{"id":21839,"date":"2025-10-29T21:37:12","date_gmt":"2025-10-29T21:37:12","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/21839\/"},"modified":"2025-10-29T21:37:12","modified_gmt":"2025-10-29T21:37:12","slug":"barclays-center-brooklyn-paper","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/21839\/","title":{"rendered":"Barclays Center \u2022 Brooklyn Paper"},"content":{"rendered":"

\t\t\t\t\"Laurie\t\t\t<\/p>\n

Laurie Jacoby serves as BSE Global\u2019s Chief Entertainment Officer, booking every concert that graces the Barclays Center. <\/p>\n

Photos courtesy of BSE Global and Paul Martinka<\/p>\n

When the lights go down and the first notes of a concert echo through Barclays Center, there\u2019s one person whose vision and passion have helped make that moment possible: Laurie Jacoby. As Chief Entertainment Officer for Brooklyn Sports & Entertainment, Jacoby oversees all programming and live events at the Barclays Center<\/a> \u2014 a role that has not only elevated the arena\u2019s global profile but also redefined how Brooklyn experiences live entertainment.\u00a0<\/p>\n

Following a record-breaking fiscal year \u2014 Barclays\u2019 highest grossing in history \u2014 Jacoby has been recognized by Billboard on its 2025 Touring Power Players List and was named IEBA\u2019s Venue Executive of the Year for the second time. But behind the accolades lies a deep-rooted love for live music and community.\u00a0<\/p>\n

\"BarclaysJacoby oversees the scheduling of not just concerts, but Brooklyn Nets and New York Liberty schedules. File photo by Gabriele Holtermann<\/p>\n

\u201cI\u2019ve been in the industry for a long time,\u201d Jacoby laughed. \u201cI\u2019m really first and foremost a fan. I knew from my very first concert what I wanted to do. I just didn\u2019t know how to get there.\u201d\u00a0<\/p>\n

That passion has guided her through every stage of her career, from working at a record store and a talent agency to managing live productions across the country. Now, five years into her tenure, Jacoby has made it her mission to ensure that the heartbeat of Barclays Center matches the heartbeat of Brooklyn itself.\u00a0<\/p>\n

Building a stage that reflects Brooklyn\n<\/p>\n

Jaboby told Brooklyn Paper that the Barclays Center is more than an arena \u2014 but a cultural hub that reflects the borough\u2019s diversity.\u00a0\n<\/p>\n

\u201cI really wanted to increase the ability for us to present and make our venue a home away from home for performers and audiences,\u201d she said. Jacoby has helped hold shows from K-Pop, Mandopop, C-Pop, Caribbean and Haitian concerts to \u201ccelebrate Brooklyn\u2019s communities.\u201d\u00a0<\/p>\n

This year alone, BSE hosted seven Caribbean concerts \u2014 a record that highlights the arena\u2019s evolving role as a space where global and local cultures intersect.\u00a0<\/p>\n

\u201cIt\u2019s like a town hall for Brooklyn,\u201d Jacoby said. \u201cOur plaza is an extension of that \u2014 people congregate there. It\u2019s the heart of Brooklyn.\u201d\u00a0\n<\/p>\n

The art of booking the world\u2019s biggest acts\n<\/p>\n

Behind every sold-out show is a complex process of planning and persistence.\u00a0\n<\/p>\n

\u201cIf an artist asks for a date and we don\u2019t have it, I never hang up the phone,\u201d she said. \u201cI\u2019m always looking for that date.\u201d\u00a0\n<\/p>\n

From coordinating Brooklyn Nets and New York Liberty games to aligning tour schedules and marketing strategies, her team works tirelessly to make Barclays the top choice for touring acts. And when the show finally arrives? That\u2019s when the magic happens.\u00a0<\/p>\n

\"BarclaysThis year, Jacoby has booked top acts at the Barclays Center, including Zach Bryan, Charli XCX and Usher. Photos courtesy of BSE<\/p>\n

\u201cI love when the trucks roll in,\u201d Jacoby said with a grin. \u201cIt\u2019s the best feeling, I never get tired of that.\u201d\u00a0<\/p>\n

She recently celebrated a full-circle moment when one of her favorite acts, Tame Impala, opened the Deadbeat Tour at Barclays this week after a 2022 run.\u00a0\n<\/p>\n

\u201cThat was major for me,\u201d she said. \u201cThey rehearsed here, opened here \u2014 it was incredible.\u201d\u00a0\n<\/p>\n

