{"id":179662,"date":"2026-03-30T13:56:09","date_gmt":"2026-03-30T13:56:09","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/179662\/"},"modified":"2026-03-30T13:56:09","modified_gmt":"2026-03-30T13:56:09","slug":"juicy-couture-distributor-nyc-alliance-signs-50k-sf-lease-at-1441-broadway-commercial-observer","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/179662\/","title":{"rendered":"Juicy Couture Distributor NYC Alliance Signs 50K-SF Lease at 1441 Broadway \u2013 Commercial Observer"},"content":{"rendered":"

Juicy Couture<\/a>\u2019s distribution company doubled its office footprint in a relocation within Midtown.<\/p>\n

NYC Alliance<\/a>, which designs and distributes a range of fashion brands, signed an 11-year, 50,000-square-foot lease at LH Charney<\/a>\u2019s 1441 Broadway and will fully relocate from its current headquarters half a block away at 1411 Broadway.<\/p>\n

SEE ALSO: Newmark\u2019s North America Leasing Chief, Liz Hart, On AI, Tech Firms and Talent<\/a><\/p>\n

The New York Post first reported the story<\/a>.<\/p>\n

Colliers<\/a> represented the landlord in the transaction but did not immediately respond to a request for comment, the names of the brokers on the deal or the asking rent at the building.<\/p>\n

Asking rent at the building was in the high $50s per square foot in April 2025, Commercial Observer reported at the time<\/a>.<\/p>\n

Lee & Associates<\/a>\u2019 Peter Braus negotiated on behalf of NYC Alliance in the deal, but did not immediately respond to a request for comment.<\/p>\n

The deal \u201cpositions [NYC Alliance] for continued growth while strengthening its design, showroom and operational presence in the historic fashion corridor,\u201d Braus told the New York Post.<\/p>\n

Other tenants in the 34-story office tower at Broadway and West 41st Street include clothing rental service Style Theory, which signed a 14,634-square-foot deal in April 2025, and clothing makers Kellwood Company and KBL Group International, which signed for 19,000 square feet and 9,000 square feet, respectively, in October 2023<\/a>.<\/p>\n

Mark Hallum can be reached at mhallum@commercialobserver.com<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Juicy Couture\u2019s distribution company doubled its office footprint in a relocation within Midtown. NYC Alliance, which designs and…\n","protected":false},"author":2,"featured_media":179663,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[72587,2361,9,56,63,65,64,2362,72588],"class_list":{"0":"post-179662","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-new-york-city","8":"tag-1441-broadway","9":"tag-leases","10":"tag-new-york","11":"tag-ny","12":"tag-nyc","13":"tag-nyc-headlines","14":"tag-nyc-news","15":"tag-office-leases","16":"tag-peter-braus-channel"},"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/179662","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=179662"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/179662\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/179663"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=179662"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=179662"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=179662"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}