The Boulder Concept\u2019s essence is the product of Hyundai\u2019s \u201cArt of Steel\u201d design philosophy. Art of Steel transforms the strength and flexibility of steel into a language of sculptural-yet-functional beauty. Inspired by the advanced steel technologies pioneered by Hyundai Steel (part of the Hyundai Motor Group), the alloy\u2019s natural formability reveals flowing volumes and precise lines that both capitalize on and evoke the distinct qualities of steel, including its powerful, robust, and timeless nature.<\/p>\n
Every aspect of the Boulder Concept has been designed to provide the freedom to pursue extreme adventures. This is a design concept built on American values and American life, tailor made for those looking to confidently blaze new trails with security and purpose. Pursuing these new adventures demands a robust new body-on-frame architecture, one that delivers strength, durability, and functional flexibility.<\/p>\n
The Boulder Concept\u2019s overall silhouette presents an upright greenhouse that yields a commanding presence and excellent visibility. Dual safari-style fixed upper windows flood the cabin with light and ensure no sightseeing opportunities are missed. Coach-style doors reveal enhanced side-loading capabilities for both first and second rows. A stout, low-profile roof rack includes steel webbing between the roof rails for extra cargo-carrying capability. Boulder\u2019s entire Art of Steel exterior is captured in a brilliant interpretation of Liquid Titanium finish.<\/p>\n
Boulder also delivers generous ground clearance thanks to its oversized 37-inch mud-terrain 37×12.50R18 LT tires, including a tailgate-mounted full-size spare for confident off-road exploring. Key elements of the Boulder Concept\u2019s exterior, such as tow hooks and door handles, include reflective material that highlights the vehicle\u2019s silhouette in the evening hours, making it easier to identify from a distance after a day of adventures. Boulder even offers a novel, versatile double-hinged rear tailgate that opens from either side to accommodate every loading and unloading scenario. A power drop-down rear window on the tailgate accommodates extra-long objects and enables invigorating flow-through ventilation when Boulder is on the move. Boulder has been designed to be a blank canvas onto which accessories can be easily added, simultaneously enhancing functionality and better reflecting the owner\u2019s personal taste.<\/p>\n
Boulder Concept\u2019s off-road design focus not only conveys an imposing presence; it also enhances its off-road terrain credentials, enabling aggressive approach, departure, and breakover angles for exceptional off-road agility. When the occasional creek might stand in the way of the Boulder, a generous fording depth helps to keep things moving safely and securely. From the driver\u2019s seat, an available software-driven real-time off-road guidance system facilitates confident off-road adventuring, acting like a digital spotter sitting shotgun.<\/p>\n","protected":false},"excerpt":{"rendered":"The Boulder Concept\u2019s essence is the product of Hyundai\u2019s \u201cArt of Steel\u201d design philosophy. Art of Steel transforms…\n","protected":false},"author":2,"featured_media":195145,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[71702,9,24,55,54,56],"class_list":["post-195144","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-york-city","tag-hyundai-motor-company","tag-new-york","tag-new-york-city","tag-new-york-city-headlines","tag-new-york-city-news","tag-ny"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/195144","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=195144"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/195144\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/195145"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=195144"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=195144"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=195144"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}