An artist\u2019s home away from home\n<\/p>\n

That sense of hospitality extends behind the curtain, too. The arena recently unveiled redesigned<\/a> star dressing rooms inspired by Brooklyn brownstones.\u00a0<\/p>\n

\u201cThey\u2019re really based on neighborhoods in Brooklyn,\u201d Jacoby explained. \u201cIt feels like someone\u2019s living room or a beautiful apartment. We want artists to feel like they can relax and recharge before going on stage.\u201d<\/p>\n

\"\"Other advancements at Barclays Center this year include the Modelo Bridge and Gallagher Terrace (pictured).Photo courtesy of BSE<\/p>\n

This thoughtful attention to detail has made Barclays stand out in an increasingly competitive live events market in New York City and has helped attract artists from around the world. This fall\u2019s lineup<\/a> includes talent like Stevie Nicks, Lorde, Playboi Carti and Ariana Grande next summer.\u00a0<\/p>\n

Opening doors for women in the industry\n<\/p>\n

As one of the few women nationwide in such a senior entertainment role, Jacoby takes pride in mentoring others who hope to follow a similar path.\u00a0\n<\/p>\n

\u201cI never looked at it as I was a minority,\u201d she said. \u201cI just looked at it as this is what I wanted to do, and I was going to find a way to do it.\u201d\u00a0\n<\/p>\n

Now, she\u2019s seeing a wave of new talent changing the industry.\u00a0\n<\/p>\n

\u201cThere are a lot more women now than there were 30 years ago,\u201d she said. \u201cThat gives me a sense of pride. I love meeting students, mentoring people and sharing what I\u2019ve learned.\u201d\u00a0<\/p>\n

Her advice for aspiring professionals? Have passion.\u00a0\n<\/p>\n

\u201cStay curious. Be willing to do the things that don\u2019t seem glamorous; they\u2019re your stepping stones. Ask questions, reach out and have tenacity.\u201d\u00a0\n<\/p>\n

The future of live entertainment in Brooklyn\n<\/p>\n

Looking ahead, Jacoby is focused on innovation and inclusion.\n<\/p>\n

\u201cA lot of shows are getting bigger, production values are incredible, but we also want to keep curating,\u201d she said. \u201cWe can\u2019t just depend on the tours that are happening. We have to hustle.\u201d <\/p>\n

\"\"Jamaican DJ Vybz Kartel performed at Barclays Center in April. Photo courtesy of BSE<\/p>\n

That hustle includes expanding into reggae, dancehall and other genres deeply rooted in Brooklyn\u2019s cultural fabric, as well as giving independent promoters the chance to bring large-scale productions to life.\u00a0<\/p>\n

After all the excitement of booking a show, watching it and giving Brooklyn fans an ultimate music experience, Jacoby\u2019s favorite feeling is \u201cseeing the [tour] trucks pull in.\u201d<\/p>\n

\u201cKnowing a show is about to happen? That feeling never gets old.\u201d\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Laurie Jacoby serves as BSE Global\u2019s Chief Entertainment Officer, booking every concert that graces the Barclays Center. Photos…\n","protected":false},"author":2,"featured_media":21840,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[14585,2571,14586,3353,14587,14588,14589,98,14590,3462,14591,100,99,10456,14592,8912,14593,14594,14595,14282,14596,4790,2538,4475,93,9,24,12,370,63,14597,14598],"class_list":["post-21839","post","type-post","status-publish","format-standard","has-post-thumbnail","category-brooklyn","tag-arena","tag-arts-and-entertainment","tag-barclays","tag-barclays-center","tag-barclays-upgrades","tag-billboard-touring-power-players","tag-booking","tag-brooklyn","tag-brooklyn-concerts","tag-brooklyn-culture","tag-brooklyn-entertainment","tag-brooklyn-headlines","tag-brooklyn-news","tag-brooklyn-nightlife","tag-brooklyn-shows","tag-brooklyn-sports-entertainment","tag-bse","tag-concert-industry","tag-laurie-jacoby","tag-liberty","tag-live-events","tag-live-music","tag-music","tag-nets","tag-new","tag-new-york","tag-new-york-city","tag-news","tag-newsletter","tag-nyc","tag-venue-executive-of-the-year","tag-women-in-leadership"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/21839","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=21839"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/21839\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/21840"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=21839"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=21839"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=21839"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}