{"id":230064,"date":"2026-05-13T16:06:45","date_gmt":"2026-05-13T16:06:45","guid":{"rendered":"https:\/\/www.newsbeep.com\/us-ny\/230064\/"},"modified":"2026-05-13T16:06:45","modified_gmt":"2026-05-13T16:06:45","slug":"shannon-washington-cco-managing-partner11-ounces-brooklyn-is-the-first-jury-president-of-the-2026-lia-sports-category","status":"publish","type":"post","link":"https:\/\/www.newsbeep.com\/us-ny\/230064\/","title":{"rendered":"Shannon Washington, CCO \/ Managing Partner,11 Ounces, Brooklyn Is The First Jury President Of The 2026 LIA Sports Category"},"content":{"rendered":"<p>LIA announces the introduction of the Sports competition and sub-categories. This category will recognize creative executions that celebrate original and impactful work inspired by sport. It is about creativity that harnesses the power of sport and sportspeople to connect with audiences to drive both brand and cultural impact. Every jury member will judge all entries in person at Encore @ Wynn Las Vegas as LIA does not allow for offsite judging or pre-shortlisting.<\/p>\n<p>LIA announces the introduction of the Sports competition and sub-categories. This category will recognize creative executions that celebrate original and impactful work inspired by sport. It is about creativity that harnesses the power of sport and sportspeople to connect with audiences to drive both brand and cultural impact. Every jury member will judge all entries in person at Encore @ Wynn Las Vegas as LIA does not allow for offsite judging or pre-shortlisting.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" width=\"458\" height=\"458\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/05\/image-68.png\" alt=\"\" class=\"wp-image-103608\"\/>Shannon Washington<br \/>Jury President<\/p>\n<p>Even as far back as the 1970 FIFA World Cup, sports partnerships with sports personalities have scored big. Think back on the iconic moment when Pel\u00e9, already a two-time World Cup winner and hailed as the best player in the world, stopped the referee so that he could tie the shoelace of his Puma football cleats before the quarter final game between Brazil and Peru. That act by \u201cThe King of Football\u201d (O Rei) helped established the brand as a major player.<\/p>\n<p>Christina Shaw, VP \u2013 Awards, LIA\u00a0commented: \u201cAs this is our first year holding Sports as a\u00a0stand-alone\u00a0creative category, we have curated a very strong jury led by Shannon Washington.\u00a0Shannon has been instrumental in reshaping the telling of sports stories. This jury is also a force to be reckoned with. There is representation from agencies, sporting bodies and sports channels and platforms.\u201d<\/p>\n<p>The inaugural Sports Jury:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"458\" height=\"458\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/05\/image-69.png\" alt=\"\" class=\"wp-image-103609\"\/>Rayyan Aoun<br \/>Chief Creative Officer<br \/>BigTime Creative Shop, Riyadh<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"458\" height=\"458\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/05\/image-70.png\" alt=\"\" class=\"wp-image-103610\"\/>Stephen de Wolf<br \/>National Chief Creative Officer<br \/>Clemenger BBDO, Sydney<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"458\" height=\"458\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/05\/image-71.png\" alt=\"\" class=\"wp-image-103611\" style=\"width:458px;height:auto\"\/>Xenia Esteve Castaner<br \/>Senior Director, Brand &amp; Marketing<br \/>Euroleague Basketball, Barcelona<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"458\" height=\"458\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/05\/image-72.png\" alt=\"\" class=\"wp-image-103612\" style=\"width:460px;height:auto\"\/>Sanya Grujicic<br \/>Executive Creative Director<br \/>Monks, Toronto<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"458\" height=\"458\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/05\/image-73.png\" alt=\"\" class=\"wp-image-103613\"\/>Gil Haslam<br \/>Global Executive Creative Director<br \/>CAA | Creative Artists Agency<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"458\" height=\"458\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/05\/image-74.png\" alt=\"\" class=\"wp-image-103614\" style=\"width:458px;height:auto\"\/>Damaune Journey<br \/>Global Chief Growth Officer<br \/>72andSunny<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"458\" height=\"458\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/05\/image-75.png\" alt=\"\" class=\"wp-image-103615\"\/>Issie Mandry<br \/>Senior Creative<br \/>MSQ Sport and Entertainment, London<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"458\" height=\"458\" src=\"https:\/\/www.newsbeep.com\/us-ny\/wp-content\/uploads\/2026\/05\/image-76.png\" alt=\"\" class=\"wp-image-103616\"\/>Jamie Overkamp<br \/>Senior Creative Director<br \/>ESPN, New York<\/p>\n","protected":false},"excerpt":{"rendered":"LIA announces the introduction of the Sports competition and sub-categories. This category will recognize creative executions that celebrate&hellip;\n","protected":false},"author":2,"featured_media":230065,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36],"tags":[90327,2470,98,100,99,4619,90328,9,24,63,90329],"class_list":["post-230064","post","type-post","status-publish","format-standard","has-post-thumbnail","category-brooklyn","tag-2026-lia-sports-category","tag-awards","tag-brooklyn","tag-brooklyn-headlines","tag-brooklyn-news","tag-events","tag-first-jury-president","tag-new-york","tag-new-york-city","tag-nyc","tag-shannon-washington"],"_links":{"self":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/230064","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/comments?post=230064"}],"version-history":[{"count":0,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/posts\/230064\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media\/230065"}],"wp:attachment":[{"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/media?parent=230064"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/categories?post=230064"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.newsbeep.com\/us-ny\/wp-json\/wp\/v2\/tags?post=230064"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}