{"id":221738,"date":"2026-05-06T10:17:10","date_gmt":"2026-05-06T10:17:10","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/221738\/"},"modified":"2026-05-06T10:17:10","modified_gmt":"2026-05-06T10:17:10","slug":"salomon-to-open-third-nyc-store-in-upper-west-side","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/221738\/","title":{"rendered":"Salomon to Open Third NYC Store in Upper West Side"},"content":{"rendered":"

\n\tSalomon<\/a> continues to expand its New York City presence<\/a> as it opens its third store in 20 months. <\/p>\n

\n\tThe French sports label will open the doors Wednesday to a new location in the Upper West Side, Footwear News can exclusively report. Located at 270 Columbus Ave, the space claims 812 square feet and will feature the largest performance product offering of the three NYC doors. <\/p>\n

\n\t\u201cThe opening of our Upper West Side brand store represents another important step in our North America retail expansion plan,\u201d LeeAnn Fallon, vice president of Retail for\u00a0Salomon<\/a>\u00a0North America, said in a press release. \u201cNew York City<\/a> is where performance meets culture. It\u2019s a proving ground for brand relevance and a catalyst for global growth. The Upper West Side store will be a place for consumers to connect with like-minded people who have a passion for the outdoors and a strong connection to their community.\u201d <\/p>\n

\n\tSalomon entered NYC through SoHo in October 2024 with the first store in its history dedicated to its Sportstyle category. Initially framed as a pop-up, the concept location remains open today and was joined 13 months later by another Sportstyle location in Williamsburg<\/a>. <\/p>\n

\n\tA more balanced offering of performance and lifestyle product will characterize the Upper West Side location. The opening coincides with two key releases in both categories, as the Grvl Concept Shoe launches as a pinnacle hybrid runner akin to the road running shoes from Salomon\u2019s S\/Lab collection, and the \u201cPink Pack\u201d comes out of Sportstyle with vibrant renditions of the ACS Pro, Speedcross 3, XT-Whisper and RX Marie-Jeanne. <\/p>\n

\n\tLast year saw Salomon expand in the U.S. with openings in Chicago and Los Angeles, and in March it added its first Latin American flagship in Mexico City. Steve\u00a0Doolan<\/a>,\u00a0Salomon\u2019s president and general manager of the Americas, recently told FN the company is eying San Francisco, Miami, Washington D.C. and Boston for the future. <\/p>\n

\n\t\u201cWhen we think about stores, we don\u2019t have a hey, we want to have 100 stores in five years,\u201d Doolan said. \u201cWhat we really think about is where is it accretive to the brand in totality.\u201d <\/p>\n

\t\t\t\t\t\t\"Salomon<\/p>\n

\t\t\t\t\tThe exterior of Salomon\u2019s Upper West Side store. <\/p>\n

\t\t\t\t\t\t\"Salomon<\/p>\n

\t\t\t\t\tA display for the Salomon Grvl Concept Shoe launching Wednesday. <\/p>\n

\t\t\t\t\t\t\"Salomon<\/p>\n

\t\t\t\t\tThe interior of Salomon\u2019s Upper West Side Store. <\/p>\n

\t\t\t\t\t\t\"Salomon<\/p>\n

\t\t\t\t\tShoe shelves and banners. <\/p>\n

\t\t\t\t\t\t\"Salomon<\/p>\n

\t\t\t\t\tA selection from Salomon\u2019s \u201cPink Capsule\u201d launching Wednesday. <\/p>\n

\t\t\t\t\t\t\"Salomon<\/p>\n

\t\t\t\t\tMore product on display. <\/p>\n","protected":false},"excerpt":{"rendered":"Salomon continues to expand its New York City presence as it opens its third store in 20 months.…\n","protected":false},"author":2,"featured_media":221739,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[9,24,56,63,65,64,26346],"class_list":["post-221738","post","type-post","status-publish","format-standard","has-post-thumbnail","category-new-york-city","tag-new-york","tag-new-york-city","tag-ny","tag-nyc","tag-nyc-headlines","tag-nyc-news","tag-salomon"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/221738","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=221738"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/221738\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/221739"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=221738"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=221738"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=221738"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}