boasting a genuine pineapple flavor\u00a0that’s\u00a0both vibrant and satisfying, this\u00a0signature Jollibee beverage is the perfect\u00a0complement to\u00a0any\u00a0Jollibee meal;\u00a0it\u00a0also\u00a0can be enjoyed\u00a0all\u00a0on its own\u00a0as\u00a0a perfectly\u00a0refreshing pick-me-up.<\/p>\n For those hungry to experience the new Jollibee Manhattan \u2013 East 42nd Street & Fifth Avenue<\/a> location, here are the key details:<\/p>\n Address: 14 East 42nd Street, New York, NY 10017<\/p>\n Store Hours: 9AM \u2013 12AM (midnight), seven days a week<\/p>\n How to Order: This location will offer dine-in, take-out, online ordering<\/a> and catering<\/a>.<\/p>\n “Manhattan, get ready for\u00a0even\u00a0more joy!\u00a0We are\u00a0truly excited\u00a0to bring even more ‘Jollibee joy’ to the Big Apple, especially since it’s such a central location that sees such an incredibly diverse mix of people on any given day,” said Beth Dela Cruz, Business Group Head, Honeybee Foods Corporation dba Jollibee. “Our goal is to\u00a0introduce our beloved brand to new customers, as well as\u00a0make it convenient for\u00a0devoted fans\u00a0across this wonderful city to access their favorite Jollibee dishes, so we couldn’t be more excited to extend our joyful dining experience to the Midtown community.”<\/p>\n The store’s grand opening celebration is sure to be buzzing with the fun and excitement that makes Jollibee openings a memorable occasion for fans of all ages. To amplify the joy, Jollibee will be hosting a three-day promotion, offering special Jollibee goodies for the first 100 in-store customers each day:<\/p>\n Day 1:\u00a0One year of free\u00a0Chicken Sandwiches<\/a>\u00a0(1 sandwich per month for 12 months)\u00a0and\u00a0a commemorative Jollibee “I JB NY” T-shirt (black) \u2013 perfect for welcoming those warmer days of Spring.<\/p>\n Day 2: “I JB NY” T-shirt (black) \u2013 Bold, fun, and distinctly local, this tee is tailormade for fans who want to show off their New York love, Jollibee style.<\/p>\n Day 3:\u00a0Jollibee Athleisure Beanie<\/a>\u00a0\u2013\u00a0Boldly colorful and cool, this cobalt blue beanie combines a cozy vibe with streetwear energy for an eye-catching essential that’s made for all-day wear.<\/p>\n Anchored by its\u00a0iconic Times Square<\/a> location, the New York City<\/a> area represents a key growth market for the joyful dining brand. Jollibee continues to demonstrate strong sales momentum, with an average unit volume of $4.5 million, about 2.5 times that of many competitors in the chicken category. The brand looks to further accelerate its expansion in North America<\/a> with its recently launched Franchising Program<\/a>. With several multi-unit franchise commitments already in place in key states like California<\/a>, Nevada<\/a>, New York<\/a>, Texas<\/a>, and Washington<\/a>. Jollibee looks forward to spreading its “joy of eating” to many new and existing markets across the country.<\/p>\n Jollibee is the flagship brand of the Jollibee Group, which is on a mission to become one of the top five restaurant companies in the world. Founded in the Philippines over four decades ago, Jollibee believes that great-tasting food knows no boundaries \u2013 and neither does its joyful spirit. The brand’s signature hospitality is rooted in its culture of warmth and care \u2013 welcoming every customer with a smile and making them feel at home from the moment they walk through the door.<\/p>\n As Jollibee continues to take the U.S. ‘by swarm’, be sure to follow along at @jollibeeusa<\/a> on TikTok, @jollibeeus<\/a> on Instagram and @jollibeeus<\/a> on Facebook to get updates on upcoming store openings, new product launches and other exciting news and announcements.\u00a0To\u00a0unlock new and exciting deals and promotions, sign up for Jollibee Rewards<\/a>, a free loyalty program tailor-made for the brand’s super fans.<\/p>\n About Jollibee Group The Jollibee Group’s portfolio includes nine\u00a0(9)\u00a0wholly-owned brands (Jollibee, Chowking, Greenwich, Red Ribbon, Mang\u00a0Inasal, Yonghe King, Hong Zhuang Yuan, Smashburger and Tim Ho Wan), five\u00a0(5)\u00a0franchised brands (Burger King, Panda Express,\u00a0Yoshinoya, Common Man Coffee Roasters, and Tiong Bahru Bakery in the Philippines), and ownership stakes in other key brands like The Coffee Bean and Tea Leaf (80%), Compose Coffee (70%),\u00a0SuperFoods\u00a0Group that operates Highlands Coffee (60%), and bubble tea brand\u00a0Milksha\u00a0(51%). The Company also has membership interests in\u00a0Tortazo, LLC, along with Chef Rick Bayless, for\u00a0Tortazo\u00a0in the U.S. and in\u00a0Botrista, a leader in beverage technology.<\/p>\n The Jollibee Group’s global sustainability agenda, Joy for Tomorrow, underscores its commitment to sustainable business practices across food safety, employee welfare, community support, good governance, and environmental responsibility, among others. These focus areas are aligned with the United Nations Sustainable Development Goals (UN SDGs).<\/p>\n The Company has been recognized as the Philippines’ Most Admired Company by the Asian Wall Street Journal, named one of Asia’s Fab 50 Companies, and listed among Forbes’ World’s Best Employers and Top Female-Friendly Companies. The Company is also a four-time Gallup Exceptional Workplace Award recipient and featured in TIME’s World’s Best Companies and Fortune’s Southeast Asia 500 List.<\/p>\n To learn more about Jollibee Group, visit\u00a0www.jollibeegroup.com<\/a>.<\/p>\n \u00a0<\/p>\n View original content to download multimedia:https:\/\/www.prnewswire.com\/news-releases\/joy-to-midtown-manhattan-jollibee-expands-its-new-york-city-footprint-with-new-east-42nd-street-location-set-to-welcome-guests-on-march-31-2026-302728238.html<\/a><\/p>\n ![\"Jollibee's](\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/03\/b9fed2214b54176415c2539cc573738e.jpeg\")
<\/a> Jollibee’s signature crispy and juicy Chickenjoy fried chicken brings joy with every bite. <\/p>\n
Jollibee Foods Corporation (PSE: JFC) (the “Company”) is one of the world’s fastest-growing restaurant companies, driven by its purpose of spreading joy through superior taste. It manages and\u00a0operates\u00a0a portfolio which includes 19 brands (the “Jollibee Group”) with over 10,000 stores and caf\u00e9s across 32\u00a0countries.<\/p>\n<\/a> Joy to Midtown Manhattan: Jollibee’s new East 42nd Street location opens on Tuesday, March 31, 2026.
<\/a> Jollibee is a Filipino chain of fast food restaurants owned by Jollibee Foods Corporation which serves as its flagship brand. (PRNewsfoto\/Jollibee)
Cision <\/p>\n